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How a 50-Year-Old Grocery Chain Beat Amazon Fresh at Its Own Game

In Episode 66 of The Pivot Podcast, Lucas and Luna dive into the story of H-E-B, the Texas-based grocery chain that has outperformed Amazon Fresh in the battle for the grocery aisle. They explore how H-E-B's deep local focus, supply chain agility, and data-driven loyalty program have allowed it to thrive where the tech giant has struggled. Specific examples include H-E-B's use of AI for inventory management, its private-label strategy that outpaces national brands, and its response to the 2021 winter storm that cemented customer trust. Lucas and Luna discuss what legacy retailers…

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