Latest / Money to Give / Ep. 62 Next-Generation Leadership, Purpose, And Philanthropy with JC Carr

Transcript

Ep. 62 Next-Generation Leadership, Purpose, And Philanthropy with JC Carr · Money to Give

• 0:03
  Speaker 1: Leadership looks different when it begins earlier, carries more responsibility,
• 0:07
  Speaker 1: and blends family legacy with personal purpose. For many next
• 0:11
  Speaker 1: generation leaders, the challenge isn't ambition, it's learning how to
• 0:15
  Speaker 1: grow into leadership with humility, authenticity, and impact. Welcome to
• 0:21
  Speaker 1: Money to Give with me Rick Peck, the philanthropy guy
• 0:23
  Speaker 1: with over twenty years in the nonprofit sector. I've seen
• 0:27
  Speaker 1: hundreds of millions of dollars transferred from donors to nonprofits.
• 0:31
  Speaker 1: I've learned a lot along the way that I want
• 0:33
  Speaker 1: to help convey to you, my loyal listeners. In this
• 0:36
  Speaker 1: podcast series, we talk about one how nonprofits can most
• 0:39
  Speaker 1: effectively showcase their mission and vision and raise as much
• 0:42
  Speaker 1: money as possible. Two how donors and potential donors can
• 0:46
  Speaker 1: make the greatest impact possible in the world, And three
• 0:50
  Speaker 1: how professional advisors, including philanthropic advisors, can offer the most
• 0:54
  Speaker 1: up to date information and services to their clients. So
• 0:58
  Speaker 1: join us here each episode for more of them at
• 1:00
  Speaker 1: Giving Feeling. In today's conversation, I'm joined by J. C. Carr,
• 1:04
  Speaker 1: a next generation leader working within his family's manufacturing business
• 1:09
  Speaker 1: while also building his own entrepreneurial brand, Whips Miami JC
• 1:15
  Speaker 1: shares what it's like to step into a family enterprise
• 1:18
  Speaker 1: at a young age, navigating expectations, earning trust, and learning
• 1:23
  Speaker 1: when to lead and when to listen. We also explore
• 1:27
  Speaker 1: how a deeply personal family experience inspired JC to build
• 1:31
  Speaker 1: a grassroots philanthropic movement focused on children, hospitals, and families
• 1:37
  Speaker 1: in need without seeking recognition or return on investment. This
• 1:41
  Speaker 1: is a conversation about purpose, humility, work ethic, and why
• 1:46
  Speaker 1: meaningful giving doesn't require a title just intention. Let's begin, So, JC,
• 1:53
  Speaker 1: what does it mean to be a next generation leader
• 1:55
  Speaker 1: in a family business today?
• 1:57
  Speaker 3: Right?
• 1:57
  Speaker 2: So, coming straight out of college, I started working within
• 2:01
  Speaker 2: our family business join the team end of twenty twenty four,
• 2:05
  Speaker 2: and it's been a little difficult. I think part of
• 2:08
  Speaker 2: that was coming from being a COVID graduate in high school,
• 2:12
  Speaker 2: not really being able to.
• 2:13
  Speaker 3: Bridge high school to college.
• 2:15
  Speaker 2: The normal way, and not really having a solid support
• 2:19
  Speaker 2: system within a group of friends to kind of be
• 2:22
  Speaker 2: able to communicate some of the issues that I've been
• 2:24
  Speaker 2: having when joining a family business.
• 2:28
  Speaker 4: Wow, I mean, can you just maybe talk a little
• 2:31
  Speaker 4: bit about family business. A lot of people aren't involved
• 2:33
  Speaker 4: in family businesses, so just maybe just what is the
• 2:36
  Speaker 4: culture like a lot of people grow up and like
• 2:38
  Speaker 4: mom and dad work outside the home, they do jobs,
• 2:41
  Speaker 4: working for someone else, and you're obviously involved in something
• 2:44
  Speaker 4: that's very much a part of probably dinner table conversation,
• 2:47
  Speaker 4: right Yeah.
• 2:48
  Speaker 2: Yeah, Fortunately my parents and my best friend. My dad's
• 2:50
  Speaker 2: my best friend, so getting to live with him is
• 2:54
  Speaker 2: I'm extremely fortunate. But you're right, the conversation about business
• 2:58
  Speaker 2: never stops. It's Saturday morning, we're talking about work.
• 3:01
  Speaker 3: Saturday night.
• 3:02
  Speaker 2: I have an idea, he has an idea, gets brought
• 3:04
  Speaker 2: up several arguments throughout the week, and not argument's just
• 3:08
  Speaker 2: just differences an opinion that'll turn into a chain reaction.
• 3:11
  Speaker 2: I'm five levels below my dad, who's the CEO right now,
• 3:15
  Speaker 2: So when I bring up an issue, it's usually a
• 3:18
  Speaker 2: small issue that hasn't worked its way up the chain,
• 3:21
  Speaker 2: and when he's hearing about it, sometimes he'll try to
• 3:24
  Speaker 2: jump in fix that issue, but it's really more on
• 3:27
  Speaker 2: my boss and my boss's boss to be able to
• 3:30
  Speaker 2: fix that issue. That's right now, the biggest issue that
• 3:34
  Speaker 2: I've had with working within the family business. There's that side,
• 3:38
  Speaker 2: and then the client aspect of when I'm seeing a client,
• 3:41
  Speaker 2: do I want to represent myself as the future leader
• 3:44
  Speaker 2: of the company, or the.
