Latest / #WisdomOfWomen Show / Transformational Leadership and Identity Deconstruction with Sydney Ryker

Transcript

Transformational Leadership and Identity Deconstruction with Sydney Ryker · #WisdomOfWomen Show

0:00
Welcome
0:01
to
0:01
the
0:01
wisdom
0:01
of
0:02
women
0:02
show.
0:03
Business
0:04
is
0:04
the
0:04
most
0:04
powerful,
0:05
innovative
0:06
force
0:06
in
0:06
the
0:07
world.
0:07
And
0:07
with
0:07
visionary
0:08
women
0:08
leaders
0:09
at
0:09
the
0:09
helm,
0:10
we
0:10
can
0:10
lead
0:11
in
0:11
both
0:12
impact
0:12
and
0:13
profit.
0:13
Today's
0:14
world
0:15
needs
0:16
the
0:16
wisdom
0:17
of
0:17
women
0:18
in
0:18
business.
0:20
This
0:20
is
0:20
why
0:21
we
0:21
are
0:21
here
0:22
to
0:22
help
0:23
women
0:23
grow.
0:25
Are
0:26
you
0:26
already
0:27
a
0:28
successful
0:29
visionary
0:29
woman
0:30
founder
0:30
leading
0:31
a
0:31
high,
0:31
high
0:32
impact
0:33
company?
0:34
The
0:34
wisdom
0:35
of
0:35
women
0:35
show
0:36
is
0:36
designed
0:37
just
0:38
for
0:38
you.
0:39
We
0:39
are
0:39
a
0:40
community
0:41
of
0:41
women
0:41
founders,
0:42
investors
0:43
and
0:44
leaders
0:44
who
0:45
want
0:45
to
0:45
see
0:46
you
0:47
rise.
0:48
Join
0:49
us
0:49
as
0:50
we
0:50
unlock
0:50
opportunities
0:52
and
0:52
prosperity
0:53
for
0:54
women
0:54
led
0:55
enterprises.
0:56
The
0:56
future
0:57
of
0:57
business
0:58
is
0:59
women.
1:00
Are
1:00
you
1:00
ready?
1:06
Welcome
1:07
to
1:07
the
1:07
wisdom
1:07
of
1:07
women
1:08
show.
1:08
We
1:08
are
1:09
dedicated
1:09
to
1:10
amplifying
1:10
the
1:11
voices
1:11
of
1:11
women
1:12
in
1:12
business.
1:13
A
1:13
new
1:14
model
1:15
of
1:15
leadership
1:16
is
1:16
emerging
1:16
and
1:17
we
1:17
are
1:17
here
1:18
to
1:18
amplify
1:19
the
1:19
voices
1:20
of
1:20
women
1:21
leading
1:21
the
1:21
way.
1:22
Thank
1:23
you
1:23
for
1:23
joining
1:23
us
1:23
today
1:24
as
1:24
we
1:24
illuminate
1:25
the
1:25
path
1:25
to
1:26
unlocking
1:27
opportunities
1:28
and
1:28
prosperity
1:29
for
1:29
women
1:30
led
1:30
enterprises
1:31
by
1:32
amplifying
1:32
the
1:32
voice
1:33
and
1:33
wisdom
1:34
of
1:34
women.
1:35
So
1:35
today
1:36
we
1:36
have
1:37
a
1:38
really
1:38
inspiring
1:39
transformational
1:40
leader
1:41
in
1:41
our
1:41
midst.
1:43
I'm
1:43
very
1:43
excited
1:44
to
1:44
introduce
1:45
to
1:45
you
1:46
Sydney
1:46
Riker.
1:47
So
1:48
Sydney
1:49
Riker
1:49
is
1:49
a
1:50
powerhouse
1:51
entrepreneur
1:52
and
1:52
transformational
1:53
speaker
1:54
who
1:55
has
1:55
been
1:57
at
1:57
it
1:57
for
1:57
many,
1:58
many
1:58
years.
1:58
She
1:59
began
1:59
her
1:59
journey
2:00
eight
2:00
years
2:00
ago
2:01
sleeping
2:02
on
2:02
a
2:02
mattress
2:03
on
2:03
the
2:03
floor.
