165: Lisa Roe- Author of Welcome to the Neighborhood
This week's interview is with Lisa Roe (Welcome to the Neighborhood, Sourcebooks, April 2022). Describing herself as too anxious to be a pantser, Lisa describes how, for her, embracing a story structure frees her creativity, her rule of thumb for when to put a novel in the drawer and start over, and how her publisher used focus groups to not only choose her book's title but also its final cover design. A sucker for stickers to reward herself, Lisa shares exactly how much time each phase of her publishing journey took and how she enhanced her publisher's efforts to court influential…
The skinny
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