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Amazon Goes Full Big-Box Retail | Fast Five Shorts · Omni Talk Retail

• 0:00
  Amazon
• 0:00
  plans
• 0:01
  to
• 0:01
  construct
• 0:01
  a
• 0:01
  nearly
• 0:02
  225,000
• 0:04
  square
• 0:04
  foot
• 0:04
  retail
• 0:05
  store
• 0:05
  in
• 0:05
  Orland
• 0:06
  Park,
• 0:06
  Illinois.
• 0:07
  225,000.
• 0:09
  I
• 0:10
  think
• 0:10
  that
• 0:10
  number
• 0:10
  needs
• 0:11
  reiteration.
• 0:12
  Square
• 0:12
  foot
• 0:13
  retail
• 0:13
  store
• 0:14
  that
• 0:14
  will
• 0:14
  offer
• 0:14
  both
• 0:15
  groceries
• 0:15
  and
• 0:16
  general
• 0:16
  merchandise,
• 0:17
  marking
• 0:18
  Amazon's
• 0:18
  first
• 0:19
  store
• 0:19
  on
• 0:19
  par
• 0:20
  with
• 0:20
  a
• 0:21
  Walmart
• 0:21
  super
• 0:21
  center
• 0:22
  format.
• 0:22
  According
• 0:23
  to
• 0:23
  Grocery
• 0:23
  Dive,
• 0:24
  the
• 0:24
  proposed
• 0:24
  store
• 0:24
  will
• 0:24
  be
• 0:25
  located
• 0:25
  right
• 0:25
  next
• 0:25
  to
• 0:25
  a
• 0:26
  Costco
• 0:26
  and
• 0:26
  will
• 0:26
  offer
• 0:27
  a
• 0:27
  broad
• 0:27
  selection
• 0:27
  of
• 0:28
  low
• 0:28
  prices
• 0:28
  across
• 0:29
  fresh
• 0:29
  groceries,
• 0:30
  household
• 0:30
  essentials
• 0:31
  and
• 0:31
  general
• 0:31
  merchandise.
• 0:32
  Plans
• 0:33
  include
• 0:33
  parking
• 0:33
  dedicated
• 0:34
  for
• 0:34
  pickup
• 0:34
  orders
• 0:35
  and
• 0:35
  multiple
• 0:35
  commercial
• 0:36
  outlets
• 0:36
  for
• 0:37
  smaller
• 0:37
  businesses.
• 0:38
  The
• 0:38
  site
• 0:38
  plans
• 0:39
  were
• 0:39
  approved
• 0:39
  by
• 0:39
  Orland
• 0:40
  Parks
• 0:40
  Planning
• 0:40
  Commission
• 0:41
  and
• 0:41
  still
• 0:41
  need
• 0:41
  approval
• 0:42
  from
• 0:42
  the
• 0:42
  village's
• 0:43
  board.
• 0:44
  Amazon
• 0:44
  noted
• 0:44
  that
• 0:45
  the
• 0:45
  E
• 0:45
  tail
• 0:45
  giant
• 0:46
  regularly
• 0:46
  tests
• 0:46
  new
• 0:47
  shopping
• 0:47
  experiences,
• 0:48
  calling
• 0:48
  this
• 0:48
  quote
• 0:49
  a
• 0:49
  new
• 0:49
  concept
• 0:50
  that
• 0:50
  we
• 0:50
  think
• 0:50
  customers
• 0:51
  will
• 0:51
  be
• 0:51
  excited
• 0:52
  about.
• 0:52
  End
• 0:53
  quote.
• 0:53
  Chris,
• 0:54
  of
• 0:54
  course,
• 0:55
  A
• 0:55
  and
• 0:55
  M,
• 0:56
  this
• 0:56
  is,
• 0:56
  this
• 0:56
  is
• 0:56
  a
• 0:56
  big
• 0:57
  deal
• 0:57
  they're
• 0:57
  going
• 0:57
  to
• 0:57
  choose.
