3 Levels of Communication to Differentiate Your Agency Brand

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies · Feb 6, 2022 · 12m

Can you effectively communicate what your business is about? With a 30-year background in marketing, Chris West noticed businesses normally handled their visual identity very well but need help when it comes to using their language. He started his agency, Verbal Identity, and has helped clients create a distinctive and impactful tone of voice for their brand. He is a big believer in the power of language and in this interview, Chris discusses the three levels of communication he teaches his clients, why humanity wins over corporate in social media, and his new book.

3 Golden Nuggets

3 levels…