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Monday Mini: Women in Podcasting Redux · Stuff Mom Never Told You

• 0:05
  Speaker 1: Hey, this is Annie and Samantha and welcome to Steph.
• 0:07
  Speaker 1: I never told your protection of I heart rate you
• 0:18
  Speaker 1: and Happy Monday or Happy whatever day you're listening to this,
• 0:22
  Speaker 1: but we're recording those four Mondays though. If you're one
• 0:25
  Speaker 1: of those that are on top of it, which I
• 0:27
  Speaker 1: can't imagine anybody else because we have so many episodes
• 0:30
  Speaker 1: going out, but if you are Happy Monday, this is
• 0:33
  Speaker 1: the only segment we have that has the day it's
• 0:38
  Speaker 1: supposed to come out in the title Monday Many. So okay, okay,
• 0:42
  Speaker 1: so maybe maybe they pick it up. All right, So
• 0:45
  Speaker 1: just in case, Happy Monday. It's not happy Day to
• 0:48
  Speaker 1: you in general in YouTube, and he's not Monday for us,
• 0:52
  Speaker 1: but I'm gonna pretend like it does. Oh god, no,
• 0:55
  Speaker 1: thank you. I just thought that. I was like, I
• 0:57
  Speaker 1: really don't think I want that anyway, Back into what
• 1:00
  Speaker 1: we're gonna talk about today for our Monday Many, and
• 1:02
  Speaker 1: we've talked a bit before about the podcasting industry. This
• 1:06
  Speaker 1: is gonna be very meta, and we thought it would
• 1:08
  Speaker 1: be a good time to do a quick update on
• 1:11
  Speaker 1: what is happening with the industry. And I'm not We're
• 1:13
  Speaker 1: not gonna get too deep honestly, like we're not going
• 1:15
  Speaker 1: to go for the ins and outs, but just a
• 1:16
  Speaker 1: small bit of a review of our past episodes about
• 1:20
  Speaker 1: what is happening and women in the industry as well.
• 1:23
  Speaker 1: So for today's Monday Many, we wanted to not only
• 1:26
  Speaker 1: do a quick rundown of changes, let's also talk about
• 1:29
  Speaker 1: what is happening in the industry. And there's been a
• 1:31
  Speaker 1: lot of conversations about the responsibilities of this specific industry,
• 1:35
  Speaker 1: and there's been a bit of contention, especially as if
• 1:38
  Speaker 1: you know what's going on in Spotify world, this whole
• 1:41
  Speaker 1: label of speech responsibility and misinformation and you know, we've
• 1:46
  Speaker 1: also had bridget on uh and we've talked a lot
• 1:48
  Speaker 1: about misinformation being bought out in social media. And let's
• 1:52
  Speaker 1: talk about the fact that we are a medium that
• 1:55
  Speaker 1: does relay a lot of information and because in our
• 1:59
  Speaker 1: specific a group of listeners, we get called out real
• 2:02
  Speaker 1: quick and thank you for that are called in, Yes,
• 2:05
  Speaker 1: let's they called in, I guess real quick when something
• 2:08
  Speaker 1: is misleading and or could be damaging. And that's important
• 2:12
  Speaker 1: for us because we do want to make sure we
• 2:14
  Speaker 1: are paying attention and that we are not bringing on
• 2:17
  Speaker 1: harmful rhetoric. But that's been a lot of conversation about
• 2:20
  Speaker 1: who is talking, what are they saying, and who's who
• 2:23
  Speaker 1: is responsible for what's being said? Right, oh yeah, Like
• 2:27
  Speaker 1: even at our office, which again we're still all working
• 2:32
  Speaker 1: from home pretty much, but we have kind of like
• 2:35
  Speaker 1: chat function where we can talk about these kinds of
• 2:39
  Speaker 1: things and it's been a point of discussion, um, even
• 2:43
  Speaker 1: amongst our our coworkers, and it's been really interesting. And
• 2:50
  Speaker 1: I don't know, sometimes you probably feel this a lot too,
• 2:53
  Speaker 1: but sometimes it feels strange when you'll see something that
• 2:57
  Speaker 1: you is your job in the new yeah huh, right,
• 3:05
  Speaker 1: like an odd moment, right, well, and you and I
• 3:07
  Speaker 1: talked about with our and just like that episode of
• 3:11
  Speaker 1: Watch episode, the fact that podcasting is now being used
• 3:15
  Speaker 1: as a career type of option in films, and I've
• 3:19
  Speaker 1: seen the lot as in fact, you and I talked
• 3:21
  Speaker 1: about recently the Archive eighty one, which was based from
• 3:24
  Speaker 1: a fictional podcast that has a podcaster in there that
• 3:28
  Speaker 1: is based off of the podcaster, right. But I mean
• 3:33
  Speaker 1: when this comes down to the fact that what you
• 3:35
  Speaker 1: were talking about about the chats within our own workspace,
• 3:39
  Speaker 1: because this is our job, like we get paid for this,
• 3:42
  Speaker 1: We have to get paid for this. This is how
• 3:44
  Speaker 1: we get our money. It's not as lucrative as you think.
