Latest / The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX
#355: Maximizing your DXP Investments with Sue Rivero, RDA
Every business needs a website that performs for their business, but beyond a good Content Management System and regular content updates, it takes a lot to maximize your return on investments in this critical marketing platform.
In a special episode brought to you by RDA and Sitecore, we’re going to talk about getting the most value from your Digital Experience Platform, or DXP, investment.
To help me discuss this topic, I’d like to welcome Sue Rivero, Director of Consulting Services, RDA.
RESOURCES
Sitecore website https://www.sitecore.com
RDA website https://www.rdacorp.com/
The Agile Brand…
The skinny
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