Latest / Small Business Success with Fexingo: Local Companies, Main Street Stories, and Community Commerce
How a Local Toy Store Used Vintage Models to Beat Big Box Retailers
In this episode of Small Business Success with Fexingo, Lucas and Luna explore how a family-owned toy store in Portland, Maine, turned an aging inventory of vintage model trains and dolls into a profitable niche. Facing pressure from big-box retailers and Amazon, the owner used social media to showcase rare collectibles, built a loyal customer base through monthly unboxing events, and grew revenue by 18 percent year-over-year without opening a second location. We break down the specific strategy, the numbers behind it, and why this approach works for Main Street shops today. A thoughtful look…
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