Latest / Solopreneur Sessions with Fexingo: One-Person Businesses, Freelancing, and Independent Work
How a Solopreneur Built a Passive Income Engine with Digital Products
In this episode of Solopreneur Sessions, Lucas and Luna explore the story of Sarah Chen, a former graphic designer who transitioned from client work to selling digital products. Sarah built a $200,000 annual revenue stream by creating and selling Notion templates, Canva presets, and a suite of productivity tools. Lucas breaks down her strategy: starting with a single $15 template, building an email list of 5,000 subscribers through freebies, and expanding to a product suite with an average order value of $45. They discuss the economics of digital products, including a 90% profit margin and…
The skinny
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