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  Speaker 3: Exact opposite of, Hey.
• 3:48
  Speaker 2: I'm a twenty three year old graduate from the University
• 3:50
  Speaker 2: of Alabama. I'm here to start working at world on moment,
• 3:53
  Speaker 2: learn as much as I can, and be able to
• 3:55
  Speaker 2: support you in the way that anyone else will be
• 3:57
  Speaker 2: able to support you.
• 3:59
  Speaker 1: Yeah.
• 4:00
  Speaker 4: People sometimes have a bias against you to say you're
• 4:03
  Speaker 4: just a young buck, Like what do you know?
• 4:05
  Speaker 3: You know?
• 4:06
  Speaker 4: Your your parent or your mom, your dad or whoever
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  Speaker 4: you know. Your dad is the one that I've been
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  Speaker 4: communicating with, and he knows what he's doing, and so
• 4:12
  Speaker 4: I don't really trust you, jac because you know, why
• 4:15
  Speaker 4: should I? Or do they say no, he really you know,
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  Speaker 4: he's born and bred into this culture. I didn't trust him.
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  Speaker 4: It's just a matter of getting to know you and
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  Speaker 4: realizing that you will carry the ball forward in the
• 4:28
  Speaker 4: way that your father would want.
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  Speaker 3: You to, right. Yeah, So it's funny you say that.
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  Speaker 2: I that was my exact perception of, Hey, I'm starting
• 4:35
  Speaker 2: to work in service and sales at world domble Im
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  Speaker 2: going to come in and nobody's going to trust me,
• 4:39
  Speaker 2: because again, twenty three years old and the CEO son
• 4:42
  Speaker 2: most of the time, there's usually like a lack of
• 4:46
  Speaker 2: discipline or values when a son's coming in.
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  Speaker 3: I haven't faced that at all.
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  Speaker 2: I've If anything, I usually don't start off when I'm
• 4:54
  Speaker 2: meeting a client.
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  Speaker 3: Hey, it's a family business. I try not to.
• 4:57
  Speaker 2: I try to leave that part out until after the
• 4:59
  Speaker 2: relationship was built, that first meeting, that first time they
• 5:02
  Speaker 2: meet me, everything's set. So I don't want to come
• 5:07
  Speaker 2: in and leave them with the impression that I'm the
• 5:11
  Speaker 2: future leader or I have any more poll than anyone
• 5:14
  Speaker 2: else within the business.
• 5:15
  Speaker 3: I don't, but I don't I want them to.
• 5:18
  Speaker 2: Think I'm just an employee that's working here, that loves
• 5:20
  Speaker 2: working here.
• 5:21
  Speaker 4: So yeah, well, and I suppose your passion will come
• 5:25
  Speaker 4: through and your drive will come through, and it probably
• 5:27
  Speaker 4: already does so. And speaking of businesses, and this is
• 5:31
  Speaker 4: what I like about our conversation day, it's very multifaceted.
• 5:34
  Speaker 4: You started a business and built a philanthropic movement in college,
• 5:38
  Speaker 4: So just can you talk a little bit about what
• 5:40
  Speaker 4: inspired that and how did you make that happen.
• 5:43
  Speaker 2: Yes, So, in two thousand and six, my younger brother
• 5:46
  Speaker 2: got hit by a drunk driver was in the hospital
• 5:51
  Speaker 2: for about nine months, and we were told he was
• 5:54
  Speaker 2: never going to walk or talk again. Fortunately now he can.
• 5:56
  Speaker 2: He I would say similar attributes to maybe a child
• 6:01
  Speaker 2: with autism. So there's some lack of communication, but he
• 6:05
  Speaker 2: still goes out with my friends like he's always with us.
• 6:08
  Speaker 2: Twenty twenty half in Covid, I started a business selling
• 6:12
  Speaker 2: lease deals for exotic cars online using only my TikTok
• 6:16
  Speaker 2: followers and Instagram followers. I was posting the cars publicly
• 6:19
  Speaker 2: for people to see and pick up the lease. While
• 6:22
  Speaker 2: I was doing that, I got invited to do a
• 6:27
  Speaker 2: charity event with exotic cars, and this was probably September
• 6:30
  Speaker 2: twenty twenty. The second I saw that, I leveraged the
• 6:34
  Speaker 2: relationships that my brother had just with hospitals and camps
• 6:38
  Speaker 2: from people he's met, and was able to partner with
• 6:41
  Speaker 2: them and create now one annual, massive event. But we're
• 6:45
  Speaker 2: doing charity events once a month with Jodamajio Children's Hospital,
• 6:49
  Speaker 2: various camps around here for kids with special needs, and
• 6:52
  Speaker 2: a massive toy drive in November.
• 6:54
  Speaker 3: So wow.