• 3:46
  Speaker 1: And I'm sure a lot of the indie podcasters know
• 3:48
  Speaker 1: this because a lot of the questions that we get
• 3:50
  Speaker 1: immediately is how do I make money? How do I
• 3:53
  Speaker 1: get picked up? Um? And then we have to kind
• 3:55
  Speaker 1: of give with the ins and outs of like, well, well,
• 3:59
  Speaker 1: there is a lot of well wells. Because we are
• 4:02
  Speaker 1: on a giant network that has probably one of the
• 4:05
  Speaker 1: largest platform of podcasts to date, and one of the
• 4:10
  Speaker 1: things that we've had discussions on are some of the
• 4:12
  Speaker 1: shows that we don't agree with, and we've had to
• 4:15
  Speaker 1: bring it to attention, like, hey, this is really hard
• 4:17
  Speaker 1: for us as feminist podcasters who come on and already
• 4:21
  Speaker 1: belittled because a we're women, Ay, I'm a person of color,
• 4:24
  Speaker 1: be your LGBTQ, like all these things. We already have
• 4:28
  Speaker 1: a lot of things stacked against us, and then to
• 4:30
  Speaker 1: be on a network with another show that is blasting
• 4:34
  Speaker 1: us and saying that we are secondary to who they
• 4:37
  Speaker 1: are as whites, as males, it's hard. It's hard to
• 4:40
  Speaker 1: really feel like we're on a platform that appreciates us
• 4:46
  Speaker 1: or supports us and not that they're not. But when
• 4:49
  Speaker 1: you have competing shows like that or or I guess
• 4:52
  Speaker 1: neighboring shows. Sure, however you want to see it familial
• 5:00
  Speaker 1: networks in the same network, I don't know. I'm so
• 5:03
  Speaker 1: that it's hard to explain to people why this happens.
• 5:05
  Speaker 1: And then when we had like really obviously opposing as
• 5:08
  Speaker 1: to what we say on our podcast and we get
• 5:11
  Speaker 1: called out real quick, thank you all we have Yeah,
• 5:17
  Speaker 1: we don't know what's being on there, and unless we
• 5:19
  Speaker 1: have voiced them, we have no clue is they're most likely.
• 5:22
  Speaker 1: And then having to come back to the fact that
• 5:24
  Speaker 1: we're the one that faces the consequences, not the people
• 5:28
  Speaker 1: behind the scenes. So that's a big conversation that's happening
• 5:31
  Speaker 1: in the world. But also we already know that we
• 5:35
  Speaker 1: are in the minority when it comes to the gender
• 5:38
  Speaker 1: that's in this group of voices. I guess it's the
• 5:43
  Speaker 1: best way to put it. And you know, we've talked
• 5:45
  Speaker 1: about this again about the industry and any you've been
• 5:48
  Speaker 1: in this for a long while. I would say almost
• 5:50
  Speaker 1: from the beginning, um when podcast was happening, because we
• 5:53
  Speaker 1: know NPR and then how stuff works really started out
• 5:56
  Speaker 1: with Hey, there's a new medium. Let's see if this
• 5:59
  Speaker 1: works for us, and surprisingly, oh yeah, it has um
• 6:05
  Speaker 1: and we're still here. Like stuff I've never told you
• 6:07
  Speaker 1: has been around for what eleven years now, I think
• 6:11
  Speaker 1: is when it started, so twelve almost twelve years, I
• 6:15
  Speaker 1: believe so. And you've been there from pretty much the beginning.
• 6:21
  Speaker 1: You're you're an old hat in this game. Do you
• 6:23
  Speaker 1: feel like this industry has changed a lot? Yes? Yes,
• 6:29
  Speaker 1: when I started, I remember so clearly. My boss, who
• 6:35
  Speaker 1: was awesome, and she was just always kind of like
• 6:37
  Speaker 1: willing to entertain ideas and also it's pretty smart business woman.
• 6:47
  Speaker 1: So at time, like you know, we were more of
• 6:50
  Speaker 1: an internet company, like we were articles. This is when
• 6:53
  Speaker 1: how stuff works. Like I said in recent episode, this
• 6:55
  Speaker 1: company is this company is not even the right word.
• 6:58
  Speaker 1: I've been working on the same job, but it's been
• 7:00
  Speaker 1: owned by like seven different companies. So this was how
• 7:05
  Speaker 1: stuff works. She just came in one day and said, like,
• 7:08
  Speaker 1: you know, there's this kind of like wacky new thing
• 7:11
  Speaker 1: like it's called podcasting, and that she had to explain
• 7:13
  Speaker 1: what that was, and we were all kind of watching
• 7:15
  Speaker 1: her blankly. She's like, but anyway, Apple was really pushing
• 7:19
  Speaker 1: it and they're a big company, and I think it
• 7:21
  Speaker 1: could be a good way to get some more exposures.