2:04
Can't
2:04
wait
2:04
to
2:05
unpack
2:05
that.
2:06
Sydney
2:06
has
2:06
been
2:07
the
2:07
driving
2:07
force
2:08
behind
2:08
a
2:08
health
2:09
company
2:10
with
2:10
over.
2:10
Get
2:11
this,
2:11
folks.
2:11
7000
2:13
customers
2:14
and
2:14
multiple
2:15
eight
2:15
figure
2:16
global
2:16
sales
2:17
organizations
2:18
that
2:18
she
2:18
supported
2:19
as
2:20
a
2:20
speaker
2:20
and
2:21
leader.
2:22
Sydney's
2:22
identity
2:23
deconstruction
2:24
method.
2:24
We're
2:25
going
2:25
to
2:25
unpack
2:25
that
2:25
too.
2:26
This
2:27
identity
2:28
deconstruction
2:29
method
2:29
empowers
2:30
individuals
2:31
to
2:31
shed
2:31
societal
2:32
conditioning
2:34
and
2:34
rediscover
2:35
their
2:35
true
2:36
selves.
2:37
Awesome.
2:38
With
2:38
over
2:39
seven
2:39
years
2:39
of
2:39
experience
2:40
and
2:40
speaking
2:41
to
2:41
more
2:41
than
2:42
on
2:42
more
2:42
than
2:43
100
2:43
stages
2:43
worldwide,
2:44
she's
2:45
inspired
2:45
audiences
2:46
from
2:46
beauty
2:47
professionals
2:47
to
2:48
corporate
2:48
teams.
2:50
And
2:50
one
2:50
of
2:51
her
2:51
well
2:51
known
2:52
talks
2:52
is
2:52
soul
2:53
selling.
2:54
Really
2:55
cool.
2:55
I
2:56
watched
2:56
one
2:57
of
2:57
her
2:57
presentations
2:58
online
2:59
that
2:59
you
3:00
just
3:00
have
3:00
to
3:00
go
3:00
and
3:01
see
3:01
at
3:01
her
3:02
website,
3:02
sidneyreicher.com
3:03
dot.
3:04
Combining
3:05
ancient
3:05
wisdom
3:06
with
3:06
modern
3:07
business
3:07
strategies,
3:08
Sydney
3:08
fosters
3:09
both
3:09
professional
3:10
growth
3:11
and
3:11
personal
3:11
transformation.
3:13
As
3:13
a
3:13
spokesperson
3:14
for
3:14
Selfpublishing.com
3:15
and
3:16
author
3:16
of
3:16
the
3:16
forthcoming
3:17
book
3:17
Becoming
3:18
unpretty,
3:19
she
3:20
helps
3:20
purpose
3:21
driven
3:21
individuals
3:21
share
3:22
their
3:22
stories.
3:23
Welcome,
3:23
Sydney.
3:25
I'm
3:25
so
3:26
excited
3:26
to
3:26
be
3:26
here.
3:27
Thank
3:27
you
3:27
so
3:27
much.
3:28
So
3:29
happy
3:29
to
3:29
have
3:29
you.
3:30
So
3:31
as
3:31
you
3:31
know,
3:32
I
3:32
like
3:32
to
3:32
start
3:33
out
3:33
with
3:33
a
3:34
question
3:35
on
3:36
what
3:36
is
3:36
a
3:36
book
3:37
that
3:38
was
3:39
written
3:39
by
3:39
women
3:39
that
3:40
significantly
3:41
influenced
3:42
your
3:42
life?
3:43
My
3:43
gosh,
3:43
it
3:43
was
3:44
so
3:44
funny
3:44
because
3:44
when
3:44
you
3:44
asked
3:44
this,
3:45
I
3:45
was
3:45
like,
3:45
oh
3:45
God,
3:45
I
3:46
gotta
3:46
go.
3:46
Like
3:46
look
3:46
through
3:46
my
3:47
history
3:47
of
3:47
what
3:47
I've
3:47
read,
3:48
but
3:49
immediately.
