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Grocery’s Quiet Lunch Takeover | Fast Five Shorts · Omni Talk Retail

• 0:00
  Don't
• 0:00
  bring
• 0:00
  a
• 0:00
  recruiter
• 0:00
  on
• 0:01
  if
• 0:01
  you
• 0:01
  don't
• 0:01
  want
• 0:01
  to
• 0:01
  talk
• 0:01
  talent
• 0:02
  and
• 0:02
  AI,
• 0:02
  Chris.
• 0:03
  That's
• 0:03
  what
• 0:03
  happens.
• 0:04
  But
• 0:04
  all
• 0:04
  right,
• 0:04
  moving
• 0:05
  on
• 0:05
  to
• 0:05
  a
• 0:06
  happier
• 0:06
  headline,
• 0:07
  hopefully,
• 0:07
  than
• 0:07
  talking
• 0:08
  about
• 0:08
  a
• 0:08
  bunch
• 0:08
  of
• 0:08
  layoffs.
• 0:10
  Headline
• 0:10
  number
• 0:10
  four.
• 0:11
  Traditional
• 0:11
  grocers
• 0:12
  are
• 0:12
  benefiting
• 0:12
  from
• 0:13
  an
• 0:13
  increased
• 0:13
  share
• 0:14
  of
• 0:14
  short
• 0:14
  midday
• 0:15
  store
• 0:15
  visits
• 0:16
  as
• 0:16
  consumers
• 0:17
  increasingly
• 0:17
  view
• 0:17
  supermarkets
• 0:18
  as
• 0:18
  convenient
• 0:19
  lunch
• 0:19
  destinations,
• 0:20
  claiming
• 0:21
  market
• 0:21
  share
• 0:22
  from
• 0:22
  quick
• 0:22
  serve
• 0:23
  restaurants.
• 0:23
  So
• 0:23
  this
• 0:23
  is
• 0:24
  fun.
• 0:24
  According
• 0:25
  to
• 0:25
  Placer
• 0:26
  AI
• 0:26
  data
• 0:26
  reported
• 0:27
  by
• 0:27
  Grocery
• 0:28
  Dive,
• 0:30
  between
• 0:30
  2024
• 0:31
  and
• 0:31
  2025,
• 0:32
  grocery
• 0:33
  stores
• 0:33
  gained
• 0:33
  an
• 0:34
  increasing
• 0:34
  share
• 0:34
  of
• 0:35
  short
• 0:35
  midday
• 0:35
  visits,
• 0:36
  typically
• 0:36
  less
• 0:37
  than
• 0:37
  10
• 0:37
  minutes,
• 0:37
  occurring
• 0:38
  between
• 0:38
  11am
• 0:39
  and
• 0:39
  3pm
• 0:40
  over
• 0:40
  quick
• 0:41
  service
• 0:41
  restaurants.
• 0:42
  Traditional
• 0:42
  grocers
• 0:43
  saw
• 0:43
  their
• 0:43
  relative
• 0:44
  share
• 0:44
  of
• 0:45
  convenient
• 0:45
  lunch
• 0:45
  destinations.
• 0:47
  Destination
• 0:48
  visits.
• 0:49
  There
• 0:49
  we
• 0:49
  go.
• 0:50
  Grow
• 0:50
  from
• 0:50
  15.9%
• 0:51
  to
• 0:52
  16.6%
• 0:53
  year
• 0:53
  over
• 0:54
  year,
• 0:54
  representing
• 0:54
  the
• 0:55
  largest
• 0:55
  increase
• 0:55
  among
• 0:56
  grocery
• 0:56
  formats.
• 0:57
  Placer
• 0:58
  noted
• 0:58
  these
• 0:59
  metrics
• 0:59
  underscore
• 1:00
  the
• 1:00
  strong
• 1:00
  demand
• 1:01
  for
• 1:01
  on
• 1:02
  the
• 1:02
  go
• 1:02
  meal
• 1:02
  options
• 1:03
  and
• 1:03
  single
• 1:03
  serve
• 1:05
  shelf
• 1:06
  stable
• 1:07
  products
• 1:08
  that
• 1:08
  both
• 1:08
  grocery
• 1:09
  stores
• 1:09
  and
• 1:09
  CPG
• 1:10
  companies
• 1:10
  can
• 1:11
  provide.
