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Latest / The Marketing Career Podcast with Fexingo: Marketing Jobs, Skills, and Career Growth

How Marketing Freelancers Are Raising Rates in 2026

Lucas and Luna break down the specific economics of marketing freelancer pricing in 2026. Lucas walks through a real example from a marketing generalist who raised her day rate from $600 to $950 over eight months by restructuring her offer and dropping low-value clients. They discuss the data behind rate increases, how to benchmark against agency pricing, and why the current inflation-adjusted median for experienced marketing freelancers is now around $125 an hour. Luna challenges the assumption that raising rates always reduces volume, and Lucas shares a framework from a fractional CMO who…

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