Latest / 360 with Katie Woolf / Katie Woolf spoke with Tourism Top End General Manager Glen Hindley
Transcript
- 0:00Speaker 1: Joining us on the line right now is the Tourism
- 0:03Speaker 1: Top End General manager Glenn Hinley for a real change
- 0:06Speaker 1: of pace.
- 0:07Speaker 2: Good morning Glenn, Good morning Katie.
- 0:11Speaker 1: No, hell yeah, really well now, Glenn, we know that
- 0:15Speaker 1: the borders are going to be opening on Monday to Melbourne.
- 0:19Speaker 1: Yesterday we spoke to Alex Bruce from Hospitality Inta about
- 0:22Speaker 1: the changes to contact tracing and the additional safeguards which
- 0:25Speaker 1: are going to be in place as tourists from additional
- 0:28Speaker 1: locations start to arrive. What kind of impact do you
- 0:32Speaker 1: think it's going to have with the Melbourne hotspot being lifted.
- 0:37Speaker 1: Are we going to see plenty more tourists traveling to
- 0:39Speaker 1: the territory.
- 0:42Speaker 2: We will see more. What we do know is that
- 0:45Speaker 2: we are in a massive competition when it comes to
- 0:48Speaker 2: tourists who are from safe places that are able to
- 0:51Speaker 2: travel around Australia. Queensland in there South Australia's in their
- 0:55Speaker 2: New South Wales and of course the Victorian government are
- 0:58Speaker 2: spending million now on encouraging Victorians to holiday in Victoria.
- 1:04Speaker 2: So we are really grateful that Tourism and TEE had
- 1:08Speaker 2: the foresight to maintain a level of clever advertising through
- 1:14Speaker 2: the time where Victorians sadly locked down at home but
- 1:19Speaker 2: sitting there watching their TVs with their mobile phones and
- 1:23Speaker 2: iPads and phone of them, so still getting that messaging.
- 1:26Speaker 2: So now is the time that we hope that that
- 1:29Speaker 2: pays off and that Victorians that are well and from
- 1:33Speaker 2: places that remain safe or able to travel north. So
- 1:36Speaker 2: it's a very competitive market domestically, I put to that
- 1:42Speaker 2: as well. You know last year, last year twenty nineteen,
- 1:45Speaker 2: there was eleven point six million Australians went outbound. Half
- 1:48Speaker 2: of those were for holidays, so that's five point eight
- 1:53Speaker 2: million Australian holidays went overseas last year arly Thailand.
- 1:58Speaker 1: So we need them to go some way, We need
- 2:01Speaker 1: them to come to the territory. Glenn, you'd think the
- 2:03Speaker 1: Victorians have had enough of Victoria at this point.
- 2:06Speaker 2: Well, absolutely, but I also think you know, one of
- 2:09Speaker 2: the things that we think about when we're talking about
- 2:12Speaker 2: the marketing and talking about that is the psychology and
- 2:15Speaker 2: how quickly things change, and that's all deeply embedded in
- 2:19Speaker 2: people's minds. Now that and we saw this couple of
- 2:22Speaker 2: weeks ago with South Australia with people who just pop
- 2:25Speaker 2: down for the weekend to see there maybe not so
- 2:28Speaker 2: well grand grandparent and then found to get back with
- 2:32Speaker 2: two weeks. So this is a whole new level thinking
- 2:35Speaker 2: for people in their travel. But that said, we are
- 2:39Speaker 2: we've done very well to manage this situation right throughout
- 2:42Speaker 2: the year. And I think one of the other things
- 2:46Speaker 2: that tourism absolutely supports your conversation with alex SA and
- 2:50Speaker 2: alexcited working closely with government on this that having that
- 2:54Speaker 2: contact tracing capability to be able to stay in a
- 2:58Speaker 2: healthy position where we are just so important for businesses,
- 3:02Speaker 2: for the staff, and of course for the communities.
- 3:06Speaker 1: Now Glenn, we also know, or we've certainly seen nationally
- 3:10Speaker 1: in media reports that there's been up to a three
- 3:13Speaker 1: hundred percent decrease in flight purchases into Queensland after they
- 3:17Speaker 1: declared that they're opening their borders to Victoria and New
- 3:20Speaker 1: South Wales. Have we found that there's been much of
- 3:23Speaker 1: an increase, you know, over the over recent months, so
- 3:26Speaker 1: sort of month or months into the northern territory, we.
- 3:31Speaker 2: Have been seeing gradual increases in that air capacity. Absolutely,
- 3:36Speaker 2: and I wouldn't be saying it's in those three hundred percent,
- 3:40Speaker 2: and I'm trying to track down those that's all right.
- 3:42Speaker 2: Point that's whether that's someone who's been repeated on and on,
- 3:48Speaker 2: but definitely you know, my counterpart over in Queensland was
- 3:52Speaker 2: saying yesterday that when that announcement came, the pent up
- 3:56Speaker 2: demand that they had for them the phone for ring
- 4:00Speaker 2: Hot and they've got very busy, very quickly. But also
- 4:03Speaker 2: with that, so did the pricing. Where it was last
- 4:09Speaker 2: week quite cheap to go and a holiday and place
- 4:13Speaker 2: like Queen's and suddenly got very expensive. And that's what
- 4:16Speaker 2: demand does. So I think from a territory point of view,
- 4:20Speaker 2: we are very competitive price wise. We offer a great destination.
