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Latest / Solopreneur Sessions with Fexingo: One-Person Businesses, Freelancing, and Independent Work

How a Solopreneur Built a Business on a Single Cold Email Sequence

In this episode of Solopreneur Sessions, Lucas and Luna break down the story of Maria Chen, a former marketing manager who built a six-figure consulting business using a single cold email sequence. Maria spent two months crafting and A/B testing a 9-email sequence targeting mid-size SaaS companies. After 1,200 personalized emails, she landed her first $15,000 client in Q3 2023. By July 2026, her sequence has generated over $400,000 in total revenue with zero paid ads. Lucas walks through the exact structure: the subject line (a specific metric challenge), the value-first offer (a free…

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