• 1:12
  Chris,
• 1:12
  how
• 1:13
  should
• 1:13
  grocers
• 1:14
  react
• 1:14
  to
• 1:14
  this
• 1:14
  change
• 1:15
  in
• 1:15
  customer
• 1:15
  behavior?
• 1:16
  They're
• 1:16
  going
• 1:17
  to
• 1:17
  grocery
• 1:17
  stores
• 1:17
  for
• 1:18
  lunch.
• 1:18
  Oh
• 1:19
  man.
• 1:19
  I
• 1:19
  mean,
• 1:19
  I've
• 1:20
  been,
• 1:20
  I've
• 1:20
  been
• 1:20
  on
• 1:20
  this
• 1:20
  trend
• 1:20
  for
• 1:20
  a
• 1:21
  while.
• 1:21
  I
• 1:21
  think.
• 1:21
  I
• 1:21
  wrote
• 1:21
  about
• 1:21
  this
• 1:22
  for
• 1:22
  Placer
• 1:22
  a
• 1:22
  couple
• 1:23
  of
• 1:23
  months
• 1:23
  ago
• 1:23
  actually.
• 1:24
  And
• 1:24
  I,
• 1:24
  you
• 1:24
  know,
• 1:24
  I
• 1:24
  think
• 1:25
  what
• 1:25
  I
• 1:25
  would
• 1:25
  say,
• 1:25
  Jen,
• 1:25
  is
• 1:26
  like
• 1:26
  any
• 1:26
  good
• 1:26
  merchant.
• 1:27
  I
• 1:27
  would
• 1:27
  react
• 1:28
  very
• 1:28
  quickly
• 1:29
  and
• 1:29
  go
• 1:29
  all
• 1:29
  in
• 1:30
  on
• 1:30
  it.
• 1:30
  I
• 1:31
  would
• 1:31
  overtly
• 1:31
  merchandise
• 1:32
  to
• 1:32
  it.
• 1:32
  You
• 1:32
  know,
• 1:33
  that's
• 1:33
  what
• 1:33
  I
• 1:33
  would
• 1:33
  tell
• 1:33
  you,
• 1:33
  Jen,
• 1:33
  is
• 1:34
  I'd
• 1:34
  overtly
• 1:34
  merchandise
• 1:35
  to
• 1:35
  it.
• 1:35
  And
• 1:35
  by
• 1:35
  that
• 1:35
  I
• 1:36
  mean
• 1:36
  I
• 1:36
  would
• 1:36
  have,
• 1:37
  I
• 1:37
  would
• 1:37
  actually
• 1:37
  have
• 1:37
  a
• 1:37
  hook
• 1:38
  every
• 1:38
  single
• 1:39
  day
• 1:39
  of
• 1:39
  the
• 1:39
  week.
• 1:40
  And
• 1:40
  I
• 1:40
  would
• 1:40
  also,
• 1:40
  and
• 1:41
  here's
• 1:41
  where
• 1:41
  I
• 1:41
  want
• 1:41
  to
• 1:41
  get
• 1:41
  your
• 1:42
  take
• 1:42
  on
• 1:42
  it
• 1:42
  too.
• 1:42
  I
• 1:42
  would
• 1:43
  also
• 1:43
  craft
• 1:43
  my
• 1:43
  operational
• 1:44
  model
• 1:44
  and
• 1:45
  my
• 1:45
  investments
• 1:46
  around
• 1:46
  those
• 1:46
  hooks
• 1:47
  too,
• 1:47
  because
• 1:47
  you
• 1:48
  probably
• 1:48
  got
• 1:48
  to
• 1:48
  staff
• 1:49
  this
• 1:49
  differently
• 1:49
  in
• 1:50
  store
• 1:50
  and
• 1:50
  you
• 1:51
  also
• 1:51
  have
• 1:51
  to
• 1:51
  invest
• 1:51
  in
• 1:52
  new
• 1:52
  tech
• 1:52
  that
• 1:53
  smooths
• 1:53
  out
• 1:53
  the
• 1:53
  operations.
