Latest / The Side Hustle Career Podcast with Fexingo: Second Income, Freelancing While Employed / How an HR Manager Built a 10K Monthly Side Hustle in HR Consulting
Transcript
- Lucas: So we hear a lot about side hustles in tech or creative fields, but one area that's quietly booming is HR consulting for small businesses. Today's story is about Sarah, an HR manager at a mid-sized company who started moonlighting as a consultant for startups and local shops — and she's now pulling in about ten thousand dollars a month. Luna: That's impressive. And honestly, it makes sense — small businesses often can't afford a full-time HR person, but they definitely need help with compliance and policies. Lucas: Exactly. Sarah saw that gap when a friend who runs a bakery asked her to look over an employee handbook. She spent two hours fixing it, charged a hundred and fifty dollars, and the friend immediately told three other business owners. That first gig snowballed. Luna: So it started with a referral. Did she actively market herself after that? Lucas: She did, but very intentionally. She updated her LinkedIn headline to include 'Freelance HR Consultant for Small Businesses' and started posting once a week about common compliance mistakes she saw. Things like misclassifying contractors or missing required posters. That content got her inbound inquiries. Luna: Interesting. So she positioned herself as an expert on the pitfalls. What kind of services does she offer? Lucas: Mainly three things: writing and updating employee handbooks, building remote work policies, and doing compliance audits. She charges a hundred and fifty dollars an hour, but she also offers fixed-price packages. For example, a full handbook rewrite is two thousand dollars — about ten to twelve hours of work. Luna: And how does she balance that with her full-time job? She's an HR manager during the day — that's already a demanding role. Lucas: She blocks out two hours every evening after dinner, plus Saturday mornings. She says the key is not to overcommit — she only takes on three to four clients at a time. Each client engagement is usually four to six weeks, so she rotates them. Luna: That sounds sustainable. But I'm curious — is there any conflict of interest with her employer? Lucas: Great question. She made sure to check her employment contract. Her company allows outside work as long as it doesn't compete with the business. Since her employer is a mid-sized tech firm and her clients are mostly local restaurants, retailers, and construction companies, it's fine. She also uses a separate laptop and doesn't use company time or resources. Luna: Smart. So what's been the biggest challenge for her? Lucas: She says pricing was the hardest. At first she undercharged — like fifty dollars an hour — because she felt insecure. Then a client told her they would have paid double. She realized that when you're solving a critical problem — like avoiding a lawsuit — the value is huge. So she raised her rate to a hundred and fifty and actually got more respect. Luna: Yeah, that's a common lesson in freelancing. Value-based pricing works. So how does she find new clients now? Lucas: Almost entirely referrals and LinkedIn. She also joined a local chamber of commerce and did a free thirty-minute 'HR checkup' session. She gives attendees a one-page report highlighting risks, then offers to do a deeper audit. About one in four converts. Luna: That's a smart funnel. Free value upfront. Lucas: Right. And the beauty is, this side hustle leverages her existing skill set almost perfectly. She's not learning anything new — she's just packaging what she already knows for a different audience. The income is already about thirty percent of her base salary, and she says she could double it if she wanted to, but she values her downtime. Luna: That's the dream, right? A side hustle that adds a significant income stream without burning you out. And I think the key takeaway is that you don't need a flashy skill — you just need a specific expertise that small businesses need but can't afford full-time. Lucas: Exactly. And if today's episode gave you some useful ideas — whether you're in HR or another field — these conversations stay ad-free because of listener support. If you'd like to help keep them coming, you can do that at buy me a coffee dot com slash fexingo. Luna: Yeah, it's a simple way to make sure we keep digging into stories like Sarah's. And honestly, even a small contribution goes a long way. Lucas: So back to Sarah — she's now considering writing a short ebook on remote work compliance for small businesses, which could become another passive income stream. She's proof that a side hustle can start with one favor for a friend and grow into something substantial. Luna: And it's a great reminder that sometimes the most obvious opportunities are the ones we overlook because we think everyone already knows what we know. Lucas: Exactly. Next week, we're talking to a former teacher who turned her lesson-planning skills into a side business creating onboarding materials for tech startups. That's a really creative angle we're excited to explore.