How to Create a B2B Marketing Funnel | Ep. #1059

Marketing School - Digital Marketing and Online Marketing Tips · Jun 25, 2019 · 8m

In episode #1059, we discuss how to create a B2B marketing funnel. Tune in to hear how we do it.

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: How to Create a B2B Marketing Funnel

[01:02] B2B funnels are different.

[01:40] At Single Grain, they have a B2B funnel: they do it through content.

[02:15] After listening to the podcast, people may become interested in Single Grain.

[02:30] The mid-funnel may be an e-book.

[02:45] Then you want to get them to a live event.

[03:46] Quizzes are great, as well.

[04:00] There are so many steps to a B2B funnel.

[04:25] Once you have a qualified lead…