Episode 89: Avoiding the "New Year New Me" Leads
What We Cover In This Episode:
Why the "New Year, New Me" promo might not be the promo for you and your studio [2:36]
Nick talks about the stats he found on new clients in the new year [5:11]
Efforts that you can focus on besides the "New Year, New Me" gimmick [8:07]
How you can use this time to re-engage your current clients using challenges and upsells [10:08]
Our thoughts about "New Year, New Me" sustainability and negative connotations associated with it [12:20]
Quotes:
"That's a big 'a ha' moment when I talk to clients. It's about quality over quantity, right? The goal should be to drive…
The skinny
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