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From Stock Photos to Storytelling: Authentic Brand Photography for Small Businesses with Iri Grecco
S5:E35 In this episode of Small Biz Stories, Dr. LL sits down with Iri Greco, co-founder of Brakethrough Media, to talk about why stock photos are killing your brand – and what to do instead. Iri shares how she builds authentic, human-centered photo 📸 and video 🎥 for small and mid-size brands, why the future of marketing is less content but more meaning, and how solopreneurs can get high-quality visuals without monthly photo shoots. You'll hear how she turned a nonlinear career (chef to food stylist to producer to media founder) into a visual storytelling studio that survived the 2008…
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