• 0:58
  Yeah,
• 0:58
  it
• 0:58
  is
• 0:58
  kind
• 0:58
  of
• 0:58
  a
• 0:58
  big
• 0:58
  deal.
• 0:59
  Yeah,
• 0:59
  yeah.
• 0:59
  They're
• 0:59
  going
• 1:00
  to
• 1:00
  choose
• 1:00
  this
• 1:00
  as
• 1:00
  the
• 1:00
  put
• 1:01
  you
• 1:01
  on
• 1:01
  the
• 1:01
  spot
• 1:01
  question,
• 1:02
  which
• 1:02
  I'm
• 1:02
  sure
• 1:02
  will
• 1:02
  not
• 1:03
  surprise
• 1:03
  you.
• 1:04
  Oh
• 1:04
  yeah,
• 1:04
  no
• 1:04
  surprise
• 1:05
  at
• 1:05
  all.
• 1:05
  Yeah.
• 1:05
  A
• 1:05
  and
• 1:06
  M
• 1:06
  wants
• 1:06
  to
• 1:06
  know
• 1:07
  a
• 1:07
  new
• 1:08
  Amazon
• 1:08
  store
• 1:08
  concept
• 1:09
  announcement
• 1:09
  is
• 1:09
  not
• 1:09
  exactly
• 1:10
  rare
• 1:10
  news
• 1:10
  territory,
• 1:11
  but
• 1:12
  how
• 1:12
  does
• 1:12
  this
• 1:12
  one
• 1:12
  feel
• 1:13
  different
• 1:13
  to
• 1:13
  you
• 1:13
  given
• 1:14
  the
• 1:14
  crosshairs
• 1:14
  are
• 1:15
  squarely
• 1:15
  on
• 1:16
  Walmart?
• 1:17
  Oh,
• 1:18
  wow.
• 1:18
  Yeah,
• 1:18
  that
• 1:18
  is
• 1:18
  a
• 1:18
  good.
• 1:19
  That
• 1:19
  is
• 1:19
  a
• 1:19
  good
• 1:19
  question
• 1:19
  to
• 1:20
  start
• 1:20
  us
• 1:20
  off
• 1:20
  here
• 1:21
  for
• 1:21
  this
• 1:21
  show.
• 1:23
  I
• 1:23
  think
• 1:23
  it
• 1:23
  feels
• 1:23
  that
• 1:24
  different
• 1:24
  to
• 1:24
  me,
• 1:24
  you
• 1:25
  know?
• 1:26
  You
• 1:26
  know,
• 1:26
  I
• 1:26
  think
• 1:26
  it's
• 1:26
  still,
• 1:27
  for
• 1:27
  the
• 1:27
  most
• 1:28
  part,
• 1:28
  I
• 1:28
  think
• 1:28
  it
• 1:28
  still
• 1:29
  definitely
• 1:29
  feels
• 1:29
  like
• 1:29
  an
• 1:30
  experiment.
• 1:30
  And
• 1:30
  like
• 1:31
  you
• 1:31
  said
• 1:31
  when
• 1:31
  you
• 1:31
  did
• 1:32
  the
• 1:32
  headline
• 1:32
  read,
• 1:33
  I
• 1:33
  mean,
• 1:34
  it's
• 1:35
  a
• 1:35
  big
• 1:35
  experiment,
• 1:36
  literally
• 1:36
  and
• 1:37
  figuratively.
• 1:38
  I
• 1:38
  mean,
• 1:38
  225,000
• 1:39
  square
• 1:40
  feet,
• 1:40
  that's
• 1:40
  enormous.
• 1:41
  I
• 1:41
  mean,
• 1:41
  that's
• 1:41
  almost
• 1:42
  double
• 1:42
  the
• 1:42
  size
• 1:42
  of
• 1:42
  a
• 1:43
  Target,
• 1:43
  to
• 1:43
  put
• 1:43
  that
• 1:44
  in
• 1:44
  perspective
• 1:44
  for
• 1:45
  everyone
• 1:45
  out
• 1:45
  there.
