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Taco Trucks Battle Rising Beef Costs | Texas News
Beef prices are soaring, forcing taco joints into a tough spot as wholesale costs jump nearly 16%—with another 9% predicted next year. Family-owned spots and food trucks, already on thin margins, are struggling to keep up, watching customers shift to cheaper meats like chicken or pork. But for many, the taste of barbacoa or steak fajitas is too irresistible to give up. Owners are absorbing costs, holding prices steady to preserve loyalty—even as some customers willingly pay more for quality. It’s a high-stakes balancing act: keep the flavor, keep the fans, or risk losing both. Listen in…
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