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Her Bedtime Stories for Adults Have 200M+ Downloads (Part 2/2)
#1063 What if protecting your audience meant walking away from millions of dollars — because the long-term trust was worth more than the quick payday? In Part 2 of this two-part episode, host Britlyn Williams continues her conversation with Kathryn Nicolai, creator of Nothing Much Happens, to explore the creative and business decisions behind growing a beloved sleep-story brand. Kathryn shares why new products like books, podcasts, and her app have often started as creative decisions rather than business ones, how she stays disciplined while writing every story herself, and why learning to…
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