• 1:54
  And
• 1:54
  so
• 1:54
  things
• 1:55
  that
• 1:55
  come
• 1:55
  to
• 1:55
  mind
• 1:55
  for
• 1:55
  me
• 1:55
  are
• 1:56
  like
• 1:56
  ESLs,
• 1:57
  because
• 1:57
  if
• 1:57
  you
• 1:57
  use
• 1:57
  ESLs,
• 1:58
  you
• 1:58
  can
• 1:58
  actually
• 1:59
  do
• 1:59
  intraday
• 2:00
  pricing
• 2:00
  on
• 2:00
  your
• 2:00
  food
• 2:01
  service
• 2:01
  bar,
• 2:01
  which
• 2:01
  I
• 2:02
  think
• 2:02
  is
• 2:02
  something
• 2:02
  that
• 2:03
  is
• 2:03
  an
• 2:03
  untapped
• 2:04
  opportunity
• 2:04
  when
• 2:04
  you
• 2:04
  think
• 2:05
  about
• 2:05
  it,
• 2:05
  especially
• 2:05
  given
• 2:06
  this
• 2:06
  proclivity
• 2:07
  in
• 2:07
  behavior.
• 2:08
  And
• 2:08
  I
• 2:08
  even
• 2:08
  think
• 2:09
  of
• 2:09
  things
• 2:09
  like
• 2:09
  Piccadilly
• 2:10
  Salad
• 2:10
  Bar.
• 2:10
  I
• 2:10
  sat
• 2:11
  next
• 2:11
  to
• 2:11
  them
• 2:11
  all
• 2:11
  week
• 2:12
  long
• 2:12
  last
• 2:12
  week
• 2:12
  at
• 2:13
  FMI
• 2:13
  Midwinter
• 2:14
  or
• 2:14
  even
• 2:14
  digimarks
• 2:15
  Barcodes
• 2:16
  that
• 2:16
  you
• 2:16
  can
• 2:16
  use
• 2:16
  on
• 2:17
  the
• 2:17
  salad
• 2:17
  bar
• 2:17
  to
• 2:18
  then
• 2:18
  help
• 2:18
  you
• 2:18
  control
• 2:19
  your
• 2:19
  waste
• 2:19
  and
• 2:19
  improve
• 2:20
  your
• 2:20
  revenue.
• 2:21
  So,
• 2:22
  so
• 2:22
  those
• 2:22
  are
• 2:22
  the
• 2:23
  things
• 2:23
  I
• 2:23
  would
• 2:23
  say.
• 2:23
  So
• 2:23
  I'm
• 2:24
  all
• 2:24
  in
• 2:24
  on
• 2:24
  this.
• 2:24
  Go
• 2:24
  for
• 2:25
  it.
• 2:25
  And,
• 2:25
  you
• 2:25
  know,
• 2:25
  my
• 2:25
  thing
• 2:26
  for
• 2:26
  you
• 2:26
  is,
• 2:26
  again,
• 2:26
  like,
• 2:27
  how
• 2:27
  would
• 2:27
  you
• 2:27
  as
• 2:28
  a
• 2:28
  grocer
• 2:28
  operationally
• 2:29
  approach
• 2:29
  this
• 2:30
  newfound
• 2:30
  data
• 2:31
  stream?
• 2:32
  Yeah,
• 2:33
  I
• 2:33
  mean,
• 2:33
  I'm
• 2:33
  thinking
• 2:33
  of
• 2:33
  it
• 2:34
  from
• 2:34
  the
• 2:34
  people
• 2:34
  perspective,
• 2:35
  because
• 2:35
  that's
• 2:35
  my
• 2:35
  lens.
• 2:36
  Right.