• 1:45
  So
• 1:46
  my
• 1:46
  fear
• 1:47
  is
• 1:47
  that
• 1:47
  I
• 1:47
  am.
• 1:49
  My
• 1:49
  fear
• 1:49
  is
• 1:49
  I'm
• 1:49
  really
• 1:49
  skeptical
• 1:50
  though,
• 1:50
  that
• 1:50
  it's
• 1:50
  going
• 1:51
  to
• 1:51
  work.
• 1:51
  There
• 1:51
  is
• 1:51
  no
• 1:52
  empirical
• 1:52
  evidence
• 1:53
  whatsoever
• 1:53
  and
• 1:54
  that
• 1:54
  that
• 1:54
  Amazon
• 1:55
  knows
• 1:55
  how
• 1:55
  to
• 1:55
  merchandise
• 1:56
  this
• 1:56
  store.
• 1:57
  They're
• 1:57
  much,
• 1:57
  much
• 1:58
  smaller.
• 1:58
  Previous
• 1:59
  attempts,
• 1:59
  like
• 1:59
  you
• 2:00
  think
• 2:00
  of
• 2:00
  Four
• 2:01
  Star,
• 2:01
  which
• 2:02
  I
• 2:02
  had
• 2:02
  forgotten
• 2:03
  completely
• 2:03
  about.
• 2:04
  Even
• 2:04
  Amazon
• 2:04
  Fresh
• 2:05
  Grocery,
• 2:05
  which
• 2:06
  is,
• 2:06
  you
• 2:06
  know,
• 2:06
  also
• 2:07
  not
• 2:07
  knocking
• 2:08
  the
• 2:08
  door,
• 2:08
  blowing
• 2:08
  the
• 2:08
  doors
• 2:09
  off
• 2:09
  anyone.
• 2:10
  They've
• 2:10
  all.
• 2:10
  I
• 2:11
  would
• 2:11
  all
• 2:11
  say
• 2:11
  they've
• 2:12
  kind
• 2:12
  of
• 2:12
  all
• 2:12
  failed,
• 2:13
  you
• 2:13
  know,
• 2:13
  and
• 2:14
  I
• 2:14
  hate
• 2:14
  to
• 2:14
  say
• 2:14
  it
• 2:14
  too,
• 2:15
  but
• 2:15
  they've
• 2:15
  also
• 2:15
  been
• 2:15
  pretty
• 2:16
  uninspiring
• 2:17
  and
• 2:17
  also
• 2:17
  not
• 2:17
  that
• 2:17
  easy
• 2:18
  to
• 2:18
  shop
• 2:18
  when
• 2:18
  you
• 2:18
  go
• 2:19
  into
• 2:19
  them.
• 2:19
  So
• 2:20
  it's
• 2:20
  kind
• 2:20
  of
• 2:20
  like
• 2:20
  Amazon
• 2:21
  is
• 2:21
  saying
• 2:21
  to
• 2:21
  themselves,
• 2:22
  we
• 2:22
  can't
• 2:22
  do
• 2:22
  4,000ft,
• 2:23
  but.
• 2:23
  And
• 2:24
  we
• 2:24
  can't
• 2:24
  really
• 2:24
  do
• 2:24
  40,000ft
• 2:25
  with
• 2:25
  Amazon
• 2:26
  Fresh.
• 2:26
  So,
• 2:27
  sure,
• 2:27
  why
• 2:27
  don't
• 2:27
  we
• 2:27
  try
• 2:28
  five
• 2:28
  to
• 2:28
  six
• 2:28
  times
• 2:28
  that?
• 2:29
  Like,
• 2:29
  you
• 2:29
  know,
• 2:29
  like,
• 2:30
  what
• 2:30
  the
• 2:30
  heck?