• 6:56
  Speaker 4: So I mean I'm gonna have to ask you this,
• 6:58
  Speaker 4: like what ove you a first of all, to how
• 7:02
  Speaker 4: do you how does somebody discover or create an exotic
• 7:05
  Speaker 4: car brokerage business. And then why did you immediately go
• 7:10
  Speaker 4: to you know, we should do take the proceeds and
• 7:13
  Speaker 4: donate it to charity. It just, I mean, that's just
• 7:15
  Speaker 4: evolved thinking, I think for someone so young. So just
• 7:18
  Speaker 4: kind of walk me through that a little bit.
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  Speaker 2: So the idea there, I saw a window. I mean,
• 7:25
  Speaker 2: I've always been in level cars. COVID happened again, and
• 7:28
  Speaker 2: what from just being around and hearing things. The first
• 7:33
  Speaker 2: three months there was nobody was taking vacations. Everyone was
• 7:36
  Speaker 2: staying at home. I don't want to say people were
• 7:38
  Speaker 2: saving money because a lot of people were losing money,
• 7:40
  Speaker 2: but that some people were saving money. They had a
• 7:42
  Speaker 2: lot of extra money around, and all these car manufacturers
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  Speaker 2: started dumping out ridiculous discounts forty fifty on exotic cars.
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  Speaker 3: Like it was they were pennies next to what they
• 7:55
  Speaker 3: were a six month prior.
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  Speaker 4: They're so desperate to sell cars.
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  Speaker 3: Yeah, they were so desperate.
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  Speaker 2: And I saw they were posting the lease deals on
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  Speaker 2: their Instagram and I was like, I'll just screenshot it
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  Speaker 2: repost it.
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  Speaker 3: Called the dealership. Hey, if I bring you a buyer.
• 8:09
  Speaker 2: Can you give me X? And they were like yeah.
• 8:11
  Speaker 2: I mean, we're not selling anything, so it doesn't matter.
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  Speaker 2: It's eighteen year old selling cars, you know, let's do it.
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  Speaker 2: I posted it to my one hundred and forty thousand
• 8:19
  Speaker 2: followers at the time, and within thirty minutes cars were
• 8:22
  Speaker 2: being sold. So it really took off from there. Twenty
• 8:26
  Speaker 2: twenty two, twenty twenty three, things started picking up, everything
• 8:30
  Speaker 2: started exploding the market. So I switched over to Contiergen Management,
• 8:34
  Speaker 2: so dealing with the actual servicing, filling cars up with
• 8:38
  Speaker 2: gas at people's homes, arranging travel from the private airport
• 8:42
  Speaker 2: or any airport to their home, filling their homes up
• 8:45
  Speaker 2: with groceries, all the ultra luxury aspects.
• 8:50
  Speaker 3: Of what this business could have been.
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  Speaker 2: From that I started, I hired an assistant and she
• 8:57
  Speaker 2: was the one that really got us involved with doing
• 9:01
  Speaker 2: more charity stuff, and I realized there's a real potential
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  Speaker 2: here for us to make a difference, make a movement,
• 9:09
  Speaker 2: and start helping out kids in needs. So we've helped
• 9:12
  Speaker 2: it's mostly kids, but kids just special needs, kids in
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  Speaker 2: the hospital, underprivileged kids, kids that aren't really wouldn't really
• 9:20
  Speaker 2: have a Christmas or as larger a Christmas without us,
• 9:23
  Speaker 2: so that's been great.
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  Speaker 4: Wow, that's fantastic. And do you feel like, as far
• 9:29
  Speaker 4: as the business goes, people want to do business with
• 9:32
  Speaker 4: you because of the charitable work that you do or
• 9:34
  Speaker 4: is that just more of something that is just a.
• 9:37
  Speaker 2: Bonus something as a bonus. I think people want to
• 9:41
  Speaker 2: do business with me because we know what we're doing.
• 9:43
  Speaker 2: On that side, I don't maybe here and there the publicity,
• 9:47
  Speaker 2: maybe here and there will get a client or two,
• 9:49
  Speaker 2: but I don't think that overall like that. I don't
• 9:54
  Speaker 2: know if there was an roy to it. So no,
• 9:56
  Speaker 2: I'm also not looking for that.
• 9:57
  Speaker 3: Yeah, no, I understand.
• 9:58
  Speaker 4: I only ask because some kind companies the two go
• 10:01
  Speaker 4: hand in hand. They say, see it, Yeah, yeah, you're
• 10:05
  Speaker 4: buying their product because yes, you like their product or
• 10:08
  Speaker 4: their service, but you also really identify with what they're
• 10:11
  Speaker 4: doing from a filanthropic standpoint. I was just cious if
• 10:14
  Speaker 4: that was the case for you. But it sounds like
• 10:15
  Speaker 4: they like what you do as far as your service goes,
• 10:18
  Speaker 4: and then when they find out you also donate, they
• 10:20
  Speaker 4: go all right, that makes sense.
• 10:21
  Speaker 2: That yeah right, I'm sure if we were at a
• 10:24
  Speaker 2: size to where we were known. But I'm walking through
• 10:27
  Speaker 2: an airport. Oh, that's whips Miami. It's not at that size.
• 10:30
  Speaker 2: So maybe maybe one day.
• 10:33
  Speaker 4: Maybe one day, Yeah, you never know. Well thanks for that,
• 10:36
  Speaker 4: so well, let's move on to another question I have
• 10:39
  Speaker 4: for you. How do you think gen Z is changing
• 10:41
  Speaker 4: the way we approach leadership, especially in traditional industries like manufacturing.
