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Lessons - She Lived in Her Mom's Car and Built a Fashion Brand Worn by Kim Kardashian and Beyoncé | Ciera Rogers - BABES Founder
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In this "Lessons" episode, Ciera Rogers, founder of BABES and author of The Outsider Advantage, shares the entrepreneurial lessons behind building a fashion brand worn by celebrities like Kim Kardashian and Beyoncé. She explains why starting imperfectly is often more valuable than overthinking an idea, how customer feedback can help shape a brand, and when entrepreneurs need to pivot or walk away from a product that isn't working. Ciera also explores how standing out in a crowded market can become a competitive…
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