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Spotify & YouTube Aren't Great for Podcasting
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Spotify and YouTube don’t necessarily have the independent podcaster’s best interests in mind.
Recent reporting from James Cridland at Podnews highlights Spotify’s evolving advertising strategy, including the introduction of skippable ads alongside options for advertisers to purchase non-skippable placements. It’s another reminder that many of the biggest podcast platforms are increasingly focused on advertising, monetization, and serving the largest shows and podcast networks.
YouTube presents a similar challenge. Beyond changes to creator monetization, the platform also…
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