You’re Running the Wrong Business Model. And Agentic AI Will Prove It.

Uphoff on Media Podcast · Mar 24, 2026 · 13m · transcript

FRAMEWORKS | UPHOFF ON MEDIA

There’s a conversation I’ve had more times than I can count. It usually happens in an executive team meeting, a boardroom, or sometimes over a drink after a particularly difficult quarterly review. It goes something like this:

“We need to increase EBITDA, but we can’t stop investing in growth.”

That sentence is the sound of a business that doesn’t know what it is.

Not what it makes. Not what it sells. What it actually is: structurally, operationally, strategically. And in my experience, that confusion is not a tactical problem. It is the problem. It’s the kind of…