• 2:36
  But,
• 2:36
  yeah,
• 2:37
  I
• 2:37
  don't
• 2:37
  even
• 2:37
  have
• 2:38
  to
• 2:38
  think
• 2:38
  about
• 2:38
  how
• 2:39
  I
• 2:39
  would
• 2:39
  advise
• 2:40
  them
• 2:40
  to
• 2:40
  or
• 2:40
  how
• 2:40
  I
• 2:41
  would
• 2:41
  if
• 2:41
  I
• 2:41
  were
• 2:41
  them,
• 2:42
  because
• 2:42
  I've
• 2:42
  already
• 2:43
  seen
• 2:43
  them
• 2:43
  leaning
• 2:43
  in,
• 2:44
  like
• 2:44
  you
• 2:44
  said,
• 2:45
  on
• 2:45
  it,
• 2:45
  for
• 2:45
  a
• 2:45
  few
• 2:45
  months.
• 2:46
  But
• 2:46
  we
• 2:46
  have
• 2:47
  seen
• 2:47
  such
• 2:47
  an
• 2:47
  increase
• 2:48
  in
• 2:48
  clients
• 2:48
  looking
• 2:49
  for
• 2:49
  category
• 2:49
  leaders
• 2:50
  when
• 2:50
  it
• 2:50
  comes
• 2:50
  to
• 2:50
  this
• 2:51
  Ready
• 2:51
  to
• 2:51
  Eat
• 2:51
  category.
• 2:52
  Interesting.
• 2:53
  They're
• 2:53
  built,
• 2:54
  building
• 2:54
  or
• 2:54
  expanding
• 2:55
  in
• 2:55
  their
• 2:55
  central
• 2:55
  kitchens
• 2:56
  that
• 2:56
  they
• 2:56
  own.
• 2:57
  They're
• 2:58
  building
• 2:58
  or
• 2:58
  expanding
• 2:59
  in
• 2:59
  their
• 2:59
  commissary,
• 3:00
  whatever
• 3:00
  you
• 3:00
  call
• 3:01
  it.
• 3:01
  Right.
• 3:01
  But
• 3:02
  they're
• 3:02
  looking
• 3:02
  for
• 3:03
  people
• 3:04
  that
• 3:04
  understand
• 3:04
  this
• 3:05
  category,
• 3:05
  that
• 3:05
  understand
• 3:07
  the
• 3:08
  opportunity
• 3:09
  and
• 3:09
  the
• 3:09
  margins
• 3:10
  and
• 3:10
  sort
• 3:11
  of
• 3:11
  the
• 3:11
  experience
• 3:12
  you
• 3:12
  can
• 3:12
  create
• 3:12
  with
• 3:13
  this
• 3:13
  category.
• 3:14
  And
• 3:14
  even
• 3:15
  when
• 3:15
  it's
• 3:15
  not
• 3:16
  a
• 3:16
  merchant
• 3:17
  that
• 3:17
  they're
• 3:17
  looking
• 3:17
  for
• 3:17
  that
• 3:18
  would
• 3:18
  own
• 3:18
  this
• 3:18
  category.
• 3:19
  If
• 3:19
  we're,
• 3:20
  if
• 3:20
  we're
• 3:20
  hiring
• 3:20
  food
• 3:20
  safety
• 3:21
  leaders,
• 3:21
  if
• 3:21
  we're
• 3:22
  hiring
• 3:22
  manufacturing
• 3:23
  distribution
• 3:23
  leaders,
• 3:24
  this
• 3:24
  topic
• 3:24
  is
• 3:25
  coming
• 3:25
  up
• 3:25
  in
• 3:25
  our,
• 3:26
  Our
• 3:26
  conversations.
• 3:26
  Like,
• 3:27
  we
• 3:27
  want
• 3:27
  someone
• 3:27
  that
• 3:27
  understands
• 3:28
  this
• 3:28
  category.
• 3:29
  We
• 3:29
  want
• 3:30
  someone
• 3:30
  that
• 3:30
  understands
• 3:30
  opportunity
• 3:31
  and
• 3:31
  will
• 3:31
  work
• 3:32
  with
• 3:32
  our.
