Latest / Imagine If with Doone Roisin | Health, Wealth & Wisdom for Women (formerly Female Startup Club Podcast) / Is launching at Fashion Week worth the $50,000+ price tag? With Jameen Zalfen and Rachel Motteram, Founders of Dyspnea

Transcript

Is launching at Fashion Week worth the $50,000+ price tag? With Jameen Zalfen and Rachel Motteram, Founders of Dyspnea · Imagine If with Doone Roisin | Health, Wealth & Wisdom for Women (formerly Female Startup Club Podcast)

• 0:00
  This is Rachel and Jameen for Female Startup Club.
• 0:12
  You might've come across this brand in one of your Instagram troll sessions. It's pink, it's sequiny, it's sparkly, and I liken it to what happens inside my brain most days. I'm talking about the cult favorite brand called dyspnea founded by two cute women, Jameen and Rachel. We're,
• 0:30
  We get real talking about the good moments and when things can be quite low. What happens when someone hacks your Instagram account? How expensive Fashion Week really is to participate in? And how sometimes it's about going with the flow, starting small, and scaling really slow instead of really fast. This is Jameen and Rachel for Female Startup Club.
• 0:52
  So before we get into the origin story, do you want to give us a bit of a rundown of what dyspnea is for anyone who doesn't know? Yep. It's pretty much just a, what do we call it, Rachel? A love, it's our baby. A love child. Is that where you're going with that? Yes, yes. It was our love child born nearly seven years ago now.
• 1:21
  I think, which is a bit scary. But it's also a fashion label. Oh, it's a fashion label. Yeah, good start. So to paint a bit of a picture for anyone who doesn't know the brand, what's it all about? Oh, okay. Right. Well, we like to think that it is empowering women to embrace whatever shape
• 1:52
  sparkly way, I guess, to really highlight their assets. Yeah. Hey, look at me. I'm a gorgeous human being. Exactly. Love it. Amazing. The unicorn. Yes, yes. The unicorn. Yes. It definitely is. I love all of your beaded products. Oh, thank you. Do you want to tell me about the origin story and why you decided to start the business seven years ago? What's the background? We definitely didn't plan it.
• 2:21
  No, no, there was no planning. We just, we finished TAFE and we had like a lull period, I feel, where you don't really know where you're going or what you're going to do. But we partied hard. We did. And we needed some outfits for those times, obviously. And, you know, I guess we just started making stuff, yeah,
• 2:48
  We used to do it in this tiny, tiny room in the back of my mum's stationery business. And we would be there like all hours of the night making stuff. It was insane, just amongst all the pens and pencils. You couldn't even picture it. With the craziest fabrics, we would have this PVC plastic, which I don't even know where we got it from,
• 3:18
  Oh, God. We decided that PVC and leather was a very good combination and the poor sewing machine couldn't handle it. Oh, yeah. And smashed mirror, Jermaine. Don't forget the smashed mirror. And smashed mirrors and combined everything together and thought, voilya, let's go out. This will be comfy. Yeah, so I guess that's how it started. And then we...
• 3:47
  What happened? We had. We were wearing outfits out, I think, and a friend or a stylist friend saw us and was like, oh, where'd you get that from? And we're like, oh, we made it. I think at the time she happened to be styling Perth Fashion Festival and she wanted some things made for the campaign.
• 4:08
  And we were like, you know, if you like this, then we're happy to give it to you. And I guess they felt it was maybe odd that we were in the campaign and not showing. So I think that year we showed some pieces. Yeah, they asked us to show on the Perth Fashion Festival, didn't they? I think we took over the campaign because we were in every image. Yeah. So they were like, you need to be in the show. Yeah. And...
• 4:37
  Yeah, we took a, well, yeah, we're in the show. Yeah, I don't know if I remember that differently to you, Jermaine, but that's how I remember it going down. Yeah. And so then you basically had this light bulb moment of like, okay, well, we should do this for real. We should start this and create a business. Exactly. Yeah. Well, it was pretty fun. Yeah.