• 7:24
  Speaker 1: I thought that, like, let's just try it out. Let's
• 7:25
  Speaker 1: just see what happens. I mean, it turned out she's
• 7:30
  Speaker 1: a genius, obviously, but I just remember the air of
• 7:35
  Speaker 1: it being like, this is a weird thing. And I
• 7:37
  Speaker 1: mean even when she said it, it sounded like she
• 7:40
  Speaker 1: thought it would fail, but that it was worth trying
• 7:43
  Speaker 1: because this was a big company that was pushing it.
• 7:46
  Speaker 1: So we did it. And like I said, and you
• 7:49
  Speaker 1: and I have talked about, podcasting can be really weird
• 7:51
  Speaker 1: because it's it's like it goes out into the ether
• 7:54
  Speaker 1: and you have no idea what happened to it, right,
• 7:57
  Speaker 1: And then there were a lot of figuring things out
• 8:00
  Speaker 1: and hiccups and stuff. But that so that was the start. Now,
• 8:05
  Speaker 1: I mean, it's kind of a running joke that like
• 8:07
  Speaker 1: everyone you talked to about the podcast and it is
• 8:11
  Speaker 1: a popular medium that we're seeing in shows like and
• 8:14
  Speaker 1: just like That or Archive eighty one or Halloween. So
• 8:17
  Speaker 1: that's kind of bizarre because I feel like I went
• 8:19
  Speaker 1: from almost like it's like I've I've gone I've traded
• 8:23
  Speaker 1: one embarrassment from another. And I'm not embarrassed of my job,
• 8:27
  Speaker 1: but I went from being like embarrassed because I thought
• 8:29
  Speaker 1: this was a thing no one understood and thought would
• 8:32
  Speaker 1: fail and I would have to explain it every time too.
• 8:34
  Speaker 1: I still have to explain it, but people always are
• 8:38
  Speaker 1: kind of like, oh, you also have a podcast. Yeah,
• 8:44
  Speaker 1: But I do think like one of the things that
• 8:48
  Speaker 1: we talked about when we had a recent discussion around
• 8:50
  Speaker 1: crypto we've talked about a lot, is it's it was
• 8:54
  Speaker 1: a new it's a newish medium. Um there's like two
• 8:58
  Speaker 1: thousand and eight, I think it started to take cough
• 9:01
  Speaker 1: and we're having all these conversations that we need to
• 9:05
  Speaker 1: be having about you know, this is a new medium,
• 9:07
  Speaker 1: so it's a chance to not repeat the same mistakes
• 9:10
  Speaker 1: of other entertainment mediums. And I mean, I have hope
• 9:17
  Speaker 1: for that, but it's still depressing to see some of
• 9:20
  Speaker 1: the numbers and have some of these conversations that we've
• 9:23
  Speaker 1: had um among our co workers, and you know the
• 9:27
  Speaker 1: thing with like fact checking and like it's not like
• 9:30
  Speaker 1: podcasting is unique. That is something that is in every
• 9:35
  Speaker 1: entertainment media. But it's just kind of like I want
• 9:39
  Speaker 1: to see more, like I want us to do better, right,
• 9:42
  Speaker 1: don't we all? Sorry that was a sad moment. Yeah,
• 9:48
  Speaker 1: obviously what we do. And it's interesting to see how
• 9:51
  Speaker 1: has come up because we've talked about this for a
• 9:52
  Speaker 1: minute about supporting other women. We had a whole like conversation. Well,
• 9:57
  Speaker 1: we did presentations on it, trying to make sure that
• 10:00
  Speaker 1: we could be a part of that. Before we kind
• 10:15
  Speaker 1: of have a deeper conversation. We did go on to
• 10:18
  Speaker 1: go back into some facts because we love some facts,
• 10:22
  Speaker 1: so yeah, let's talk about those. Yes, So opportunities are
• 10:26
  Speaker 1: growing in the industry. There's a total of over two
• 10:28
  Speaker 1: million shows and at least forty eight million episodes as
• 10:31
  Speaker 1: of April. You know, we love some statistics, so here
• 10:35
  Speaker 1: are some numbers from the buzz Sprout site. The population
• 10:40
  Speaker 1: has listened to a podcast and roughly are familiar with
• 10:43
  Speaker 1: the medium. Now, this is amazing because that's not my parents.