3:50
Queen's
3:51
Code
3:52
by
3:52
Alison
3:52
Armstrong.
3:53
I
3:53
don't
3:54
know
3:54
if
3:54
you've
3:54
ever
3:54
heard
3:54
of
3:54
it
3:55
or
3:55
read
3:55
it.
3:56
I
3:56
feel
3:56
like
3:57
I
3:57
have.
3:58
Keep
3:58
going.
3:59
Yes.
4:00
This
4:00
book,
4:00
you
4:00
guys,
4:01
it's
4:01
like
4:01
a
4:01
story,
4:02
right?
4:03
Yeah.
4:04
Most
4:04
transformative
4:05
book
4:06
I've
4:06
ever
4:06
read.
4:06
I
4:06
read
4:06
in,
4:06
like,
4:07
two
4:07
days.
4:07
The
4:07
book
4:08
is,
4:08
like,
4:08
$70,
4:09
but
4:10
it
4:10
is
4:10
worth
4:10
every
4:10
penny.
4:11
And
4:12
it's
4:12
all
4:12
about.
4:12
Alison
4:13
Armstrong
4:13
is
4:13
a
4:14
professional
4:14
in
4:15
women
4:16
and
4:16
men's
4:16
development.
4:17
And
4:17
so
4:18
she
4:18
writes
4:18
this
4:18
kind
4:19
of
4:21
like
4:21
a
4:21
fiction,
4:22
but
4:22
an
4:22
educational
4:23
fiction
4:23
story
4:24
where
4:24
she's
4:25
really
4:26
teaching
4:26
women
4:27
how
4:27
we
4:27
can
4:28
treat
4:28
men
4:29
and
4:29
how
4:29
we
4:30
can
4:30
interact
4:30
with
4:30
men
4:31
in
4:31
a
4:31
really
4:31
healthy
4:31
way.
4:32
And
4:32
I
4:32
think
4:32
for
4:32
us
4:32
in
4:32
this
4:33
new
4:33
generation
4:34
of
4:34
being
4:34
in
4:34
the
4:34
workforce
4:35
with
4:35
men
4:35
and
4:36
interacting
4:36
with
4:36
them,
4:37
it
4:37
was
4:37
just
4:37
so
4:37
transformative
4:38
for
4:38
me
4:39
and
4:39
how
4:39
we
4:39
can
4:39
really
4:40
help
4:40
to
4:41
be
4:42
empowered
4:42
but
4:42
also
4:43
empower
4:43
men
4:43
at
4:43
the
4:43
same
4:44
time,
4:44
which
4:44
I
4:44
think
4:45
is
4:45
a
4:45
lost
4:45
art.
4:46
So
4:47
that
4:47
would
4:47
be
4:47
my
4:47
most
4:48
influential
4:49
story
4:49
I've
4:49
ever
4:49
read
4:49
by
4:49
a
4:49
woman.
4:50
Oh,
4:50
I
4:51
love
4:51
it.
4:51
So
4:51
Queen's
4:52
Code
4:52
by
4:52
Alison
4:53
Armstrong.
4:53
And
4:54
I
4:54
did
4:54
read
4:54
this
4:55
book
4:55
a
4:55
long
4:55
time
4:55
ago,
4:57
probably
4:57
eight
4:57
or
4:57
nine
4:58
years
4:58
ago.
4:58
And
5:00
what
5:00
I
5:00
remember
5:01
about
5:01
it
5:01
is
5:03
the
5:04
importance
5:04
of
5:05
sort
5:05
of
5:05
the
5:05
feminine
5:06
balancing
5:06
the
5:07
masculine.
5:07
Right.
5:08
And
5:08
the
5:08
beauty
5:09
of
5:09
us
5:09
being
5:10
in
5:10
our
5:10
feminine
5:11
as
5:12
women,
5:13
as
5:13
leaders,
5:14
and
5:14
that
5:15
when
5:16
we
5:16
over
5:16
masculinize
5:17
ourselves,
5:18
that
5:20
our
5:20
connections
5:21
with
5:21
others,
5:22
in
5:22
particularly
5:23
men.