• 5:00
  Yeah, it was a bit of an adrenaline ride and we were like, this is exciting. Yes. What can we do? How can we keep doing this? Yeah. So...
• 5:12
  Sydney was obviously the next kind of link. I think they noticed us from Perth Fashion Festival and they were like, do you want to join the new gen? And we were like, obviously, yes, of course, let's do it. And the new gen was with 10, I think, 10 other aspiring designers and you showed just a couple of looks. So we were like, we have to go all out to be noticed. And, yeah, I think we did. Yeah.
• 5:40
  And so how did it start? Did you have to get a loan? Did you fund it yourselves? What was the next process for actually creating the pieces and funding it? We had to get a loan out. Quite a big one, definitely. And that's quite a scary prospect, I guess, because it's not your money. All of a sudden, this is something real. Yeah, we're investing now. Yeah, now we actually have to...
• 6:08
  take this seriously in these pieces that we had smashed mirrors glued to them you know it actually had to be sellable yeah and we had to start making some money and not just make art you know that people could look at so yeah that's kind of when it flicked a little switch for us I guess when it started launching into the Sydney-ish area and you know money that wasn't ours
• 6:36
  Yeah. So after the New Gen show, you guys went on in 2015 to do MBFWA Fashion Week as a standalone show. That was tough to get that. Can you tell us about what the process is like? Is it worth it? What's it like? Well, first of all, I had to be an annoying bitch to get into that.
• 7:01
  I remember calling, God, what was her name, Rachel? Oh, this poor woman. I called her every single day. I was like, are we in yet? I think she quit. Yeah. I was like, you can't not let us be in. We are going to do an absolute showstopper. And I think she gave in. She did. She was very annoying. Yeah. She was like, all right, fine. I'll give you a spot.
• 7:26
  So then we did, yes, we finally got a slot and that was like probably, is it still my favourite show? It was a good one. And Rachel did this one dress which like looks really simple and easy and pretty. We called it the mother fluffer because it gave her a migraine.
• 7:50
  And she was up until like a stupid o'clock the day before the show, pinning these fluffs because she's so anal, getting them perfectly, you know, she wanted them specifically placed over parts of the body. So it really shaped the silhouette. And the dress was an absolute knockout.
• 8:12
  when it came to it, but Rachel then got a huge migraine and the day of the show, I was left standing alone because she was suffering and she managed to crawl out two hours later. When do I get some time in here? Go for it. No, yes, that definitely happened. But that's how much time and effort we'd put into this show, I guess, really showed and
• 8:41
  Yes, I came heavily drugged and we did the show and then I left. And I feel like it's been like that for a few years, actually. Once we had one on a boat and I get very motion sickness. So I'm just like, I don't know, I get useless. Absolutely.
• 9:03
  A liability, really. Yeah, so I'm the sensitive one and I like to have everything perfectly done for the show, which probably doesn't go hand in hand. I need to be more chill and then I can attend the show. No, it does. We make a great time.
• 9:25
  I actually remember being backstage at that show. I was working for IMG and their content team at the time. And I've told Jameen this before. I was just like in awe of what you guys were doing and what you guys were creating because it was so different for Australia. And there was just such a fun energy around it. It was really something different to what I had experienced from Fashion Weeks before. Oh, thank you. It was really cool.
• 9:49
  I really loved it. We do like to include everyone and make it a fun atmosphere. Yeah, it's very inclusive. We're not serious people. It would be so not us to have everything completely in line.
• 10:08
  but and and fashion week's really expensive right it's like 50 000 from memory so i want to ask you because obviously you've done a few of these kinds of things looking back is fashion week worth it like for other brands out there who might be wanting to consider going into that journey and that path um and knowing the investment that's required what do you think um
• 10:33
  Well, it is very, very expensive. I think it's more than $50,000, to be honest. Oh, my gosh. And it was for us such an awesome platform for us to get, like, internationally recognized. And we did. And maybe also taken a little bit more seriously because I think a lot of people, you know, from Vogue...
