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Latest / Carlsbad: People, Purpose and Impact

Building with Intention: Laurie Barron on Digital Strategy, WordPress, and Creative Business

In this episode of Carlsbad: People, Purpose and Impact, Bret Schanzenbach welcomes Laurie Barron, co-founder of Pursu Agency, for a conversation about entrepreneurship, digital strategy, branding, and the evolving world of web development.

Laurie shares her unconventional path from accounting and IT to UX, creative agency work, and eventually building Pursu Agency with her longtime business partner, Betsy. Along the way, she reflects on how her background as a collegiate swimmer and coach shaped her work ethic, discipline, and standards.

The conversation dives into what makes a strong brand…

The skinny

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