- 4:25Speaker 2: We will see the increase in the aircraft in air capacity,
- 4:30Speaker 2: we're seeing that now and we've got to keep working
- 4:32Speaker 2: hard to maintain our space. The decision makers at the
- 4:36Speaker 2: airlines Quannas and Virgin that when they're thinking about where
- 4:40Speaker 2: they're going to be allocating the aircrafts, they're bringing them
- 4:43Speaker 2: back on to line that we stay top of mind.
- 4:46Speaker 2: And I know that team of Tourism and Tea are
- 4:48Speaker 2: doing that. We're certainly doing everything we can to.
- 4:50Speaker 1: Support them now, Glenn, we've spoken on numerous occasions about
- 4:54Speaker 1: the tourism vouchers and how they've gone. I know that that.
- 4:58Speaker 1: Obviously plenty of people disappointed when they missed out, But
- 5:01Speaker 1: then there was the second chance to get your hand
- 5:04Speaker 1: hands on a tourism voucher, wasn't there.
- 5:07Speaker 2: Yeah, there was, So three thousand people on the wait
- 5:11Speaker 2: list would have got their vouchers yesterday this morning, there'll
- 5:15Speaker 2: be another three thousand going out today. So that's an
- 5:19Speaker 2: amalgamation of people who got a voucher and didn't get
- 5:24Speaker 2: to use it within the two weeks expiry date, or
- 5:28Speaker 2: they didn't use the full two hundred dollars amount. So
- 5:30Speaker 2: therefore that goes back into the kiddy and other vouchers
- 5:34Speaker 2: are able to be able to be created by that
- 5:37Speaker 2: understand amount.
- 5:38Speaker 1: So did you say, did you say three thousand yesterday
- 5:42Speaker 1: and three thousand more today today?
- 5:45Speaker 2: Yeah, going out. So that that's because there's two parts
- 5:50Speaker 2: to this kdie. There's the vouchers, but there's also that
- 5:52Speaker 2: two hundred dollar bonus claim for people who traveled four
- 5:55Speaker 2: hundred kilometers, So they've got to keep that in check
- 5:59Speaker 2: so that for every voucher there's a capacity of fell
- 6:01Speaker 2: and travels four hundred kilometers, goes and spends a couple
- 6:04Speaker 2: of nights in Kakadoo, spends a couple of days in Catherine,
- 6:07Speaker 2: then spends a day a couple of days in Litchfield.
- 6:09Speaker 2: That's a four hundred kilometer trip. So therefore they are
- 6:14Speaker 2: per person, per voucher able to make an application to
- 6:20Speaker 2: Tourism NTEE for a two hundred dollars additional bonus claim.
- 6:24Speaker 2: But what we're finding is so many of the voucher
- 6:27Speaker 2: holders are thinking, it's Christmas. I'm going to go and
- 6:30Speaker 2: buy some experiences for my family. I've got even laws
- 6:33Speaker 2: coming to town. I want to take them around to
- 6:36Speaker 2: go use the vouchers for themselves and get mother in
- 6:39Speaker 2: law to pay for the rest. And also, you know
- 6:43Speaker 2: they're thinking about what the kids are going to be
- 6:44Speaker 2: doing during school holidays and buying passes of attractions and
- 6:47Speaker 2: on local tourers, so that extra bonus claim isn't being spent.
- 6:51Speaker 2: So when that vouch has been redeemed and there's no
- 6:55Speaker 2: bonus claim attach to it, that can be converted into
- 6:57Speaker 2: a voucherly.
- 7:00Speaker 1: I'll tell you what it sounds as though they've been
- 7:01Speaker 1: incredibly popular. There'll be lots of happy people today, or
- 7:04Speaker 1: three thousand happy people today, and yesterday as well finding
- 7:08Speaker 1: out that they're able to get their hands on a voucher.
- 7:12Speaker 2: Now, since the start of round two, we've had close
- 7:15Speaker 2: to eight thousand vouchers redeemed. Eighty three percent of those
- 7:19Speaker 2: have booked online, and of that we have we're tracking
- 7:22Speaker 2: these numbers because we've done a lot of work in
- 7:25Speaker 2: terms of helping our businesses get digitally connected in real
- 7:28Speaker 2: time so you can make those bookings. And it's eighty
- 7:31Speaker 2: four percent of all the sales since the start of
- 7:33Speaker 2: the second round are instantly available either over the counter,
- 7:37Speaker 2: you can just you can tell I want that book,
- 7:39Speaker 2: gives you a credit card, you walk away with the voucher,
- 7:42Speaker 2: or go online and book it in real time and
- 7:45Speaker 2: get your voucher and get on your way well and
- 7:47Speaker 2: get out and support great tourism operators at the top end.
- 7:51Speaker 2: They're just so grateful.
- 7:52Speaker 1: Yeah, that's exactly right. Got to make sure we're supporting
- 7:56Speaker 1: our tourism operators. Well, Glenn Hengley, it's always lovely to
- 7:59Speaker 1: talk to you, mate. We really appreciate your time this morning.
- 8:02Speaker 2: Tatie, thank you very much, and thank you everybody. Thank
- 8:04Speaker 2: you you too. Mate.
- 8:05Speaker 1: Well, hopefully we'll talk to you before Christmas that is
- 8:09Speaker 1: a tourism top end General manager there, Glenn Hingley