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How we built a community of customer advocates - Interview with Joan Babinski of Brainshark
Today’s interview is with Joan Babinski, founder and vice president of marketing at Brainshark, which helps thousands of companies around the world improve productivity with cloud-based business presentation solutions for sales, marketing and training. Joan joins me today to talk about Brainshark and how they built a community of customer advocates that helped them grow their business.
Background: Brainshark has more than 400 champions in its customer champion programme and, since starting it in 2012, has more than quadrupled the number of companies willing to serve as references and more…
The skinny
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