Episode 335: Marketing and Selling Books on Tiktok Shop, w/ Jane Friedman | A People’s Guide to Publishing Podcast

A People's Guide to Publishing · Oct 30, 2025 · 15m

There are new forms of ecommerce popping up every day, on every website from Instagram and Tiktok to Pinterest. Is selling online through Tiktok right for your books?

This week, Jane Friedman of the Bottom Line is back to talk to Joe and Elly about the growing popularity of TIktok Shop, and if she thinks it's worth a publisher's time.

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