How to Create an Irresistible Product or Service Guarantee | Ep. #437

Marketing School - Digital Marketing and Online Marketing Tips · Oct 11, 2017 · 7m

In Episode #437, Eric and Neil discuss how to create an irresistible product or service guarantee. Tune in to learn what some of the big brands are doing to provide top-notch service guarantees and how you can effectively implement your own.

Time Stamped Show Notes:

00:27 – Today’s topic: How to Create an Irresistible Product or Service Guarantee

00:38 – The baseline is to have a 30-day money back guarantee

00:55 – One of the craziest ideas Neil has heard of is having double money back guarantee

01:22 – With Nordstrom and Zappos, you can return an item as long as you have a receipt

02:27 –…