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Latest / The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO

How Google Posts Can Boost Local SEO Without Extra Spend

In this episode of The Local Marketing Podcast, Lucas and Luna dive into a specific tactic many small businesses overlook: Google Posts. These free, native updates within Google Business Profile can drive engagement and rankings without paid ads. Lucas breaks down the mechanics, citing a case study of a Denver bike shop that saw a 22% click-through rate improvement by posting weekly offers and events. Luna pushes back on the time investment and shares her own data from a local yoga studio that saw mixed results. They explore what makes a good post, the ideal frequency, and how posts interact…

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