• 10:47
  Speaker 2: So again back to my first point, I think COVID
• 10:51
  Speaker 2: really made a dent in gen Z. I think the
• 10:54
  Speaker 2: working from home and sitting on a computer ten years
• 10:58
  Speaker 2: from now is going to have a real effect when
• 10:59
  Speaker 2: we're all thirty thirty five trying to operate.
• 11:03
  Speaker 3: The same way we did. I don't think you can
• 11:06
  Speaker 3: be in a manager.
• 11:07
  Speaker 2: Status for a production company and not be in the field.
• 11:13
  Speaker 2: Like for us, we're all our CEOs or CEOs plant managers.
• 11:17
  Speaker 2: They're all in the physical locations at all times. I
• 11:21
  Speaker 2: don't think you can manage a I mean we're two
• 11:24
  Speaker 2: thousand employees. I don't think any of that could be
• 11:26
  Speaker 2: managed and dealt with from a computer sitting at home
• 11:29
  Speaker 2: one hundred miles away, five hundred miles away, right.
• 11:32
  Speaker 4: So yeah, definitely not. And maybe just as a sidebar,
• 11:37
  Speaker 4: do you feel like manufacturing is a hard thing to
• 11:40
  Speaker 4: recruit for or do you feel like it's because I asked.
• 11:44
  Speaker 4: Because it's a few years back, I think this was
• 11:49
  Speaker 4: I'm trying to remember if this was pre pandemic. But
• 11:52
  Speaker 4: a gentleman said, I've been trying and trying in my
• 11:54
  Speaker 4: manufacturing business to hire. All I want to do is
• 11:57
  Speaker 4: create a program at local school to help with manufacturing,
• 12:01
  Speaker 4: training on manufacturing, and basically prime the pump so that
• 12:05
  Speaker 4: it's easier for us to recruit, because otherwise he was
• 12:09
  Speaker 4: saying it was really hard to fill those seats. So
• 12:12
  Speaker 4: I didn't know if that was the case for you
• 12:13
  Speaker 4: as well, or do you find it's just easier than
• 12:15
  Speaker 4: one might think.
• 12:16
  Speaker 3: I see both sides.
• 12:18
  Speaker 2: I think I'm growing up in Miami, so I think
• 12:21
  Speaker 2: the issue of my phone opening TikTok and I'm seeing
• 12:25
  Speaker 2: an eighteen nineteen year old who's driving a nice car
• 12:28
  Speaker 2: and posting all these things. I think it's setting unrealistic
• 12:32
  Speaker 2: expectations for the vast majority of gen z Ers. I
• 12:35
  Speaker 2: don't think it's really appropriate, and like you're just looking
• 12:39
  Speaker 2: at a social media page. There's nothing, there's no substance
• 12:42
  Speaker 2: behind it. You have no idea what's going on there.
• 12:44
  Speaker 2: I think it's gonna I think the unrealistic expectations are there.
• 12:49
  Speaker 3: Again, I think it's COVID. I think that's a big.
• 12:52
  Speaker 2: Chunk of where this is coming from. The other side
• 12:55
  Speaker 2: of it is is there's plenty of open roles across
• 12:59
  Speaker 2: the US, but there's also companies that are griven great
• 13:02
  Speaker 2: benefits paying well. So there's I mean, we have a
• 13:06
  Speaker 2: waiting list in Houston to work at our plants, so.
• 13:09
  Speaker 4: Wow, yeah, that's really good. And can that backfire?
• 13:14
  Speaker 3: Though?
• 13:14
  Speaker 4: But if you have a waiting list like that, I mean,
• 13:16
  Speaker 4: obviously people can move on to other jobs, but more
• 13:18
  Speaker 4: often than not do they stick around and go, Wow,
• 13:21
  Speaker 4: that's I'm in. I finally got accepted, you know, I'm
• 13:25
  Speaker 4: finally recruited.
• 13:26
  Speaker 3: Yeah, it could, but.
• 13:29
  Speaker 2: From what I've seen while being here, and again I'm
• 13:31
  Speaker 2: looking through a certain lens or different lens than maybe
• 13:34
  Speaker 2: somebody else that working here.
• 13:36
  Speaker 3: But people like working here.
• 13:38
  Speaker 2: Our turnover is extremely low in our factories, significantly lower
• 13:42
  Speaker 2: than the national average for production.
• 13:44
  Speaker 3: And we're not really like, we're.
• 13:46
  Speaker 2: Not really in the business of firing hiring, like, it's
• 13:48
  Speaker 2: not our business. We want people to stay, we want
• 13:51
  Speaker 2: them to grow within the business, learn as much as
• 13:53
  Speaker 2: they can, and move up as much as they can
• 13:55
  Speaker 2: and hopefully continue to grow the entire business, be able
• 13:58
  Speaker 2: to open more facilities, plants across the US. We're building
• 14:02
  Speaker 2: in Dominican Republic right now, and hopefully we're going to
• 14:05
  Speaker 2: move over to the West Coast be able to build
• 14:06
  Speaker 2: another facility there. We're expanding all the facilities across the
• 14:10
  Speaker 2: US currently.
