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GM Goes All-In: Cadillac F1 Entry, 2026 Camaro Cup Car & Racing Technology

During Race Industry Week by EPARTRADE, Jim Campbell, Vice President of Performance and Motorsports Commercial Operations at General Motors, delivers a comprehensive look at GM’s expanding global motorsports strategy—from Cadillac’s entry into Formula 1 to a new 2026 NASCAR Cup Series Camaro, and the advanced simulation, CFD, AI and powertrain technology driving performance across every series.Broadcast from inside GM’s high-performance powertrain facility in Pontiac, Michigan, Campbell explains how this center anchors GM’s factory race programs and its Chevrolet Performance parts…

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