• 11:02
  kind of thought we were, you know, just like, you know, we looked a bit like a kid's birthday party. But, you know, we take our job very seriously. And I think following through with Fashion Weeks is such a costly expense. I don't know now with social media. There's so many other platforms that you can be recognised worldwide.
• 11:32
  maybe you don't have to go to that extreme so much. What do you think, Rachel? No, I definitely agree with what you're saying. We've definitely slowed down on doing so many fashion shows just because we're trying to focus on the business side of things and get everything running like a proper business. And so I guess that's our focus at the moment. And it definitely takes a lot of our time
• 12:05
  It's not just the week or it's like at least six months leading up to it. Yeah. So, yeah, and I guess that's also money there that's not even put into that $50,000 really. So I don't know. We haven't done one for like two, three years, is it, Jen? Yeah.
• 12:28
  I think as a brand, yeah, you feel it out. And if you want to be taken like quite seriously and that's your vision, then absolutely Fashion Week is the way to go. I mean, it's all changing now with COVID. Is it even going to be, is Fashion Week even going to be a thing really? It's not everything, like Gucci just announced they're going seasonless, which we've been seasonless since we started. Yeah.
• 13:00
  Yeah, it's going to be interesting to see what, you know, the changes that come from COVID-19 and whether Fashion Week will live on around the world in the way that it has before. Yeah, definitely. And so what happened after that Fashion Week in 2015? You guys started meeting with buyers from Nasty Gal, from what I remember, and they were, you know,
• 13:21
  We did. We did have a meeting, I think, straight off with Nasty Gal, which was a bit scary and intimidating and we had no idea what we were doing. No idea. No idea. But a really good experience. We aren't a very wholesale-driven brand, though, like at all. No. I think we realised that pretty quickly. And wholesalers don't love us so much because we are such a risk.
• 13:50
  And so from there to now, you basically realized you didn't want to really pursue the wholesale side of the business and you wanted to grow to the D2C side of the business on the online store. What did you do to sort of find your first customers and acquire those people to the website? What did we do, Rachel? Yeah.
• 14:15
  Um, what did we do? I think we really focused on Instagram. Yeah. I hate that being the answer to everything because it shouldn't be. And, you know, once you get your account deleted, then you know that there has to be other ways.
• 14:33
  to sell your stuff. But at that time it was so, we needed it so much. And we took so long to actually build the following that we did that I just think that they were a real following, but they were like dedicated to the label and what we stood for. And they were,
• 14:55
  They just wanted to keep supporting and buying. Yeah. Yeah, you guys have a really big following now. I love your Instagram. Thank you. I feel like there's a lot of hard work that goes into it because you guys post so much. There is. That's old jam. It's amazing. Yeah. I want to talk about your influencer marketing because you guys obviously work with absolutely everyone and you have major celebrities like Miley Cyrus wearing you guys and, yeah.
• 15:25
  all the cool girls. How has that been going for you and what's the strategy there? Well, I think it started, we had a PR, we actually started a brand. When we started the brand, we got a PR on board ASAP, which I don't highly recommend. Very, very high cost.
• 15:48
  And it is very alluring to have these pieces, yes, seen on famous people, et cetera. But it's important to scale slowly. And that was probably something we just jumped on way too fast. Didn't need at the time. Yeah. And we got PR quick, quick, quick. That was a really, really high cost for us. And we didn't have the stop to, you know, if we...
• 16:18
  did have all these celebrities wear our stuff, it wasn't going to benefit us because we weren't prepared for it really. I mean, there was definitely good things that came out of it for sure. And it's basically just like a fashion show where, you know, it obviously costs us a lot in the long run, but we got some people saw us on people that they respected or they looked up to and, you know,
• 16:47
  gave us a bit more of a name. And so I don't know how much, what price you can put on that so much. It is a tough one because, you know,
• 16:58
  Like we say don't do it but then we did benefit from it. I think what it is is we just did it a little bit backwards. So, you know, definitely introduce a PR agent once you're a little bit more established. You do have the stock. If, say, Bella Hadid walks down the street and is packed wearing your top, you've got the stock. That's important. Yeah. Usually we didn't have it. Yeah.
