Latest / The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX

#674: The continued evolution of e-commerce with Eitan Koter, Vimmi
With the rapid rise of shoppable video, AI-driven recommendations, and immersive technologies like AR and VR, are traditional e-commerce strategies becoming obsolete?
Today, we’re joined by Eitan Koter, Co-Founder and Co-CEO of Vimmi, a shoppable video SaaS company revolutionizing e-commerce. Eitan is also the host of the "Mastering eCommerce Marketing" podcast, where he shares insights from over two decades of experience in startups, public companies, and even a NASDAQ IPO. His deep understanding of e-commerce, technology, and entrepreneurship makes him the perfect guest to discuss how these…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.