• 14:11
  Speaker 4: So yeah, sounds like a success story in every possible way.
• 14:15
  Speaker 4: And I'm still appreciating the fact that you have world
• 14:19
  Speaker 4: Emblem and you have Whips Miami and you're able to
• 14:22
  Speaker 4: balance both of those, which is also quite unusual.
• 14:25
  Speaker 3: Would you say, yeah, it's it's not fun. It's fun.
• 14:28
  Speaker 2: Sorry, I'm fortunate, but it's difficult. It's definitely. I mean,
• 14:32
  Speaker 2: like like I just got in at three o'clock this morning,
• 14:35
  Speaker 2: So it's a constant grind. Saturdays, there's no set like Sundays.
• 14:39
  Speaker 2: It's always continue to permit, trying to build up both
• 14:42
  Speaker 2: brands and be the best I can.
• 14:44
  Speaker 4: So yeah, so it's a seven day a week type
• 14:46
  Speaker 4: of proposition. Yeah, Well, you look remarkably rested for only
• 14:50
  Speaker 4: having maybe about I don't know how many It gives
• 14:52
  Speaker 4: five hours of sleep maybe, thank you? Well, so I
• 14:59
  Speaker 4: guess based on what you just said, which is it's hard,
• 15:02
  Speaker 4: it can be a grind. Maybe you can talk about
• 15:04
  Speaker 4: the most rewarding part of maybe bridging corporate culture with
• 15:08
  Speaker 4: your social media platform, which is very impressive. You have
• 15:11
  Speaker 4: one hundred and twenty thousand or so on your platform,
• 15:14
  Speaker 4: so maybe talk a little bit about that.
• 15:16
  Speaker 3: So there's two sides of it.
• 15:17
  Speaker 2: It's the Whibsmiami which is my personal brand, and the
• 15:21
  Speaker 2: social media there that was a lot easier to bridge.
• 15:23
  Speaker 2: But again, like exotic cars are way more attractive to
• 15:26
  Speaker 2: the human eye than emblems. I mean, the exotic cars
• 15:30
  Speaker 2: are it's like a pretty girl, you know, like you
• 15:33
  Speaker 2: open your phone. It's easy to market, whereas emblems. You
• 15:38
  Speaker 2: see our product every single day. I mean there's emblems
• 15:41
  Speaker 2: everywhere that we made. But from a social media standpoint,
• 15:45
  Speaker 2: it gets a little difficult because is that what people
• 15:49
  Speaker 2: want to see. So now we're trying to figure out
• 15:52
  Speaker 2: ways to make it a little bit more unique, build
• 15:55
  Speaker 2: a platform up and be able to kind of share
• 15:58
  Speaker 2: maybe another experienperience while also showcasing the emblems. I mean,
• 16:02
  Speaker 2: you look think it's Ryan Air. They're a plane company
• 16:05
  Speaker 2: out of UK. They are like spirited airlines. They're a
• 16:07
  Speaker 2: budget friendly airline, and they managed to have over millions
• 16:10
  Speaker 2: of followers, and that's just because they're catering to the
• 16:13
  Speaker 2: sounds the videos that gen Zers want to see. And
• 16:16
  Speaker 2: I'm sure their sales went up. I mean, their platform
• 16:18
  Speaker 2: is massive now, so who's to say that our emblem
• 16:22
  Speaker 2: company can't provide the same experience to gen Zers?
• 16:26
  Speaker 3: Yeah?
• 16:27
  Speaker 4: I think, Well, so what I'm hearing maybe is that
• 16:31
  Speaker 4: maybe there's some basic level education. A lot of people
• 16:33
  Speaker 4: don't know or don't appreciate the value of an emblem.
• 16:37
  Speaker 4: You know, the brand of something that you there's a
• 16:39
  Speaker 4: trust factor involved, right, It's like I recognize that brand,
• 16:42
  Speaker 4: I like that color, I like that the way that looks.
• 16:46
  Speaker 4: I want to do business with them. Right, It's there's
• 16:48
  Speaker 4: some sort of a right brain feel to that, right exactly. So,
• 16:53
  Speaker 4: But I think maybe that's where you say it's not
• 16:55
  Speaker 4: as easily marketed as an exotic car, because, like you say,
• 16:59
  Speaker 4: immediately people, wow, I want to drive that. That's incredible,
• 17:01
  Speaker 4: it looks great, it's fast, and so on, and emblems like, yeah,
• 17:06
  Speaker 4: I see emblems all the time.
• 17:07
  Speaker 3: What's the big deal?
• 17:08
  Speaker 4: But they are a big deal when you're trying to
• 17:10
  Speaker 4: market your company, and I've come to appreciate that as well.
• 17:13
  Speaker 4: Around the really deep thought that goes into is this
• 17:16
  Speaker 4: the right color and why? And what does this color represent?
• 17:19
  Speaker 4: What was this shape represent? And how do these colors
• 17:21
  Speaker 4: mix together? And all the things. I'm sure you know
• 17:23
  Speaker 4: all about, right.
• 17:24
  Speaker 2: Right, I mean, there's a science to it behind the scenes.
