Matt Watson on Building Trust That Drives Growth

Coffee with Jon - Think Big. Get Unstuck. Grow Your Business · Jul 1, 2026 · 23m

What matters more today: being the best… or being the best known?

A powerful conversation with Matt Watson (CEO, entrepreneur, author of Product Driven).

3 Takeaways:

• Leads are the hardest part of business—always have been

• Visibility builds trust—trust drives decisions

• Pick up the phone and meet people—most won't, that's your edge

---

Matt Watson is a 5x founder, seasoned CTO, and current CEO of Full Scale—a software development staffing company with a team of over 300 engineers.

He is obsessed with building teams that think like owners.

Matt's the host of the Product Driven podcast and…