• 17:26
  And probably put like your logo across her chest or something. 100% do that. That's probably the wise design option there. But I think you guys have such incredible pieces that really stand out. And, you know, they're so noticeable that people will be able to find your brand, you know? That's what, yeah, we really hope that it looks individual. We do design with that in mind.
• 17:54
  And you mentioned the Instagram deleted thing before. Is that something that happened with you guys recently? Like in the last week you got hacked, right? We did. We did. What happened? Crazy. That happened, yes, I think like just under two weeks ago. And it was like 11 o'clock at night and it said someone has changed your password and I was like, oh, it must be a scam. Yeah.
• 18:21
  But no, it was real and we lost our account for a good seven days. But there was honestly getting in touch with Instagram was a nightmare and really, really hard. And the only reason we managed to even get it back was a friend of a friend knew someone that knew someone directly on Instagram and that's how they pushed it for us.
• 18:52
  And what did they do? Did they post on your account or anything? Like, who was it? Why did they take it? I don't understand. All the questions we were asking, it blows our mind that people can do this. And they like still messaged us the other day. Like it's the same, same people. I don't quite, quite understand.
• 19:12
  I think they take it for ransom. So, and then they will try and get your bank details and everything inside. So if they can access our email, that's when you're in real trouble because they've got access then to everything. So that we had to put all that cut, like block all our cards, et cetera. It was, it was a bit of a nightmare, but there was nothing we could do about it. So we just kind of.
• 19:36
  Switched off for a little bit. Yep. Gosh, that's terrifying. Is there anything that Instagram told you that you need to do moving forward? Like? Two-step authentication. Oh, right. Gosh. And so how did they get it back for you? Did they just be like, okay, that other person is obviously not the real account owner? Yes. Someone...
• 19:59
  our friend of friend, our angel, yes, obviously realised it was a hacked account. And, yeah, the night we got it back, that was a good time. Oh, my God, yeah. But we really noticed that there was a slight drop in sales and we just had a restock in all these new items and I couldn't quite advertise them. It was really hard. I was like, how do I?
• 20:27
  Tell our customers, our 150,000 bispets, that their favourite top is in stock. And we had an email. Yeah, because no one reads their emails. No. And as soon as we got it back up, they flew out. So I was like, wow, this is a powerful tool. Yeah.
• 20:47
  Yeah, a really powerful tool. Do you think it also made you think, yeah, we need to work on building up our other channels so that we're not so reliant on one platform? A hundred thousand million percent. I was like, if we lose Instagram one day, we could really be screwed. Yeah. Yeah. Yeah, that's really crazy. So set up your two-step, everyone.
• 21:13
  I'm going to do that today. Yeah. Oh, my gosh. Because I've been kicked off Instagram now too, just personally. How? We don't know if it's like connected, but apparently I've done something wrong in Instagram world and I'm just waiting to get it back now. You are a bit saucy on the gram, Rachel. Look, a bit saucy, yes. But I didn't think that was in the rules, Jermaine. I thought saucy was okay. Okay.
• 21:43
  I reckon saucy's okay. I love a bit of sauce. I think the female nipple is now free. Is it? On Instagram? Is it? I've got this information from a very reliable source, my sister. She said it was free and that would be the only reason that mine would be a little bit saucy is for the sheer outfits maybe. But then I would think that they'd just delete the photo.
• 22:14
  Yeah, I don't know how it works. Gosh. We haven't gotten to the bottom of that. Yeah, that's a bit weird. A bit weird. Wow, I'm sorry to hear that. That's okay. Gosh. And so how's everything going now? I know that you guys produce pieces sort of in small batches and sort of look to do things on a smaller scale and then just keep reordering. How's the kind of process and strategy behind that?