• 17:27
  Speaker 2: We have a department that's focuses mainly on like the
• 17:30
  Speaker 2: colors and what's most attractive to.
• 17:32
  Speaker 3: The human eye. Our slogan is we bring brands to life.
• 17:35
  Speaker 4: So yeah, no, it's it's really good, and I think
• 17:39
  Speaker 4: the opposite. It's also true that people probably have seen
• 17:43
  Speaker 4: emblems and brands where it's not very exciting. But the
• 17:47
  Speaker 4: whole point is they don't remember that. They only remember
• 17:50
  Speaker 4: the ones that do jump out at them, whether they're
• 17:52
  Speaker 4: driving down the road and they see a truck with
• 17:54
  Speaker 4: a really cool emblem or you know, I've noticed that,
• 17:57
  Speaker 4: and you know all about this. I'm sure the idea
• 18:00
  Speaker 4: that trucks his billboards. Right you're driving down the road,
• 18:02
  Speaker 4: It's like, I'm actually noticing this truck and I'm noticing
• 18:05
  Speaker 4: the colors, and I'm noticing the fun ad that they
• 18:08
  Speaker 4: have here there's something to that, right, that's all done
• 18:12
  Speaker 4: on purpose, and then you remember it and you go,
• 18:15
  Speaker 4: I remember that grocery store chain, or I remember that
• 18:17
  Speaker 4: whatever it is because they pulled me in, they made
• 18:20
  Speaker 4: it fun, they made me engage with their brand.
• 18:23
  Speaker 3: Right, yeah, yeah, I understand.
• 18:25
  Speaker 4: H Yeah, all right, Well, last question I have for you?
• 18:28
  Speaker 4: What advice do you have for young professionals trying to
• 18:31
  Speaker 4: make a difference while still growing into leadership roles. And
• 18:34
  Speaker 4: something you and I talked about just prior to us
• 18:37
  Speaker 4: coming on and recording is some people may look at
• 18:41
  Speaker 4: you JS and go, wow, this guy is in the stratosphere,
• 18:44
  Speaker 4: like I can't even begin to understand how he is.
• 18:47
  Speaker 4: And yet what you had said before we started recording
• 18:51
  Speaker 4: was there is kind of a playbook around this. There
• 18:54
  Speaker 4: are some things that young professionals can do, and maybe
• 18:57
  Speaker 4: they either just don't know what to do or they
• 19:00
  Speaker 4: they don't do them. But anyway, what kind of advice
• 19:02
  Speaker 4: would you have for them?
• 19:03
  Speaker 3: Get involved as much as possible.
• 19:05
  Speaker 2: I mean, before starting all the social media, before entering
• 19:09
  Speaker 2: a family business.
• 19:09
  Speaker 3: I was in high school.
• 19:11
  Speaker 2: I went on Google and said charity events near me
• 19:14
  Speaker 2: and just signed up.
• 19:15
  Speaker 3: I mean, there's thousands near me.
• 19:17
  Speaker 2: I mean I live on near for Latero Beach, but
• 19:19
  Speaker 2: every single weekend there's a beach clean up.
• 19:21
  Speaker 3: There's access everywhere.
• 19:23
  Speaker 2: To be able to get involved as much as you can,
• 19:25
  Speaker 2: it's not difficult. I was able to build something to
• 19:29
  Speaker 2: help support kids from my old high school. I mean,
• 19:31
  Speaker 2: we have thirty kids that come volunteer often. But that's
• 19:35
  Speaker 2: that's not to say that nobody else could do it.
• 19:37
  Speaker 2: There's there's nothing that besides the followers. But I don't
• 19:41
  Speaker 2: even think that matters as much that I was able
• 19:44
  Speaker 2: to build that nobody else could.
• 19:46
  Speaker 4: So just to clarify too, when you say going to
• 19:49
  Speaker 4: charity events, were you doing them because you wanted to
• 19:51
  Speaker 4: or are you doing them to help build the brand
• 19:53
  Speaker 4: or both? And just because there was no brand, I
• 19:55
  Speaker 4: thinks you can commit to you for what, Yeah.
• 19:57
  Speaker 2: I wanted to do it. There was no brand. This
• 19:59
  Speaker 2: was twenty eighteen, so there was nothing. Even the early
• 20:04
  Speaker 2: years of WES Miami, I didn't even put the logo
• 20:06
  Speaker 2: out there, like, I just did the event to do
• 20:08
  Speaker 2: the event. Now, of course I do put the logo
• 20:11
  Speaker 2: out there. It makes it a lot easier to network
• 20:14
  Speaker 2: and set up the event and be able to get
• 20:15
  Speaker 2: a free space, be able to get two thousand and
• 20:18
  Speaker 2: three thousand people there versus before when it was a
• 20:20
  Speaker 2: couple hundred, But none of it was.
• 20:23
  Speaker 3: To support the business at all. And I still have
• 20:26
  Speaker 3: yet to see.
• 20:28
  Speaker 2: My business grow because of the charity events that we did.
• 20:32
  Speaker 4: Yeah, do you feel so, just to put a fine
• 20:37
  Speaker 4: point on it, you mentioned helping kids before talking about
• 20:40
  Speaker 4: I think you said at children's hospital and things like that. Yeah,
• 20:42
  Speaker 4: do you find that you're spread to a few different
• 20:46
  Speaker 4: types of charities versus saying we're all in on kids,
• 20:51
  Speaker 4: We're all in on hospitals or something like that.
