
Ask An Expert | Cannes 2022 Trends With Firework's Chief Revenue Officer Jeff Lucas
Cannes, one of the biggest events for marketers around the world, just held its annual festival doling out awards to the best and brightest in the industry and Omni Talk Retail is bringing you a full recap, minus the super yachts, of course. Omni Talk Retail asked Firework’s Chief Revenue Officer Jeff Lucas to provide a recap, and more importantly, his advice for retail marketers on making Cannes-worthy creative for the latest installment of our Live Ask An Expert Series on LinkedIn. Chris Walton and Anne Mezzenga probed Jeff on: - Why retailers and brands should have Cannes on their radar -…
The skinny
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