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User-Generated Content: Facilitating Meaningful Conversations About Your Products in the New Age of Marketing With Scott Warner (MU Classic)
#494 Could an endorsement from your customers possibly be your most valuable marketing asset? Scott Warner thinks so! In this episode hosted by Kirsten Tyrrel, Scott speaks to the power of user-generated content (UGC) in modern marketing. Founder of Gigg Media, he shares his extensive knowledge of building community-driven marketing strategies and emphasizes how every business, from musicians to influencers and brands, can leverage their fans or customers as the driving force behind more sales. He explains why UGC is a must for prompting engagement, growing your brand organically, and…
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