• 22:45
  It's always, I think, been a part when we started the brand, Rach and I, when visited Bali, Indonesia, and it took us a little while to find the right manufacturer.
• 23:00
  We, you know, had a few hiccups, as you do. It's not an easy process. And upon finding, you know, our dream match, hand beating is a process. It cannot definitely be rushed. And having just...
• 23:18
  I think being a smaller brand, you don't want to put all your money. It's like almost like gambling. Not that I know how to gamble. I don't. But, you know, you think, oh, this is a really cute top. Like let's just, you know, try 30 units and if it does well, we'll just, you know, get it again. And if it sells, it sells. So it's a process that really works for us, I guess.
• 23:45
  Yeah, we've never done it any differently, really. And I think it's a really interesting thing to be, like, you know, transparent about that way of building the business because you hear a lot about brands who really buy products
• 24:00
  you know, big orders and put a lot of money behind it for something that might not sell. And then there's just so much dead stock and waste going into landfill. We do not have any dead stock ever. Jermaine clears it out quite quickly. I am so, so on top of it. We have these Insta sample sales that we run like almost monthly and it just, you know, gives us space, you know, clears the mind.
• 24:30
  or maybe my mind. Love that. And also someone can afford maybe that usually can't afford just can afford it for the month. Oh, yeah, that's so nice. And I imagine it's a lot of fun on Instagram when the hype is going on kind of thing. Yeah. Isn't it, dear? So much fun. Aye, aye, aye. So what's next for the brand? What are you guys working on at the moment? What's next year looking like? Rachel?
• 25:00
  Shall we announce it? Well, we may as well No, it's tracksuits Tracksuits Love it Loungewear Loungewear, yes We're obviously very big fans of tracksuits ourselves Or we wear As now we're getting into our 30s
• 25:27
  Um, so we want to, you know, just put a little bit of a spin on a tracksuit. Um, so the disby girl can be comfy, but also fabulous at the same time. Um, I love that. I bet they're going to be so amazing. It's going to be so my vibe. I guess we've got a lot of things, uh, in the works that we're just trying to perfect at the moment, um, before we really put it out there. So, um.
• 25:56
  Do you want me to tell you what they are? Can I tell them? I'll message it. You know, a bit more silky stuff. So that then goes into kind of loungewear as well. I guess it's a bit comfier than the usual Disby, so that's why it's loungewear.
• 26:21
  Yeah, I feel like loungewear is obviously a growing trend now that we're all doing this working from home. Exactly. From home business. Yeah. I want to ask both of you what advice you have for women who are wanting to start their own business or have a big idea.
• 26:39
  Well, I definitely think, although it's incredibly rare, to team up, team up, to have a buddy because when one's down, the other one's up and vice versa, it really works. I can't imagine trying to do this alone. It would be mentally challenging. Like it's not just the workload, it's just the...
• 27:05
  like encouraging the other person that yes, actually we can do this. It's not out of our reach. Because, you know, you do have doubts sometimes and you're like, what are we spending our money on? Are we going to make it back? And, yeah, one person is always like, of course,
• 27:22
  No worries. We got this. Yeah, yeah. Easy. Tats on the back. You know, you have to find the right person. And thank God me and Jermaine found each other. I don't know, but we rarely have any disagreements about stuff. Like I think we've had two fights and one of them was over a boy. So. Oh, God, the worst, the worst kind.
• 27:51
  Oh, well, you're going to have to let me know what that is, Jermaine. Who is that? I can't imagine we'd ever have the same taste. Never mind. Anyway, moving on. All right, we're at the point of our six quick questions. Who wants to go first? Oh, and these are the same questions each. I'm scared that if Jermaine goes first, I'm just going to be like, yeah, that was my answer.
