skinny.

Latest / Found in AI: AI Search Visibility, SEO, & GEO

Is SEO Still Worth It in an AI-Driven Search Era?

Send us Fan Mail

📬 You like this podcast? You’ll love the newsletter.

Join the weekly 3-2-1 on AI search + marketing: subscribe

Is SEO still worth the effort? SEO isn’t disappearing, but the way it drives visibility, traffic, and conversions is changing fast.

In this episode of Found in AI, Cassie sits down with Kristina Frunze, founder of WebView SEO, to unpack why “SEO is dead” keeps circulating on Reddit and LinkedIn—and why most of those claims miss what’s actually happening inside AI-driven search experiences.

The conversation explores how AI overviews and conversational search are…

The skinny

The skinny isn't ready yet — notes appear once the transcript is processed.