• 2:30
  But
• 2:30
  you
• 2:31
  know,
• 2:31
  with
• 2:31
  that
• 2:31
  said,
• 2:32
  I
• 2:32
  think,
• 2:33
  and
• 2:33
  this
• 2:33
  is
• 2:33
  something
• 2:33
  to
• 2:33
  keep
• 2:34
  in
• 2:34
  mind
• 2:34
  is
• 2:35
  the
• 2:35
  real
• 2:35
  value
• 2:35
  of
• 2:35
  any
• 2:36
  concept
• 2:36
  comes
• 2:36
  down
• 2:37
  to
• 2:37
  the
• 2:37
  overall
• 2:37
  experience
• 2:38
  design
• 2:38
  of
• 2:38
  the
• 2:38
  concept.
• 2:39
  So
• 2:39
  you
• 2:39
  got
• 2:39
  to
• 2:39
  wait
• 2:39
  and
• 2:39
  judge
• 2:40
  it
• 2:40
  until
• 2:40
  you
• 2:40
  see
• 2:40
  it.
• 2:41
  Which
• 2:41
  is
• 2:41
  why
• 2:41
  I
• 2:41
  was
• 2:41
  pushing
• 2:42
  Wayfair
• 2:42
  so
• 2:42
  for
• 2:43
  so
• 2:43
  many
• 2:43
  years
• 2:44
  to,
• 2:44
  to
• 2:44
  go
• 2:44
  into
• 2:44
  the
• 2:44
  bigger
• 2:45
  store.
• 2:45
  Cause
• 2:45
  I
• 2:45
  could
• 2:45
  see
• 2:45
  how
• 2:46
  that
• 2:46
  would
• 2:46
  be
• 2:46
  a
• 2:46
  valuable
• 2:47
  expression
• 2:48
  of
• 2:48
  their
• 2:48
  brand
• 2:49
  versus
• 2:49
  all
• 2:49
  the
• 2:49
  small
• 2:49
  store
• 2:50
  experiments
• 2:50
  they
• 2:50
  did.
• 2:51
  And
• 2:51
  they
• 2:51
  finally
• 2:51
  did
• 2:52
  that
• 2:52
  and
• 2:52
  it
• 2:52
  appears
• 2:52
  to
• 2:52
  be
• 2:53
  working.
• 2:53
  So
• 2:53
  the
• 2:53
  big
• 2:54
  question
• 2:54
  I
• 2:55
  want
• 2:55
  to
• 2:55
  ask
• 2:55
  you
• 2:55
  and
• 2:55
  leave
• 2:55
  with
• 2:56
  the
• 2:56
  audience
• 2:56
  is,
• 2:57
  yes,
• 2:57
  it's
• 2:57
  another
• 2:57
  experiment,
• 2:58
  but
• 2:59
  will
• 2:59
  it
• 2:59
  seal
• 3:00
  the
• 3:00
  fate
• 3:00
  as
• 3:00
  Amazon's
• 3:01
  last
• 3:01
  experiment
• 3:02
  in
• 3:02
  physical
• 3:03
  retailing?
• 3:04
  Or
• 3:04
  is
• 3:05
  it
• 3:05
  just
• 3:05
  possibly
• 3:06
  the
• 3:06
  larger
• 3:06
  piece
• 3:06
  of
• 3:06
  a
• 3:07
  puzzle
• 3:07
  that
• 3:07
  we
• 3:08
  all
• 3:08
  can't
• 3:08
  see
• 3:08
  at
• 3:09
  or
• 3:09
  even
• 3:09
  conceptualize?
• 3:10
  So,
• 3:11
  yeah,
• 3:11
  I
• 3:11
  mean,
• 3:11
  I
• 3:12
  think,
• 3:12
  I
• 3:12
  think
• 3:12
  here,
• 3:12
  here's
• 3:13
  the
• 3:13
  caveat
• 3:14
  on
• 3:14
  this.
