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WaterStone's Salem Media acquisition and swXtch.io's IBC2026 preview · RedTech daily podcast - Powered by AI

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  Welcome to the RedTech daily podcast powered by AI, your go-to source for the latest in the
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  global radio broadcast and digital audio industries.
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  I'm Marguerite Clark.
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  Today, we're covering these headlines: WaterStone takes Salem Media private, swXtch.io
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  promises an upgraded network at IBC2026, and Flightpath develops Automation Playbooks for
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  podcast ads.
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  WaterStone has completed its acquisition of Salem Media, taking the U.S.
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  Christian and conservative media company private.
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  Salem Media's common stock was bought at one U.S.
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  dollar per share, a two hundred fifty percent premium over its previous trading price.
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  With WaterStone's backing, Salem aims for further investment and growth across its
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  platforms, while continuing its commitment to its mission and maintaining its media
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  operations without public reporting obligations.
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  swXtch.io is set to showcase its Global Secure Reliable Transport Distribution service at the
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  IBC show in Amsterdam.
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  This new managed service aims to eliminate the infrastructure and networking burdens of
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  large-scale SRT transport by allowing customers to use their preferred SRT encoders and
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  existing production tools.
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  Chief Strategy Officer Geeter Kyrazis highlights that live producers can now avoid
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  building global networks for each event, as swXtch.io manages the entire process
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  post-encoder.
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  Flightpath Software is introducing Automation Playbooks, a toolset designed to manage live
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  podcast advertising orders across dynamic ad-insertion platforms.
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  By applying publisher-defined rules, the Playbooks help ensure delivery terms are met,
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  reducing the manual work needed to fix underperforming or misconfigured ads.
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  The first release includes "Run to Cap" and "Target Best Insertion" features, empowering
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  publishers to maintain control over their inventory and ad delivery.
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  That wraps up today's episode of the RedTech daily podcast powered by artificial
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  intelligence.
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  For more details on these stories and to stay updated with the latest in the global radio
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  broadcast and digital audio industries, visit our website at redtech.pro.
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  Thanks for tuning in, and we'll see you next time!