• 3:33
  They're
• 3:33
  calling
• 3:34
  it
• 3:34
  all
• 3:34
  different
• 3:34
  categories.
• 3:34
  Right.
• 3:35
  But
• 3:35
  our
• 3:35
  Ready
• 3:35
  to
• 3:35
  Eat
• 3:35
  category,
• 3:36
  we'll
• 3:36
  call
• 3:36
  it.
• 3:37
  It's.
• 3:38
  There's
• 3:38
  just
• 3:38
  such
• 3:38
  a
• 3:38
  big
• 3:38
  opportunity
• 3:39
  here.
• 3:39
  So
• 3:39
  operationally,
• 3:40
  I
• 3:40
  would
• 3:40
  say
• 3:41
  lean
• 3:42
  in,
• 3:42
  get
• 3:42
  the
• 3:42
  right
• 3:42
  talent,
• 3:43
  focus
• 3:44
  on
• 3:44
  it,
• 3:45
  make
• 3:45
  sure
• 3:45
  your
• 3:45
  stores
• 3:46
  are
• 3:46
  ready
• 3:46
  for
• 3:46
  it.
• 3:47
  I
• 3:47
  think
• 3:47
  the
• 3:47
  way
• 3:47
  you
• 3:47
  lay
• 3:48
  out
• 3:48
  your
• 3:48
  store
• 3:48
  and
• 3:48
  can
• 3:49
  people
• 3:49
  sit?
• 3:49
  Can
• 3:50
  they
• 3:50
  not?
• 3:50
  Right.
• 3:50
  There's
• 3:50
  the
• 3:51
  Whole
• 3:51
  Foods
• 3:51
  and
• 3:51
  then
• 3:51
  there's
• 3:52
  the
• 3:52
  stores
• 3:52
  that
• 3:53
  you
• 3:53
  can't
• 3:53
  go
• 3:53
  in
• 3:53
  and
• 3:54
  actually
• 3:54
  grab
• 3:54
  lunch
• 3:54
  and
• 3:55
  have
• 3:55
  an
• 3:55
  enjoyable
• 3:55
  experience.
• 3:56
  That's
• 3:56
  a
• 3:56
  longer
• 3:57
  term.
• 3:58
  But
• 3:58
  overall,
• 3:59
  Chris,
• 3:59
  I
• 4:00
  really
• 4:00
  agree
• 4:00
  with
• 4:01
  you.
• 4:01
  You
• 4:01
  and
• 4:01
  I
• 4:01
  agree
• 4:01
  a
• 4:02
  lot
• 4:02
  today.
• 4:02
  We'll
• 4:02
  see
• 4:02
  what
• 4:02
  happens
• 4:04
  if
• 4:04
  we
• 4:04
  get.
• 4:05
  To
• 4:05
  a
• 4:05
  disagreement
• 4:05
  as
• 4:05
  we
• 4:06
  go
• 4:06
  forward
• 4:06
  every
• 4:06
  month.
• 4:06
  Yeah,
• 4:07
  yeah,
• 4:07
  this
• 4:07
  is
• 4:07
  crazy.
• 4:09
  But
• 4:09
  honestly,
• 4:11
  I
• 4:11
  just
• 4:11
  think
• 4:11
  as
• 4:11
  much
• 4:11
  as
• 4:12
  E
• 4:12
  Comm
• 4:12
  and
• 4:12
  digital
• 4:13
  and
• 4:13
  all
• 4:13
  the
• 4:13
  things
• 4:13
  that
• 4:13
  we
• 4:14
  just
• 4:14
  talked
• 4:14
  about
• 4:14
  in
• 4:14
  the
• 4:14
  Walmart
• 4:15
  headline
• 4:15
  are
• 4:16
  very
• 4:16
  important,
• 4:16
  this
• 4:17
  is
• 4:17
  really
• 4:17
  your
• 4:17
  opportunity
• 4:18
  to
• 4:18
  use
• 4:18
  your
• 4:18
  brick
• 4:19
  and
• 4:19
  mortar,
• 4:20
  your,
• 4:20
  you
• 4:21
  know,
• 4:21
  people
• 4:22
  walking
• 4:22
  into
• 4:22
  the
• 4:23
  store
• 4:23
  and
• 4:23
  create
• 4:23
  an
• 4:23
  experience.