• 3:14
  Like,
• 3:15
  we're
• 3:15
  still
• 3:15
  looking
• 3:16
  at
• 3:16
  planning
• 3:16
  documents.
• 3:17
  We
• 3:17
  have
• 3:17
  no
• 3:18
  idea
• 3:18
  what
• 3:19
  is
• 3:19
  inside
• 3:20
  of
• 3:20
  the
• 3:20
  store,
• 3:20
  how
• 3:21
  that
• 3:21
  225,000
• 3:22
  square
• 3:23
  feet
• 3:23
  is
• 3:23
  going
• 3:23
  to
• 3:24
  be
• 3:24
  organized.
• 3:25
  And
• 3:25
  we're
• 3:26
  not,
• 3:26
  we
• 3:26
  aren't
• 3:26
  dealing
• 3:27
  with
• 3:27
  Walmart.
• 3:27
  We
• 3:28
  aren't
• 3:28
  dealing
• 3:28
  with
• 3:28
  Target.
• 3:28
  We're
• 3:29
  talking
• 3:29
  about
• 3:29
  Amazon.
• 3:30
  And
• 3:30
  so
• 3:30
  I
• 3:31
  think
• 3:31
  it's
• 3:31
  hard
• 3:31
  to
• 3:32
  make
• 3:32
  a
• 3:32
  judgment
• 3:33
  call
• 3:33
  on
• 3:33
  whether
• 3:33
  or
• 3:33
  not
• 3:34
  this
• 3:34
  is
• 3:34
  going
• 3:34
  to
• 3:34
  be
• 3:34
  the
• 3:34
  final,
• 3:35
  whether
• 3:35
  or
• 3:35
  not
• 3:36
  it's
• 3:36
  going
• 3:36
  to
• 3:36
  be
• 3:37
  successful
• 3:37
  until
• 3:38
  we
• 3:38
  really
• 3:39
  get
• 3:39
  to
• 3:39
  understand
• 3:40
  more
• 3:40
  of,
• 3:40
  like,
• 3:40
  how
• 3:41
  the
• 3:41
  store
• 3:41
  is
• 3:41
  broken
• 3:42
  out,
• 3:42
  what
• 3:42
  Amazon
• 3:43
  intends
• 3:43
  to
• 3:43
  use
• 3:43
  this
• 3:44
  for,
• 3:45
  how
• 3:45
  much
• 3:45
  is
• 3:46
  grocery,
• 3:46
  how
• 3:46
  much
• 3:46
  is
• 3:46
  essentials,
• 3:47
  all
• 3:47
  those
• 3:48
  types
• 3:48
  of
• 3:48
  things
• 3:48
  that
• 3:49
  we
• 3:49
  really
• 3:49
  don't
• 3:50
  know.
• 3:50
  All
• 3:50
  we
• 3:50
  know
• 3:51
  is
• 3:51
  the
• 3:51
  external
• 3:52
  documents,
• 3:52
  which
• 3:53
  you
• 3:53
  and
• 3:53
  I
• 3:53
  are
• 3:54
  very
• 3:54
  familiar
• 3:54
  with
• 3:54
  from
• 3:55
  our
• 3:55
  time
• 3:55
  at
• 3:55
  store
• 3:55
  of
• 3:55
  the
• 3:56
  future.
• 3:56
  You
• 3:56
  only
• 3:56
  have
• 3:56
  to
• 3:57
  submit
• 3:57
  so
• 3:57
  much
• 3:57
  to
• 3:58
  the
• 3:58
  city
• 3:58
  to
• 3:58
  get
• 3:58
  the
• 3:58
  approval.
• 3:59
  So
• 4:01
  I
• 4:01
  would
• 4:01
  say,
• 4:01
  though,
• 4:02
  my
• 4:02
  first
• 4:03
  reaction
• 4:03
  when
• 4:04
  I
• 4:04
  read
• 4:04
  this
• 4:04
  was,
• 4:05
  you
• 4:05
  know,
• 4:05
  they're
• 4:06
  3,999
• 4:07
  stores
• 4:08
  behind.
