Episode 7 - Jimi Elgohary, Co-Founder of Mistikal
Great events don't happen by accident—they begin with creativity, storytelling and a clear purpose.
In Episode 7 of The Backdrop, Michael MacLennan is joined by Jimi Elgohary, Executive Creative Director and Co-Founder of MISTIKA, to explore how culture, creativity and storytelling combine to create meaningful live experiences.
From his early career as the frontman of pioneering Arab indie pop band Salalem to leading award-winning festivals, ceremonies and immersive productions across the Middle East, Jimi shares the experiences that have shaped his creative journey. Together, they discuss…
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