• 28:18
  All right. Okay. Rachel, you can go first. So number one is what's your why? My why is that for Jermaine and I, I think it's not like going to work every day. It's not a nine to five job, which I don't think that both of us are built for at all. You know, we can
• 28:44
  We work for ourselves, which is really nice, and we get to work with amazing people that we get to choose who we work with as well. We've been very lucky to get some amazing staff. And, yeah, it's just really nice to choose your surroundings, I guess. To enjoy your day-to-day. Yes. 100%, I agree with that. Number two is what's the number one marketing moment that made your business pop?
• 29:16
  Number one. Jesus, these are hard. I guess I would have to say it was one of the fashion shows that we did. Because it is a show and you can see the energy, it's not just photos of
• 29:39
  It's meeting people and them getting to see like firsthand exactly what you're trying to do, what you're about. And because, yeah, Dispair is so fun and crazy that, you know, we liked how people took it after our shows, how energized everyone was about it.
• 30:07
  Yeah, I think it was really like an explosion. Yeah. That was my memory of 2015. I feel like I don't remember any other shows. Number three is where do you hang out to get smarter? And that can be books, podcasts, somewhere on the Internet. Ooh. Well, I'm pretty.
• 30:29
  dyslexic so I find it quite hard to read but I love listening audiobooks is my jam completely um like I haven't listened to a podcast in a long time sorry but I do I do really like them I just I so I much prefer just getting lost in a book um and I guess that's my spare time walking and stuff is yeah I guess audiobooks
• 30:59
  audio books yeah nice number four is how do you win the day and that's around your am and pm rituals that keep you feeling productive and happy and successful successful well I don't well actually no I feel like wine could definitely answer all those questions
• 31:21
  um I agree there is nothing better than just finishing your day and having a wine or like even in the middle of the day if you need it if you need to keep going I agree to that I'm all about that vibe yeah yeah so I think I'll stick with that okay great win the day with wine
• 31:43
  Love it. Question number five is if you only had $1,000 left in your business bank account, where would you spend it? And it's kind of a question to show, you know, where the most important, um, like where would you allocate the most resources towards?
• 32:00
  Right, okay. So it wouldn't be just like me and Jam just go to the casino and just like we're just going to go all red and if it's meant to be, it's meant to be because I feel like we could definitely get to that point if we're at $1,000 in our bank account. But I think we would put it towards stock as well.
• 32:23
  as boring as that is, it would definitely have to be our best sellers. We would just buy as much as we could and be on that Instagram posted away. 100% selling out in a hot second. Yes, exactly. And question number six is how do you deal with failure? And it can be around personal experience or it can be around just your mindset and your general approach to failure.
• 32:51
  I guess I like to think that I really take it, I take it on board. I'm trying to think of a time that this has happened and I'm sure it's happened a lot, but I've obviously blocked it from my memory. Just remember the good times, obviously. I mean, that's a great approach to have. Yes, I think so. But, no, there is lots of obviously ups but downs as well, doing this like lots.
• 33:21
  where you do get pushback and Jermaine was saying that before, that she just, she was always ringing every day to get this slot and that's not me so much, so thank God she's the pusher. But I think I like to take on board what the person is saying to me or however it's...
• 33:47
  the failure. Um, and like to take the learning from it or find a learning from it. Yeah. Yeah. I'd like to think I'm that mature, but I don't know. All righty. Jermaine, are you ready? It's hard to stay quiet. Yes, I'm ready. All right. Number one, what's your why?
• 34:13
  Definitely just waking up every day and enjoying what you're doing. And just, it's just, it's not a holiday, no, but, you know, we're enjoying it. It's a good time. It isn't a nine to five. It's a, you know, 24, seven. It's an all-consuming commitment. Yeah. Number two, what's the number one marketing moment that you think made your business pop?
