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Ecommerce for CEO’s

In this week’s episode of The Retail Tea Break podcast, I’m joined by a guest who is a global eCommerce and digital transformation leader. Dean McElwee is the author of ‘eCommerce for CEOs’.

From omnichannel to marketplaces, B2B eCommerce, and Direct to Consumer, Dean has had a varied career covering local, regional and global roles across both emerging and developed markets. Before joining The Stanley Black & Decker Company, Dean held roles at The Kellogg Company, The Coca-Cola Company, Mastercard Advisors and Nestle. All this experience gives him a unique perspective of the eCommerce…

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