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Matt Walker - Channel Sales Best-Practices Across Cultures
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In this episode of Partnerships Unraveled, we sit down with Matt Walker, Head of Distribution for EMEA and LATAM at Everpure, to unpack what channel success looks like when you’ve worked every side of the ecosystem. Matt’s path into the role started in telemarketing, moved through the reseller and distributor world, and eventually into vendor leadership. That journey gives him a practical view of the channel that is hard to fake. He has lived the pressure of cold outreach, the complexity of partner motions, and the realities of building pipeline through indirect routes.
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