5:24
Right.
5:24
And
5:25
especially
5:25
in
5:25
romance,
5:26
goes
5:27
down
5:27
the
5:27
drain.
5:27
But
5:27
we
5:28
can
5:28
see
5:28
it
5:28
happening,
5:29
right,
5:29
Sydney,
5:30
in
5:31
everything,
5:31
when
5:32
we
5:32
forget
5:33
our
5:33
true
5:34
self,
5:35
which
5:36
is
5:36
feminine.
5:37
You
5:37
know,
5:37
all
5:38
of
5:38
us
5:38
have
5:38
masculine.
5:39
All
5:39
of
5:39
us
5:39
have
5:39
feminine,
5:40
but.
5:41
Right.
5:41
Yeah.
5:42
It's
5:42
so
5:42
true.
5:43
And
5:44
I
5:44
was
5:44
just
5:44
talking.
5:45
I
5:45
had
5:45
someone
5:45
reach
5:45
out
5:46
to
5:46
me
5:46
that
5:46
I
5:47
was
5:47
managing
5:47
him
5:48
for
5:48
a
5:48
few
5:48
months
5:49
on
5:49
this
5:49
team,
5:50
and
5:50
he
5:51
reached
5:51
out
5:51
to
5:51
me
5:51
and
5:52
he
5:52
told
5:52
me
5:52
how
5:53
in
5:54
need
5:54
men
5:54
are
5:55
of
5:55
the
5:56
nurturing,
5:57
motherly
5:57
support
5:58
and
5:58
love.
5:58
And
5:58
it
5:58
was
5:59
because
5:59
I
5:59
had
5:59
sent
5:59
him
6:00
some
6:00
supplements
6:01
in
6:01
the
6:01
mail
6:01
when
6:01
he
6:01
was
6:01
sick.
6:02
And
6:04
I
6:04
think
6:04
that
6:04
we
6:04
forget,
6:05
as
6:05
women
6:05
that
6:06
mentioned
6:07
appreciate
6:07
the
6:08
feminine.
6:08
They
6:08
love
6:09
the
6:09
nurturing
6:10
nature
6:10
of
6:11
the
6:11
feminine.
6:12
And
6:12
if
6:12
we
6:12
can
6:12
infuse
6:13
that
6:13
into.
6:13
This
6:13
is
6:13
what
6:14
I
6:14
do
6:14
a
6:14
lot
6:14
with
6:14
people
6:14
as
6:15
well,
6:15
is
6:15
helping
6:15
them
6:16
infuse
6:16
that
6:17
into
6:17
business
6:17
and
6:17
not
6:18
make
6:18
it
6:18
a
6:18
bad
6:19
thing,
6:19
but
6:19
make
6:19
it
6:20
our
6:20
strength.
6:21
And
6:21
I
6:21
think
6:22
that
6:22
as
6:22
women,
6:22
we,
6:23
because
6:23
we've
6:23
been
6:24
forced
6:24
into
6:24
these
6:25
masculine
6:25
roles
6:25
in
6:26
a
6:26
masculine
6:26
world
6:27
that's
6:27
been
6:27
designed
6:28
and.
6:28
And
6:29
built
6:29
by
6:29
men
6:29
for
6:29
the
6:30
last,
6:30
however
6:30
many
6:30
centuries,
6:32
us
6:32
finding
6:33
and
6:33
returning
6:33
to
6:34
the
6:34
feminine
6:34
has
6:35
been
6:35
one
6:35
of
6:35
my
6:35
biggest
6:35
challenges,
6:36
but
6:36
also
6:36
one
6:37
of
6:37
the
6:37
greatest
6:37
gifts
6:38
and
6:39
the
6:39
greatest
6:39
gift
6:39
to
6:40
my,
6:40
you
6:40
know,
6:40
my,
6:41
the
6:41
men
6:41
in
6:41
my
6:41
life
6:41
as
6:42
well.