• 20:54
  Speaker 3: Spread spread evenly?
• 20:55
  Speaker 2: Yes, I'll put the Whip's Miami name over certain events,
• 21:00
  Speaker 2: but then again, I'll partner. I'll go to anything. If
• 21:02
  Speaker 2: somebody shoots me a text or email, Hey I'm having
• 21:05
  Speaker 2: this event at Miami Children's Hospital.
• 21:07
  Speaker 3: Can you be there?
• 21:07
  Speaker 2: Yeah, no problem, Like it's not I'm not selective to what.
• 21:11
  Speaker 3: I don't really care.
• 21:12
  Speaker 2: If my name's over it or not. The end goal
• 21:14
  Speaker 2: is to, you know, try to make somebody's life better.
• 21:17
  Speaker 2: I do lean more towards kids, just because that's the
• 21:20
  Speaker 2: avenue I started with, and that's kind of the avenue
• 21:22
  Speaker 2: of going down. But I think there's multiple ways to
• 21:27
  Speaker 2: cut it.
• 21:27
  Speaker 4: So yeah, and do you put that out there on
• 21:30
  Speaker 4: your social media? Like, and I'm talking about more of
• 21:33
  Speaker 4: the comprehensiveness of the way you're doing it to say,
• 21:36
  Speaker 4: these are all the different charities that we've worked with,
• 21:39
  Speaker 4: These are all the different ones we've made an impact with.
• 21:41
  Speaker 4: And I say that because then from a marketing standpoint,
• 21:44
  Speaker 4: people can appreciate the fact that you are trying to
• 21:47
  Speaker 4: widen the net a little bit and you're also putting
• 21:49
  Speaker 4: a spotlight on the charities that you are working with.
• 21:52
  Speaker 4: Or are you not that intentional?
• 21:55
  Speaker 2: Now I'm not that intentional again, Like I do there's
• 21:58
  Speaker 2: stuff I do with children's hospitals, like oftentimes of an
• 22:02
  Speaker 2: eight year old or ten year olds finishing up chemo
• 22:05
  Speaker 2: or they're stealing chemo, Like we'll take them for a
• 22:07
  Speaker 2: ride with all the cars. I'm not going to post that.
• 22:09
  Speaker 2: There's no I don't think there's any gain to that
• 22:11
  Speaker 2: besides my followers liking it and saying this is great,
• 22:15
  Speaker 2: This is great what you're doing.
• 22:16
  Speaker 3: But I already know it's great.
• 22:18
  Speaker 2: Again, it's not fair for me to capitalize on a
• 22:21
  Speaker 2: kid who's going through more than all of us combined.
• 22:25
  Speaker 2: So that's really the more the events I'm doing now
• 22:28
  Speaker 2: is one on one of the families.
• 22:29
  Speaker 3: Versus where I was before, which was a group of kids,
• 22:33
  Speaker 3: forty kids, fifty kids.
• 22:35
  Speaker 2: I think that there's more of an impact with the smaller,
• 22:38
  Speaker 2: more intimate those events.
• 22:40
  Speaker 4: So interesting to focus down on the smaller events versus
• 22:45
  Speaker 4: the larger events. It sounds like you feel like you're
• 22:48
  Speaker 4: making more of a one on one impact with the
• 22:50
  Speaker 4: person you're kind of they're remembering that interaction and it's
• 22:54
  Speaker 4: making more of a long standing memory for them, right, Yeah, yeah.
• 22:59
  Speaker 1: That's great.
• 23:00
  Speaker 4: Maybe one last thing, I know, I told you that
• 23:02
  Speaker 4: was my last question. One more question managing a social
• 23:06
  Speaker 4: media audience of one hundred and twenty thousand, Like, what's
• 23:09
  Speaker 4: that like? Do you feel like you're being bombarded with
• 23:11
  Speaker 4: all kinds of Is it hard to manage? I guess
• 23:14
  Speaker 4: is my question.
• 23:14
  Speaker 2: Now I kind of do whatever I want with it,
• 23:17
  Speaker 2: Like I post ten times today and then tomorrow I
• 23:20
  Speaker 2: won't post, or a week I won't post. The people
• 23:24
  Speaker 2: that follow what we do.
• 23:25
  Speaker 3: Is they're great, like I.
• 23:27
  Speaker 2: I mean, obviously everyone will have their fair share of
• 23:30
  Speaker 2: people being negative.
• 23:31
  Speaker 3: I'll just delete it like I don't really care.
• 23:33
  Speaker 2: But the people that support it, they've been supporting it
• 23:36
  Speaker 2: since twenty twenty. They've been supporting our brand. They've been
• 23:39
  Speaker 2: at every single charity event. I mean, I met thousands
• 23:41
  Speaker 2: of people in person from just a platform of me
• 23:46
  Speaker 2: taking videos. So it's really amazing. But now I don't
• 23:48
  Speaker 2: feel bombarded. But also I am not. This isn't a business.
• 23:52
  Speaker 2: My platform is kind of It helps bring clients in,
• 23:56
  Speaker 2: but I don't really use the TikTok stuff as much.
