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How Patagonia Outsourced Its Own Repair Program

Lucas and Luna examine Patagonia's bet to outsource garment repair to a third-party network — and why giving up control of a core sustainability promise actually made the program bigger and more profitable. They walk through the numbers: 50,000 repairs a year, a 40 percent lower cost per repair, and what it means for any company that says 'we'll fix it ourselves.' The episode also touches on the tension between brand control and operational leverage, using Patagonia's Worn Wear program as a case study in letting go.

#Patagonia #WornWear #RepairProgram #Outsourcing…

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