• 10:47
  Speaker 1: Before Samantha, we used to literally have business meetings where
• 10:52
  Speaker 1: our boss, who's like the most corporate of corporate bosses,
• 10:57
  Speaker 1: would walk us through how to explain in a podcast
• 11:00
  Speaker 1: to people and how to tell them how to get
• 11:03
  Speaker 1: to one. Because that's amazing. You know, one of the
• 11:08
  Speaker 1: reasons apparently for that is smartphones. So they are saying
• 11:11
  Speaker 1: the majority of listeners come from smartphone users. Yes, and
• 11:15
  Speaker 1: that was a big push because the Apple iPhones had
• 11:18
  Speaker 1: the automatic podcast button, but androids didn't. So it's been
• 11:23
  Speaker 1: a big push in the industry to get Android to
• 11:25
  Speaker 1: include something. Um So, because there were used to be
• 11:29
  Speaker 1: a pretty big statistic of people who at iPhones listen
• 11:31
  Speaker 1: to podcasts people at androids, I think that's very very interesting.
• 11:37
  Speaker 1: Some more numbers podcast listeners increase by twenty from one
• 11:42
  Speaker 1: over one third or one and four million of Americans
• 11:46
  Speaker 1: listen to podcasts regularly. I mean, yeah, that's a lot
• 11:51
  Speaker 1: of people. That's a lot of people. They have a
• 11:53
  Speaker 1: lot of choices tost and by the way, I don't know.
• 11:56
  Speaker 1: So one of the articles that I was researching, it
• 11:59
  Speaker 1: specifically said of the monthly listeners, the highest amount came
• 12:02
  Speaker 1: from South Korea, which actually surprised me. Yeah, so my
• 12:07
  Speaker 1: people is over there. They don't claim me, but just
• 12:11
  Speaker 1: in case I'm hearing on this one. So the fastest
• 12:16
  Speaker 1: growing amount of listeners have actually been women, and it
• 12:18
  Speaker 1: said since twenty nineteen that twenty nine point five percent
• 12:21
  Speaker 1: that we just talked about earlier of the increase have
• 12:23
  Speaker 1: mainly been women. And I think the ages, if I
• 12:25
  Speaker 1: remember correctly, I didn't write it down, so don't you know,
• 12:29
  Speaker 1: but it's around like the eighteen to the thirty five
• 12:32
  Speaker 1: year old age range, So women are listening. That kind
• 12:36
  Speaker 1: of changes. And we talked about that from our earlier
• 12:38
  Speaker 1: about how they were only nine percent. Well it's even
• 12:41
  Speaker 1: less now, so uh, that is forty percent of women
• 12:45
  Speaker 1: are the listenership of podcasts, so that's gone up, while
• 12:48
  Speaker 1: fifty one percent are men and the other three percent
• 12:52
  Speaker 1: are non binary, so that's rising. So women are growing
• 12:56
  Speaker 1: quit pretty quickly, uh, in closing that gap for listeners up.
• 13:00
  Speaker 1: And then the amount of women who are hosts have
• 13:03
  Speaker 1: jumped from in between. So there's different numbers and it's ranging.
• 13:07
  Speaker 1: And one of the things I did see when I
• 13:10
  Speaker 1: was tall this number, uh, is that some of the
• 13:14
  Speaker 1: questions like is it because of shows like and just
• 13:18
  Speaker 1: like that, that more women are wanting to be hosted?
• 13:21
  Speaker 1: And I I didn't read the answer because I just
• 13:28
  Speaker 1: needed numbers at that point in time, but I hesitate
• 13:32
  Speaker 1: to say that's the reason. But it is interesting that
• 13:35
  Speaker 1: we do see more representation, So I think that does
• 13:38
  Speaker 1: make a difference. Yeah, I think it's more people listen,
• 13:44
  Speaker 1: though it also becomes and as you say, if the
• 13:48
  Speaker 1: host are rising, I think it's kind of a cyclical thing.
• 13:51
  Speaker 1: Whereas as they're more women host, more women are listening.
• 13:55
  Speaker 1: They're listening to women be host and are thinking maybe
• 13:58
  Speaker 1: I'll give that a shot, right. I did find that
• 14:01
  Speaker 1: pretty interesting because as we were researching all of this
• 14:04
  Speaker 1: and the numbers were increasing, it's still not a lot.
• 14:07
  Speaker 1: And as I was seeing in the listenership that the
• 14:10
  Speaker 1: top three I think by gender were like kids in health,
• 14:14
  Speaker 1: kids and family health and fitness, and then true crime
• 14:17
  Speaker 1: for women, um and men. It was a comedy, news
• 14:21
  Speaker 1: and something else. I didn't pay attention, but it was
• 14:23
  Speaker 1: very differing for each in context of what people were
• 14:28
  Speaker 1: listening to. And that makes a lot of sense to me.
