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What Can You Do Better in Your Agency's Business Development? With Joe Koufman | Ep #12
In this session of The Smart Agency Master Class, I chat with Joe Koufman who gives us insights into setting up technology to build leads over time, and tips for winning big pitches for your agency. Joe has been doing business development for digital agencies for over a decade.
Most of us rely on referrals from clients to grow our business. In fact, we get excited when someone from an existing client changes jobs because it gives us a new referral opportunity. Now, I'm not knocking referrals but as Joe points out, it's not sustainable.
Use technology.
According to Joe, you need to implement…
The skinny
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