• 4:08
  I
• 4:09
  mean,
• 4:09
  Walmart
• 4:09
  has
• 4:10
  4,000
• 4:10
  of
• 4:11
  these
• 4:11
  concepts.
• 4:11
  And
• 4:12
  number
• 4:12
  one,
• 4:12
  you
• 4:12
  have
• 4:13
  to
• 4:13
  get
• 4:13
  people
• 4:13
  to
• 4:13
  change
• 4:14
  their
• 4:14
  behaviors,
• 4:14
  which
• 4:15
  we
• 4:15
  talked
• 4:15
  about
• 4:15
  a
• 4:16
  lot
• 4:16
  on
• 4:16
  last
• 4:16
  week's
• 4:16
  show.
• 4:17
  And
• 4:17
  so
• 4:17
  will
• 4:18
  this
• 4:18
  Amazon
• 4:19
  offering,
• 4:20
  however
• 4:20
  it
• 4:21
  ends
• 4:21
  up
• 4:21
  coming
• 4:21
  to
• 4:22
  play,
• 4:22
  you
• 4:22
  know,
• 4:22
  will
• 4:23
  it
• 4:23
  really
• 4:24
  incentivize
• 4:25
  shoppers
• 4:26
  to
• 4:27
  change
• 4:27
  their
• 4:28
  physical
• 4:28
  shopping
• 4:28
  behavior
• 4:29
  to
• 4:29
  an
• 4:29
  Amazon
• 4:30
  store
• 4:30
  when,
• 4:31
  you
• 4:31
  know,
• 4:31
  over
• 4:32
  90%
• 4:32
  of
• 4:32
  the
• 4:33
  country
• 4:33
  lives
• 4:33
  within
• 4:33
  10
• 4:34
  miles
• 4:34
  of
• 4:34
  a
• 4:34
  Walmart
• 4:35
  and
• 4:35
  has
• 4:35
  established
• 4:36
  loyalty
• 4:36
  and
• 4:36
  relationships
• 4:37
  with
• 4:37
  them?
• 4:38
  So
• 4:38
  I
• 4:38
  think,
• 4:38
  you
• 4:39
  know,
• 4:39
  that's,
• 4:39
  that's
• 4:40
  really
• 4:40
  the
• 4:40
  big
• 4:40
  question
• 4:40
  for
• 4:41
  me.
• 4:41
  This
• 4:41
  is
• 4:41
  a
• 4:41
  massive
• 4:42
  capital
• 4:42
  investment
• 4:43
  for
• 4:43
  Amazon,
• 4:43
  so
• 4:45
  I
• 4:45
  think.
• 4:45
  I
• 4:46
  don't
• 4:46
  think
• 4:46
  it's.
• 4:46
  It's
• 4:47
  in
• 4:47
  a
• 4:48
  spot
• 4:48
  where
• 4:48
  we
• 4:48
  can
• 4:48
  make
• 4:49
  a
• 4:49
  true
• 4:49
  call
• 4:50
  at
• 4:50
  this
• 4:50
  point
• 4:50
  in
• 4:51
  time.
• 4:51
  But
• 4:53
  I
• 4:53
  can
• 4:53
  understand
• 4:53
  why
• 4:54
  Amazon
• 4:54
  is
• 4:55
  exploring
• 4:55
  this
• 4:56
  and
• 4:56
  if
• 4:56
  it
• 4:56
  is
• 4:57
  their
• 4:57
  last
• 4:57
  effort,
• 4:57
  why
• 4:58
  they're
• 4:58
  going.
• 4:58
  Going
• 4:58
  big
• 4:59
  or
• 4:59
  going
• 4:59
  home.
• 4:59
  It
• 5:00
  sounds
• 5:00
  like.
