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49. Turning Donor Gifts Into Loyalty That Lasts with Alison Jeffrey
Alison Jeffrey is the founder of Alison Jeffrey Consulting, a fundraising strategy practice working exclusively with nonprofits. After 25+ years in the sector, including years spent in-house, she left a permanent role five years ago to build a boutique consulting practice, working deeply with about 15 clients instead of chasing volume. On this episode, Alison and Jack dig into what it actually means to ask people for money for a living, from six-figure stethoscopes to the emotional weight behind a $10,000 ask.
Alison shares the story of engraving a $100 stethoscope for a billionaire donor…
The skinny
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