• 14:30
  Speaker 1: And we've talked about the fact that there is an
• 14:32
  Speaker 1: overwhelming amount of true crime and it is made up
• 14:35
  Speaker 1: of mainly women, and we've already talked about why that
• 14:38
  Speaker 1: might be. Listen to those past episodes, but I think
• 14:40
  Speaker 1: it's really interesting because we've had a lot of people
• 14:42
  Speaker 1: come and talk to us about having a podcast and
• 14:45
  Speaker 1: what does it take and my simple answer was, I
• 14:48
  Speaker 1: don't know, I have a friend who was already famous,
• 14:49
  Speaker 1: and then jump in with some good, good ideas because
• 14:53
  Speaker 1: that's how I did it. And that's not the best
• 14:55
  Speaker 1: advice obviously, but I think there there's something to be
• 14:59
  Speaker 1: said about how in any you talked a little bit
• 15:03
  Speaker 1: about this and you kind of borrow on that same
• 15:04
  Speaker 1: track of like, well you were at the beginning, so
• 15:08
  Speaker 1: that changed something. Yeah, I mean, my joke cancer, and
• 15:13
  Speaker 1: I know it can sound a little mean, and I
• 15:15
  Speaker 1: don't mean it to be mean. It's just the truth.
• 15:16
  Speaker 1: It's like I've been in time machine because I just
• 15:18
  Speaker 1: happened to be there. Like I said, we didn't think
• 15:21
  Speaker 1: it was gonna work. I definitely didn't think it was
• 15:23
  Speaker 1: gonna work. Guys like whatever you say, but also get
• 15:27
  Speaker 1: to work on this not radio thing. So I'm so
• 15:34
  Speaker 1: I'm so happy to tell the story of how I
• 15:35
  Speaker 1: got into podcasting because I think it's really interesting and
• 15:37
  Speaker 1: kind of funny. But it's just like not advice you
• 15:40
  Speaker 1: can replicate. And I guess the main thing I would
• 15:42
  Speaker 1: say is I was very enthusiastic, and I was a
• 15:46
  Speaker 1: very I was very eager to learn new things. And
• 15:49
  Speaker 1: I mean, actually that is a good point because we've
• 15:50
  Speaker 1: talked before, so many women won't submit an application unless
• 15:54
  Speaker 1: they think they're perfect. This was a case where I'm
• 15:59
  Speaker 1: not I'm not saying do this, but I did, like
• 16:01
  Speaker 1: flat out till the person interviewing me, who was Jerry
• 16:04
  Speaker 1: Rowland from Stuff you should Know by the way, Um,
• 16:07
  Speaker 1: I totally I don't have any skills in that department.
• 16:10
  Speaker 1: I'd love to learn them. But and she I mean,
• 16:18
  Speaker 1: and this was for an intern position, so at the time,
• 16:20
  Speaker 1: so it's not like, you know, but I got I
• 16:24
  Speaker 1: went on to get a full time job from that,
• 16:25
  Speaker 1: And she told me later is because I was so passionate, enthusiastic,
• 16:29
  Speaker 1: and I was clearly like curious and like excited about it.
• 16:34
  Speaker 1: So I mean, I think there's something to be said
• 16:36
  Speaker 1: for that. And I mean it's hard because I think
• 16:40
  Speaker 1: one of the things when I look back that I
• 16:42
  Speaker 1: did when I first started hosting that I cringe jet
• 16:45
  Speaker 1: and I think a lot of people do. I tried
• 16:47
  Speaker 1: so hard to be liked by like everybody, which means
• 16:50
  Speaker 1: I really diluded myself and also just felt terrible because
• 16:55
  Speaker 1: when you ever you try to like make yourself likable
• 16:57
  Speaker 1: by everybody, it's not a good feeling, So I know
• 17:00
  Speaker 1: that that's a it's a frustrating answer to some people.
• 17:04
  Speaker 1: But being that you're kind of authentic self and recognizing
• 17:07
  Speaker 1: like what do you bring to the table and what
• 17:09
  Speaker 1: makes you excited and what is that thing that you
• 17:11
  Speaker 1: can people will tune into you because it's you and
• 17:15
  Speaker 1: you were talking about it and your viewpoint is interesting, right,
• 17:19
  Speaker 1: I don't know. I mean, I think we've said this before.
• 17:22
  Speaker 1: We'll keep going with the fact that equipment matters. Understanding
• 17:26
  Speaker 1: equipment matters, it does help with that process, understanding editorial things.
• 17:30
  Speaker 1: If you've got someone who is in production who knows
• 17:32
  Speaker 1: and would be able able to help you, that's an
• 17:34
  Speaker 1: awesome like logistics to have. Overall, Yeah, being personable, being
• 17:39
  Speaker 1: open really really seems to resonate with others, and really
• 17:43
  Speaker 1: being able to catch on to what you're saying, having
• 17:46
  Speaker 1: something new, something different, something interesting, but loving what you
• 17:49
  Speaker 1: do Like that's a big part of having this podcast.