• 5:00
  Yeah,
• 5:01
  I
• 5:01
  don't
• 5:01
  know
• 5:01
  what
• 5:01
  else
• 5:01
  you
• 5:01
  do
• 5:01
  after
• 5:02
  this.
• 5:02
  Like,
• 5:02
  after
• 5:02
  you
• 5:03
  try
• 5:03
  this,
• 5:03
  like,
• 5:03
  what
• 5:03
  else
• 5:03
  is
• 5:04
  there
• 5:04
  left
• 5:04
  to
• 5:04
  try?
• 5:04
  I
• 5:04
  forgot,
• 5:04
  as
• 5:05
  you
• 5:05
  were
• 5:05
  talking,
• 5:05
  I
• 5:05
  was
• 5:05
  like,
• 5:05
  I
• 5:05
  forgot
• 5:05
  they
• 5:06
  did
• 5:06
  Amazon
• 5:06
  style.
• 5:07
  Do
• 5:07
  you
• 5:07
  remember
• 5:07
  Amazon
• 5:08
  style
• 5:08
  back
• 5:08
  in
• 5:08
  the
• 5:08
  day?
• 5:09
  Like,
• 5:09
  I
• 5:09
  totally
• 5:09
  forgot
• 5:10
  about
• 5:10
  that.
• 5:10
  Like,
• 5:10
  and
• 5:11
  that
• 5:11
  was
• 5:11
  the
• 5:11
  big
• 5:11
  talk
• 5:11
  of
• 5:11
  the
• 5:11
  town
• 5:12
  for
• 5:12
  like
• 5:12
  a
• 5:12
  year
• 5:12
  and
• 5:12
  a
• 5:12
  half.
• 5:13
  So,
• 5:13
  yeah,
• 5:14
  man.
• 5:14
  Wow.
• 5:14
  It'll
• 5:15
  be
• 5:15
  fun
• 5:15
  to
• 5:15
  watch.
• 5:15
  But
• 5:15
  it
• 5:15
  sounds
• 5:16
  like
• 5:16
  you're
• 5:16
  skeptical.
• 5:16
  It
• 5:17
  does
• 5:17
  sound
• 5:17
  like
• 5:17
  if
• 5:18
  I
• 5:18
  was
• 5:18
  reading
• 5:18
  between
• 5:19
  the
• 5:19
  tea
• 5:19
  leaves
• 5:19
  there,
• 5:19
  it's
• 5:20
  too
• 5:20
  early
• 5:20
  to
• 5:20
  judge.
• 5:20
  But
• 5:21
  you
• 5:21
  are
• 5:21
  skeptical
• 5:22
  of
• 5:22
  this?
• 5:22
  Potentially.
• 5:24
  I
• 5:25
  wouldn't
• 5:25
  even
• 5:25
  say
• 5:26
  skeptical.
• 5:26
  I
• 5:26
  just
• 5:27
  feel
• 5:27
  like
• 5:27
  I
• 5:27
  don't
• 5:27
  have
• 5:27
  enough
• 5:27
  information.
• 5:28
  I
• 5:29
  think
• 5:29
  there's
• 5:29
  a
• 5:29
  lot
• 5:29
  of
• 5:29
  things
• 5:30
  that
• 5:30
  have
• 5:30
  to
• 5:30
  fall
• 5:30
  into
• 5:31
  place
• 5:31
  for
• 5:31
  this
• 5:31
  to
• 5:31
  work
• 5:32
  for
• 5:32
  them,
• 5:33
  and
• 5:33
  maybe
• 5:33
  it
• 5:34
  will.
• 5:34
  I
• 5:34
  think
• 5:35
  we
• 5:35
  need
• 5:35
  to
• 5:35
  get
• 5:36
  more
• 5:36
  than
• 5:36
  just
• 5:37
  the
• 5:37
  city
• 5:37
  planning
• 5:38
  documents.