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Speaking to create influence
Would you pay to speak at a trade association or nonprofit event? Many organizations can bring you an audience who wants what you have to offer.
They can pay you to speak, or you can sponsor such an event as a partner. The difference is a mindset shift that puts you in a position of building value rather than consuming it.
This is a contrarian way to approach interactions. It leverage is your communication skills and puts you in front of people who can make decisions about hiring you. It’s an approach that many will run away from.
Attention, subject-matter experts, entrepreneurs, and…
The skinny
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