• 17:53
  Speaker 1: I think another part because I did read it. Did
• 17:56
  Speaker 1: read in a tweet that I saw which a woman
• 17:58
  Speaker 1: podcaster was coming on talking about her history show. Sounded
• 18:01
  Speaker 1: really cool, really exciting. She's a little bit younger and
• 18:05
  Speaker 1: she was talking about how she got her first negative
• 18:08
  Speaker 1: review and it was about her the way she speaks
• 18:10
  Speaker 1: and how I didn't think she sounded intelligent, and I
• 18:12
  Speaker 1: really everybody I think below, I was like, oh, honey,
• 18:16
  Speaker 1: welcome to the world of podcasting and the sexism and
• 18:18
  Speaker 1: the misogyny that overlays. No matter what you do, no
• 18:22
  Speaker 1: matter what you sound like, no matter how you do
• 18:24
  Speaker 1: it or how you practice it, someone's always going to
• 18:27
  Speaker 1: come in about your voice, about the way you speak,
• 18:30
  Speaker 1: and about the way you were deliver something because you
• 18:32
  Speaker 1: are a woman, and go ahead and try to discredit you.
• 18:36
  Speaker 1: So for me, which I get those a lot and
• 18:38
  Speaker 1: I've gotten those a lot um and I know many
• 18:41
  Speaker 1: of the past hosts have like that's been a constant thing.
• 18:44
  Speaker 1: When I look at the past reviews, this is the
• 18:47
  Speaker 1: number one what is wrong with them? And of course
• 18:50
  Speaker 1: my difference is like I'm Korean and didn't speak start
• 18:53
  Speaker 1: speaking English until life eight, so so I have a
• 18:55
  Speaker 1: weird like mixed accident of North Georgia and Korea. Leave
• 19:00
  Speaker 1: me alone, But like there are so many things to that,
• 19:06
  Speaker 1: and we see you have to be able to build
• 19:07
  Speaker 1: a better system of not reading those reviews, which I
• 19:11
  Speaker 1: cannot listen to I cannot handle advise myself, so you know, sorry,
• 19:16
  Speaker 1: but like that, those types of conversation have to be
• 19:19
  Speaker 1: had because you need to understand you're not the only
• 19:21
  Speaker 1: one and you're probably doing a great job because they
• 19:24
  Speaker 1: are saying that to you. That means people are listening. Yeah,
• 19:26
  Speaker 1: I think that's an excellent point when we talk about
• 19:28
  Speaker 1: what is perhaps keeping women the numbers of women who
• 19:33
  Speaker 1: are host down, is that, I would say, feeling like
• 19:37
  Speaker 1: you have to be an expert to talk about anything.
• 19:39
  Speaker 1: And let me tell you, a lot of those male
• 19:41
  Speaker 1: podcasts host are not experts. And that's okay. You can
• 19:44
  Speaker 1: have that as long as you're upfront about it. It's
• 19:48
  Speaker 1: okay to not be an expert. It's okay not to
• 19:50
  Speaker 1: be an expert. But you don't need to be a
• 19:51
  Speaker 1: dick either. So yes, semendous Really that I've been thinking
• 20:11
  Speaker 1: about this episode topic for a while, Yeah, I've been.
• 20:16
  Speaker 1: Thoughts are ruminating, but yeah, yeah, and like you know,
• 20:19
  Speaker 1: the technical prayers, some people succeed recording on their on
• 20:23
  Speaker 1: their phones and without you know, uh, professional editing projects.
• 20:27
  Speaker 1: I think it's possible. I think it's harder, it's possible,
• 20:30
  Speaker 1: but I think those are the some of the things
• 20:32
  Speaker 1: that are holding women back. But yeah, definitely those those
• 20:36
  Speaker 1: sexist critiques, I will say, like there are so many.
• 20:40
  Speaker 1: I feel like the industry has changed so much. I
• 20:42
  Speaker 1: used to have a lot of tips and now I
• 20:44
  Speaker 1: think it's kind of obsolete. But it used to be
• 20:47
  Speaker 1: like he would schedule, he would post something at a
• 20:50
  Speaker 1: certain time when people with fans could expect it, and
• 20:53
  Speaker 1: like all this stuff. And I think it's just so
• 20:54
  Speaker 1: saturated out there now that I'm not saying that's useless advice,
• 20:58
  Speaker 1: but I don't think it's nearly as good. Well, and
• 21:02
  Speaker 1: I will put this out there too, like I know,
• 21:05
  Speaker 1: one of the things that I saw as we were
• 21:06
  Speaker 1: researching this was that, you know, make sure you this
• 21:10
  Speaker 1: amount of time and not this amount of time of
• 21:12
  Speaker 1: how along your podcast is. And I think the recommendation
• 21:14
  Speaker 1: was thirty to fifteen minutes, which is very cool and all.
• 21:17
  Speaker 1: And then the like, don't have too many ads, and
• 21:21
  Speaker 1: I laugh because we have no control. Oh now many
• 21:25
  Speaker 1: ads we have, and believe us, we don't make those decisions.
