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HOUSE UPHEAVAL: College Sports TRANSFORMED Overnight | How Will BYU NAVIGATE the Financial Storm?
The landmark House Settlement is officially going into effect on July 1, 2025, ushering in a new era where college athletic departments can directly pay athletes. While many programs across the nation face a scramble to meet the projected $20.5 million revenue share cap, BYU is uniquely positioned to handle this financial commitment. This podcast dives into why the Cougars' long-standing fiscal responsibility, combined with a significant surge in Big 12 Conference revenues, puts them in a strong and competitive position.We'll unpack the details of the House Settlement, including the $20.5…
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