How Do I Market My Home's Assumable Rate?

The Assumable Guy Show · Apr 28, 2026 · 6m

If you bought your home in 2020 or 2021 and locked in a rate under 3%, that rate is your single biggest selling advantage right now, and most listing agents have no idea how to use it. In this episode, Ryan talks directly to sellers about how to turn an assumable FHA or VA loan into a marketing engine that drives more offers, more competition, and a higher sale price. He breaks down why 75% of homes with assumable mortgages are completely invisible to buyers who would pay a premium for them, runs the math on a buyer saving $1,400 a month compared to going next door, and covers what veterans…