• 21:33
  Speaker 1: But yeah, exactly, but they do pay our bills, not
• 21:38
  Speaker 1: necessarily our bills, but I guess our corporation bills and
• 21:40
  Speaker 1: we'll just believe it at that as well. But a
• 21:43
  Speaker 1: lot of that is too to this point that it's
• 21:47
  Speaker 1: not necessarily glowing to be on a network either, So
• 21:52
  Speaker 1: I think we're coming back around. Maybe I'm just delusional
• 21:56
  Speaker 1: to really appreciating indie podcasts. So that is something to
• 22:00
  Speaker 1: be said for those out there who are like, how
• 22:02
  Speaker 1: do I get on a network? You know, there's a
• 22:04
  Speaker 1: lot of ins and outs, good and bad for being
• 22:06
  Speaker 1: on a network that is a platform, But having your
• 22:09
  Speaker 1: own control and having control of your own stuff, there's
• 22:12
  Speaker 1: something to be said. Not that we don't We definitely
• 22:14
  Speaker 1: have a lot more control than some other podcasts out there,
• 22:17
  Speaker 1: for sure, but I think that needs to be said, Like,
• 22:20
  Speaker 1: because people kept approaching us and continue to approach us
• 22:23
  Speaker 1: on how do I get onto your network? I'm like,
• 22:25
  Speaker 1: do you really want to? This is both the good
• 22:27
  Speaker 1: and the bad, And that's just the reminder of all
• 22:31
  Speaker 1: these things that you shouldn't stop and thinking that the
• 22:33
  Speaker 1: big pictures to be on a network. That's not necessarily
• 22:36
  Speaker 1: true because right now we're also saturated by a lot
• 22:39
  Speaker 1: of celebrities who do the bare minimum. So for y'all
• 22:43
  Speaker 1: who are like what can we do? Bare Minimum says,
• 22:45
  Speaker 1: be okay for them. I think medium medium, medium media medium,
• 22:53
  Speaker 1: let's just make a new word. It's like you, it's fine.
• 23:00
  Speaker 1: I Before we move on from this point, I remember
• 23:04
  Speaker 1: Samantha and I back when we were like talking at
• 23:07
  Speaker 1: podcast conferences. We wanted to do one on I'm kind
• 23:11
  Speaker 1: of what we're talking about now, and I have. I
• 23:13
  Speaker 1: found this article and I still haven't saved in my
• 23:16
  Speaker 1: favorites and it's been I think two or three years,
• 23:18
  Speaker 1: and it was titled looking to start a podcast don't
• 23:24
  Speaker 1: And I'm not saying like I agree with that, but
• 23:26
  Speaker 1: it just made me laugh so hard. I mean, could
• 23:29
  Speaker 1: be another deterrent, but it was just essentially a guy
• 23:32
  Speaker 1: going through and saying, you're never make money unless you
• 23:37
  Speaker 1: do all of this right. And it is and it
• 23:40
  Speaker 1: does feel like a needle in the haystack at this point.
• 23:43
  Speaker 1: Is because again it is very saturated. But I shouldn't
• 23:46
  Speaker 1: stop you from doing your own just for yourself and
• 23:47
  Speaker 1: your friends, which we have people in our friend groups
• 23:50
  Speaker 1: who do it and we love it. Well. I go ahead.
• 23:52
  Speaker 1: I have a friend who does one about Moby Dick,
• 23:55
  Speaker 1: go ahead, the whole club. But they do a whole thing,
• 23:58
  Speaker 1: and I'm like, you know what, I think it's a
• 24:00
  Speaker 1: whole book club. But at one point, like I was like, yeah,
• 24:04
  Speaker 1: I just love I mean, there's a lot to be
• 24:06
  Speaker 1: said to that. Um. But you know, we know there
• 24:09
  Speaker 1: is a so called creative money to be made here
• 24:11
  Speaker 1: and we want to highlight some podcasts that we should
• 24:14
  Speaker 1: we think that you should check out. And we talked
• 24:15
  Speaker 1: about doing this, like for more episodes. We kind of
• 24:18
  Speaker 1: fell back because we got overwhelmed with all the other
• 24:21
  Speaker 1: things that we need to do, So it might not
• 24:23
  Speaker 1: be with all episodes, but we did want to highlight
• 24:25
  Speaker 1: a few here and if you're looking to expand. Oh
• 24:28
  Speaker 1: and by the way, several of these I think all
• 24:30
  Speaker 1: of these have been listed through listeners who recommended it
• 24:33
  Speaker 1: on Good Pods Twitter. And if you don't know what
• 24:35
  Speaker 1: good Pods Twitter is, they are a podcast app that
• 24:39
  Speaker 1: does a wonderful job in highlighting indie podcasts. So you
• 24:41
  Speaker 1: should go and download that if you're trying to find
• 24:43
  Speaker 1: an alternative from the main network and apps. But don't
• 24:50
  Speaker 1: leave us. We love you us. Yeah, we love So.
