Building an AI-Native CRM for Stronger Business Value | with Maxence Dussart
In this episode, we interview Maxence Dussart, co-founder and CEO of Familiar.
A hospitality marketing practitioner turned founder, Dussart spent years working on the hotel side — experiencing firsthand the gap between the data hotels hold and their ability to act on it — before co-founding Familiar to close it. Educated at Sciences Po and Imperial College Business School, and formerly co-founder of marketing and communications at Steller Hotels, he launched Familiar as an AI-native platform built specifically for hotel groups: one that connects to every system in a hotel's stack, identifies…
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