• 24:01
  Speaker 2: I'm not generating dollars from TikTok.
• 24:04
  Speaker 4: So yeah, right, I see so interesting. Well, jac I
• 24:09
  Speaker 4: appreciate you taking the time today. I applaud what you're doing.
• 24:12
  Speaker 4: I applied your tenacity and the fact that I'm sure
• 24:15
  Speaker 4: it takes a lot of discipline and stamina to do
• 24:17
  Speaker 4: what you're doing, even at age twenty three, I think
• 24:19
  Speaker 4: for any age really just to be as focused as
• 24:22
  Speaker 4: you are on two different brands, also on your philanthropic work,
• 24:27
  Speaker 4: and the fact that you just seem like a nice
• 24:29
  Speaker 4: guy and a really normal person. And I just appreciate
• 24:32
  Speaker 4: what you're doing in the world.
• 24:33
  Speaker 3: Thank you. I appreciate you saying that.
• 24:35
  Speaker 4: Yeah, And thanks for being a role model for others.
• 24:38
  Speaker 4: I mean it just shows that others with the same
• 24:40
  Speaker 4: sort of intentionality and focus that they may might carve
• 24:45
  Speaker 4: their own path right, choose their own adventure and go
• 24:48
  Speaker 4: off and try something else. It sounds like everything you've done,
• 24:51
  Speaker 4: it's with that sort of focus and intentionality to make
• 24:55
  Speaker 4: things better or to to appease your audience and make
• 25:00
  Speaker 4: sure that they're getting the kind of satisfaction and experience
• 25:03
  Speaker 4: that they're looking for.
• 25:04
  Speaker 2: Yeah, yeah, I mean, we're only on this planet for
• 25:06
  Speaker 2: a short amount of time, so I think for anyone listening,
• 25:10
  Speaker 2: I think that there's an insane amount of potential to
• 25:14
  Speaker 2: do more philanthropy events. Even like me, I think that
• 25:18
  Speaker 2: there's so much more I could do. We're just at
• 25:20
  Speaker 2: the beginning.
• 25:20
  Speaker 4: So yeah, agreed, Well at twenty three you have a
• 25:24
  Speaker 4: lot more adventures to go down.
• 25:27
  Speaker 3: Yeah yeah, all.
• 25:28
  Speaker 4: Right, Well thanks again, And how would people reach you.
• 25:32
  Speaker 3: Via?
• 25:32
  Speaker 2: You can email me Whip's Miami at Gmail, Instagram is
• 25:35
  Speaker 2: whips Miami shoot me an email my business email jc
• 25:39
  Speaker 2: C A r R at world emblem dot com.
• 25:44
  Speaker 4: Great and just for those who aren't sure, Whips w
• 25:47
  Speaker 4: h I P S Miami m I A M I
• 25:50
  Speaker 4: that's WES Miami and World Emblem.
• 25:52
  Speaker 3: Of course, it's just World Eminance. So yeah, all.
• 25:55
  Speaker 4: Right, well thanks again and hopefully lots of people reach
• 25:58
  Speaker 4: out to you and maybe you'll keep growing that social
• 26:00
  Speaker 4: media platform and also continue to inspire people to do
• 26:03
  Speaker 4: all the great things you're doing.
• 26:05
  Speaker 3: Yeah, awesome, Thank you so much.
• 26:06
  Speaker 4: All right, thanks Jasey.
• 26:11
  Speaker 1: That wraps up today's conversation with JC Carr, and it
• 26:14
  Speaker 1: offers a powerful reminder that leadership and generosity can grow together,
• 26:19
  Speaker 1: especially when grounded in empathy and action. Here are three
• 26:23
  Speaker 1: key takeaways from our discussion. First, next generation leadership isn't
• 26:27
  Speaker 1: about entitlement. It's about earning trust through effort, curiosity, and
• 26:32
  Speaker 1: respect for the people who came before you. Second, philanthropy
• 26:36
  Speaker 1: doesn't need to be polished to be powerful. Showing up consistently, quietly,
• 26:41
  Speaker 1: and authentically can create deep, lasting impact. And Third, purpose
• 26:47
  Speaker 1: driven work is built over time. Whether in business or giving,
• 26:51
  Speaker 1: sustained effort and humility matter more than recognition. Thanks for
• 26:56
  Speaker 1: listening to money to give. If this conversation resonated with you,
• 27:00
  Speaker 1: please leave a review on your preferred streaming platform, share
• 27:04
  Speaker 1: it with a friend or a colleague, and most importantly,
• 27:07
  Speaker 1: keep that giving feeling going. We are now broadcasting in
• 27:10
  Speaker 1: thirty seven countries and growing with five hundred downloads per
• 27:14
  Speaker 1: month and nearly ten thousand downloads to date. A reminder,
• 27:19
  Speaker 1: this podcast is meant to be for educational purposes only.
• 27:22
  Speaker 1: For specific advice related to your own situation, please consult
• 27:26
  Speaker 1: an attorney, financial advisor CPA, or other type of trusting consultant.
• 27:31
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• 27:34
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• 27:46
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• 27:49
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• 27:54
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• 28:00
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• 28:03
  Speaker 1: Until next time, let's keep making a difference together.