• 34:42
  Yeah, definitely fashion week for the business, but seeing our items on Miley Cyrus was a pretty fun, exciting, pinchous moment. I think personally that was like, oh, my God. But for the business, it was fashion week. Number three is where do you hang out to get smarter? I would say honestly,
• 35:10
  I think I need a calmer mind to collect my thoughts and that's when I can really get them back. That's when I can think clearly. So like a hot shower or a long walk and then I've got a clear head and I think I swear I'm smarter after that. You can consume more. Take it all in. Yeah. I've got a fuzzy head. Number four is how do you win the day?
• 35:40
  how do you win the day? That's like a barista made coffee is a great start. And,
• 35:51
  a positive mindset and not looking at your phone the first thing as soon as you wake up because as soon as you wake up and if you look at your phone and there's a shit email, like it sets the tone for the day and it's slightly ruined. So trying to avoid the phone for like I know it's hard but maybe a good hour, just get up, have a shower, start your day, then you've got a good tone and you can tackle everything else from there on.
• 36:21
  Yeah, I really struggle with that phone thing in the morning. I'm definitely an instantly look at my phone kind of person and it really sucks and I know it's not good for my mind. I really need to work on that. Yeah, notifications now are just too easy because we didn't have smartphones. Oh, yeah.
• 36:38
  you know, you look at your phone, you've got all your notifications right there instantly telling you everything in a second. And your brain processes that as soon as you wake up and you're just like, it gives me anxiety. It really like sets me off having that like feeling of like,
• 36:58
  I mean, this sounds extreme, but that feeling of having a heart attack. We've all been there. It's a nightmare, bloody nightmare. Question number five. If you only had $1,000 left in your business bank account, where would you spend it? Same deal. Pop it on our bestseller, I think, and prance around in it. Get as much content as possible and...
• 37:23
  sell it like the last thing we've got. Uploaded on the gram. And final question, how do you deal with failure? I'm obviously a little bit more like Rachel does take failure a lot calmer than I do. And I, I think I react quite instantly to it. So it's,
• 37:49
  It's just accepting it. Have a hot shower. It's happened. You can't do anything about it. Really accepting that you can't, like...
• 37:59
  It's happened. You have to move forward, like keep moving on. I'm the same. I can't entirely think of the failures at the moment, which is a good mindset to be in, but they've definitely happened. And if you need to switch off a little bit to accept whatever has happened, then, you know, be it. So be it. Mm-hmm.
• 38:25
  Amazing. Well, thank you both so much for being on the podcast and sharing your story. Oh, thank you. Thanks for having us. I hope we're all helpful to someone. Love this episode. Lots of giggles. Yeah.
• 38:44
  Hey, it's June here. Thanks for listening to this amazing episode of the Female Startup Club podcast. If you're a fan of the show and want even more of the good stuff, I'd recommend checking out femalestartupclub.com where you can subscribe to our free newsletter. We send it out weekly covering female founder business news, insights and learnings in D2C, and interesting business resources.
• 39:09
  And if you're a founder building an e-commerce brand, you can join our private network of entrepreneurs called Hype Club at femalestartupclub.com forward slash Hype Club. We have guests from the show joining us for intimate Ask Me Anythings, expert workshops, and a group of totally amazing, like-minded women building the future of D2C brands.
• 39:31
  As always, please do subscribe, rate and review the show and post your favorite episodes to Instagram stories. I am beyond grateful when you do that.
• 39:48
  Hey, it's Dune here. Thanks for listening to this amazing episode of the Female Startup Club podcast. If you're a fan of the show and want even more of the good stuff, I'd recommend checking out femalestartupclub.com where you can subscribe to our free newsletter. We send it out weekly covering female founder business news, insights and learnings in D2C, and interesting business resources.
• 40:12
  And if you're a founder building an e-commerce brand, you can join our private network of entrepreneurs called Hype Club at femalestartupclub.com forward slash Hype Club. We have guests from the show joining us for intimate Ask Me Anythings, expert workshops, and a group of totally amazing, like-minded women building the future of D2C brands.
• 40:35
  As always, please do subscribe, rate and review the show and post your favorite episodes to Instagram stories. I am beyond grateful when you do that.