Under the Influence: 𝘍1 𝘊𝘳𝘦𝘢𝘵𝘰𝘳 𝘊𝘢𝘳𝘰𝘭𝘪𝘯𝘦 𝘚𝘮𝘪𝘵𝘩 𝘰𝘯 𝘊𝘰𝘯𝘵𝘦𝘯𝘵, 𝘊𝘢𝘳𝘦𝘦𝘳 𝘈𝘥𝘷𝘪𝘤𝘦 & 𝘊𝘳𝘰𝘴𝘴𝘪𝘯𝘨 𝘓𝘢𝘯𝘦𝘴

Wait, What? Sportsbiz Chat with DP & McGhee · Mar 13, 2025 · 55m

Episode 102 | DP & McGhee

DP & McGhee are joined by Caroline Smith (aka @itscarolinescorner), a rising voice in the F1 content space, to talk about building an audience, her approach to storytelling, and what it really takes to break into the creator/influencer game. Whether you're into sports, media, or digital content strategy, Caroline drops valuable perspective.

Also in this episode:

🎭 A first for Wait, What? — the crew shares their favorite Broadway musicals

🏀 NCAA Tournament chatter: who’s in, who’s moving the needle, and what it means for brands

💰 NIL strategy and the rise of the…