• 4:24
  And
• 4:24
  that
• 4:24
  younger
• 4:25
  generation
• 4:25
  we
• 4:25
  know
• 4:26
  loves
• 4:26
  an
• 4:26
  experience.
• 4:27
  Like,
• 4:27
  what's
• 4:27
  their
• 4:27
  Instagram
• 4:28
  picture
• 4:29
  going
• 4:29
  to
• 4:29
  when
• 4:30
  they
• 4:30
  stop
• 4:30
  for
• 4:30
  your
• 4:30
  salad
• 4:31
  bar
• 4:31
  or
• 4:32
  your,
• 4:32
  your
• 4:32
  Ready
• 4:32
  to
• 4:33
  eat
• 4:33
  options
• 4:34
  hashtag
• 4:34
  girl
• 4:35
  lunch.
• 4:35
  I
• 4:35
  don't
• 4:35
  know.
• 4:35
  That's
• 4:36
  a
• 4:36
  thing.
• 4:36
  Maybe
• 4:37
  it's
• 4:37
  not.
• 4:37
  I'm
• 4:38
  not
• 4:38
  really
• 4:38
  a
• 4:38
  cool
• 4:38
  millennial.
• 4:39
  I'm,
• 4:39
  like,
• 4:39
  working
• 4:40
  on
• 4:40
  it.
• 4:40
  They're
• 4:40
  probably
• 4:41
  on
• 4:41
  TikTok,
• 4:41
  not
• 4:42
  Instagram,
• 4:42
  but
• 4:42
  anyway,
• 4:43
  that's,
• 4:43
  that's
• 4:43
  my
• 4:44
  take.
• 4:45
  Yeah.
• 4:45
  And
• 4:45
  so
• 4:46
  what.
• 4:46
  And
• 4:46
  I
• 4:46
  read
• 4:46
  between
• 4:47
  the
• 4:47
  lines
• 4:47
  and
• 4:47
  what
• 4:47
  you
• 4:47
  say
• 4:48
  there
• 4:48
  and,
• 4:48
  like,
• 4:48
  this
• 4:48
  is
• 4:49
  why
• 4:49
  I
• 4:49
  think
• 4:49
  it's,
• 4:49
  you're
• 4:49
  a
• 4:49
  great
• 4:50
  addition
• 4:50
  to
• 4:50
  the
• 4:50
  show.
• 4:50
  Every
• 4:51
  month
• 4:51
  is
• 4:51
  like,
• 4:52
  you
• 4:52
  are
• 4:52
  a
• 4:52
  leading
• 4:53
  indicator
• 4:53
  for
• 4:54
  where
• 4:54
  people
• 4:54
  are
• 4:54
  going
• 4:55
  competitively
• 4:55
  for
• 4:56
  all
• 4:56
  you
• 4:56
  executives
• 4:56
  listening
• 4:57
  out
• 4:57
  there.
• 4:57
  So,
• 4:57
  like,
• 4:58
  if
• 4:58
  you
• 4:58
  are
• 4:58
  in
• 4:58
  the
• 4:58
  grocery
• 4:59
  business
• 4:59
  and
• 4:59
  you
• 5:00
  are
• 5:00
  not
• 5:00
  doing
• 5:00
  what
• 5:01
  Jen
• 5:01
  is
• 5:01
  saying,
• 5:02
  you
• 5:02
  are
• 5:02
  going
• 5:02
  to
• 5:03
  be
• 5:03
  behind
• 5:03
  in
• 5:03
  terms
• 5:04
  of
• 5:04
  capitalizing
• 5:04
  on
• 5:05
  this
• 5:05
  trend.