Latest / The Amazing Authorities Podcast
Patents, Purpose, and Global Scale: Sharon Jurd on Franchising, IP Protection, and Sustainable Growth
In this episode of Amazing Authorities, Mitch Carson sits down with Sharon Jerd, founder of Hydro Clean and the SMJ Coaching Institute, to unpack how a service-based business scaled into a global franchise operating in 47 countries — without chasing competitors or relying on heavy marketing.Sharon shares how Hydro Clean solved an overlooked health problem by targeting mold hidden deep inside air conditioning systems, creating instant market demand and premium positioning. She explains the layered intellectual property strategy that protects the business worldwide, from patents and trademarks…
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