40. Shon Hiatt (USC) on the Origins and Evolution of the Soft Drink Industry (LA Road Trip!)

Creative Distillation · Mar 9, 2023 · 46m

University of Colorado-Boulder professors Jeff York and Brad Werner distill entrepreneurship research into actionable insights. CREATIVE DISTILLATION Jeff York | Associate Professor | Research Director jeffrey.york@colorado.edu Brad Werner | Instructor | Teaching Director walter.werner@colorado.edu Deming Center for Entrepreneurship | CU Leeds School of Business 303.492.9018 | deming@colorado.edu -- EPISODE 40: Shon Hiatt (USC) on the Origins and Evolution of the Soft Drink Industry (LA Road Trip!) On this installment of Creative Distillation, Jeff is still joined by special guest…