Latest / Market Movers: Building Brands & Links with Linkifi

Digital PR Is Broken. Authority PR Is Taking Over
Welcome to Market Movers: Building Brands & Links with Linkifi! Your go-to podcast for transforming your business into an unforgettable brand, where branding meets SEO and link-building. I’m Chris Panteli, Co-Founder and CEO of Linkifi, and I’m joined by my co-host and Co-Founder, Nick Biggs.
In this special episode, Chris and Nick explore why Linkifi has moved away from many traditional digital PR campaigns and shifted towards authority PR. They discuss the decline of low-quality outbound campaigns, the difference between earning a backlink and appearing live on the BBC, CNBC, or Bloomberg…
The skinny
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