• 24:55
  Speaker 1: There's Shades and Layers by Katano Saxana Vicci and this
• 25:00
  Speaker 1: podcast as a podcast quote focused on Black women entrepreneurs
• 25:03
  Speaker 1: and a platform for exploring issues and challenges around business ownership, representation,
• 25:07
  Speaker 1: and holistic discussion about the meaning of sustainability and an
• 25:10
  Speaker 1: increasingly complex global context. Uh. They are based out of
• 25:15
  Speaker 1: South Africa and currently working on season three. Yeah. And
• 25:18
  Speaker 1: then we have Keep the Flames Alive by Jill Jarez
• 25:21
  Speaker 1: and Alison Brown and these lively hosts quote explore the
• 25:24
  Speaker 1: stories of the Olympics and Paralympics through sports, athletes, officials, organizers,
• 25:29
  Speaker 1: host cities, fans and more. And they have new episodes
• 25:32
  Speaker 1: every week. So if you liked our little reports, then
• 25:35
  Speaker 1: you're gonna enjoy the history of that too. It's timely.
• 25:38
  Speaker 1: The Winter Olympics start tomorrow as we record this. Uh.
• 25:41
  Speaker 1: Then there's honey Ed Hustle hosted by Angela Holliwell and
• 25:45
  Speaker 1: is quote a video podcast featuring conversations with creative entrepreneurs,
• 25:48
  Speaker 1: small business owners, and nonprofit founders. This is where storytelling
• 25:52
  Speaker 1: an entrepreneurship collide to help dreamers like you crush the
• 25:55
  Speaker 1: hustle and build a sustainable business. And they also will
• 25:58
  Speaker 1: be releasing their season their third season soon. Yeah. They
• 26:01
  Speaker 1: have a whole newsletter to Hallowell has a whole newsletter
• 26:05
  Speaker 1: like Honeypot. I believe that you could be a part
• 26:07
  Speaker 1: of and learn more about what she's doing because it's
• 26:09
  Speaker 1: beyond obviously just a podcast and YouTube, so very fun stuff.
• 26:14
  Speaker 1: And then there's let Me Tell You Something Bitch, hosted
• 26:17
  Speaker 1: by well as they right on their site, Let Me
• 26:20
  Speaker 1: Bitch Bitch quote this bitch an artist, thinker, scammer, spy.
• 26:25
  Speaker 1: Bearing it all anonymously so we don't know who it is,
• 26:29
  Speaker 1: but the description goes as quote born out of the
• 26:32
  Speaker 1: monotony of being quarantine single. Let Me Tell You Something
• 26:35
  Speaker 1: Bitch as a podcast about everything. I have stories out
• 26:38
  Speaker 1: the ying yang now to let me tell You Something Bitch. Uh,
• 26:41
  Speaker 1: So it's pretty fun. They have all kinds of episodes.
• 26:46
  Speaker 1: Is everywhere, it goes everywhere, very entertaining. Whoever is doing
• 26:49
  Speaker 1: it does a phenomenal job, and you should take a listen. Uh.
• 26:52
  Speaker 1: And sometimes I think it would be nice to be
• 26:54
  Speaker 1: this open and entertaining. Maybe we need to do an
• 26:56
  Speaker 1: anonymous version where we just go all out. I tell you,
• 27:00
  Speaker 1: I think we should do uh, like a special. I've
• 27:03
  Speaker 1: been trying to get spoiled. Saturday's going I now have
• 27:05
  Speaker 1: a new thing where I recently tried to explain the
• 27:08
  Speaker 1: plot of Soul to a friend while incredibly drunk, and
• 27:11
  Speaker 1: now I'm like, this should be a show because it
• 27:14
  Speaker 1: was the funniest. I think it's a show where there
• 27:18
  Speaker 1: they are two women who drink and then try to
• 27:21
  Speaker 1: explain conspiracy theories to each other. Oh ye see, we
• 27:25
  Speaker 1: could get our own RIF on that we could. Oh
• 27:27
  Speaker 1: yeah we could, And we've discussed before if we could
• 27:30
  Speaker 1: have like kind of not safe for me. Yeah, so
• 27:34
  Speaker 1: it's possible. Let me tell you something bad, just doing
• 27:38
  Speaker 1: something good. I really like it. Yes, yes, I love
• 27:43
  Speaker 1: to see more people, more women, more representation in this
• 27:47
  Speaker 1: fields and listeners. We know you've got some recommendations and
• 27:52
  Speaker 1: we would love to get them. You can email us
• 27:55
  Speaker 1: a stuff your mom stuff at I Heart media dot com.
• 27:57
  Speaker 1: You can find us on Twitter at mom Stuff Podcast.
• 28:00
  Speaker 1: Were on Instagram at stuff Whenever told You. Thanks as
• 28:02
  Speaker 1: always to our super producer Christina, thank you and thanks
• 28:05
  Speaker 1: to you for listening. Stef I Never told you. The
• 28:07
  Speaker 1: production of I Heart Radio for More podcast When My
• 28:09
  Speaker 1: Heart Radio is the heart radio app Baffle podcast, a
• 28:11
  Speaker 1: ready listen to your favorite shows