6:42
So,
6:42
yes,
6:43
I
6:43
think
6:43
it's
6:44
so
6:44
important
6:44
to
6:45
see
6:45
it
6:45
as
6:45
a
6:45
strength
6:46
and
6:46
to
6:46
actually
6:48
boost
6:48
it
6:48
up
6:49
and
6:49
enhance
6:49
it
6:49
as
6:49
much
6:49
as
6:50
we
6:50
can.
6:51
Oh,
6:51
I
6:51
love
6:51
that.
6:52
And,
6:52
you
6:53
know,
6:53
and
6:53
I.
6:54
We're
6:55
on
6:55
the
6:55
same
6:55
page,
6:56
Sydney,
6:56
because
6:57
I
6:57
do
6:57
believe
6:57
that
6:58
that's
6:58
what
6:59
business
6:59
needs
7:00
right
7:01
now.
7:01
Right.
7:02
Is
7:02
the
7:02
wisdom
7:02
of
7:02
women.
7:03
And
7:04
it
7:04
is
7:04
that
7:05
nurturing
7:05
component,
7:06
is
7:06
that
7:06
empathetic
7:07
component.
7:08
It's
7:08
the
7:10
component
7:10
of
7:11
us
7:11
that
7:11
sees
7:11
the
7:11
beauty
7:12
of
7:13
everything
7:14
in
7:14
the
7:14
world
7:15
and
7:15
feels
7:16
everything
7:16
in
7:16
the
7:16
world.
7:17
And
7:17
then
7:17
has
7:18
wisdom
7:19
come
7:19
from
7:20
that?
7:20
Right.
7:20
That
7:21
we
7:21
have
7:21
a
7:21
different
7:21
sense.
7:22
So
7:23
I'm
7:23
so
7:24
happy
7:24
to
7:24
have
7:24
you
7:24
here,
7:25
and
7:25
I'm
7:26
so
7:27
all
7:27
of
7:27
our
7:28
listeners,
7:28
I
7:29
had
7:29
the
7:29
opportunity
7:29
to
7:30
meet
7:30
Sydney
7:31
in
7:31
April.
7:32
We
7:32
were.
7:32
I
7:32
think
7:32
it
7:33
was
7:33
April,
7:33
yeah.
7:33
We
7:34
were
7:34
at
7:34
the
7:34
entrepreneist
7:35
founders
7:36
weekend
7:37
in
7:37
Orlando.
7:38
Beautiful
7:39
weekend,
7:39
beautiful
7:40
place.
7:41
And
7:42
you
7:42
were
7:43
speaking
7:43
in
7:44
front
7:44
of
7:44
this
7:44
incredible
7:46
room
7:46
full
7:46
of
7:47
visionary
7:48
women
7:48
founders.
7:49
And
7:50
you
7:51
were
7:51
speaking
7:52
at
7:52
the
7:52
time
7:53
on
7:53
behalf
7:53
of
7:54
selfpublishing.com,
7:55
which
7:55
we'll
7:55
come
7:56
back
7:56
to.
7:57
And
7:58
I
7:59
just
7:59
was
7:59
inspired
8:00
by
8:01
your
8:02
leadership
8:02
in
8:02
the
8:02
room,
8:03
your
8:03
ability
8:04
to
8:04
connect
8:04
with
8:04
the
8:04
audience.
8:05
And
8:08
I
8:08
could
8:08
tell.
8:08
I
8:09
can
8:09
tell
8:09
now,
8:09
using
8:10
your
8:10
language,
8:10
you
8:11
were
8:11
soul
8:11
selling.
8:13
And
8:14
then,
8:14
of
8:14
course,
8:14
I
8:14
didn't
8:15
know
8:15
that
8:16
your
8:16
full
8:16
time
8:16
job
8:17
wasn't
8:17
self
8:18
publishing.
8:20
You
8:20
are
8:20
a
8:21
transformational
8:22
speaker
8:23
and
8:23
leader,
8:24
and
8:24
you
8:25
are
8:25
able
8:25
to
8:25
use
8:25
this
8:26
skill
8:26
across
8:27
many
8:27
platforms.
8:29
And
8:29
that's,
8:30
I
8:30
think,
8:31
such
8:32
a
8:32
wow,
8:33
remarkable
8:35
gift
8:36
to
8:36
be
8:36
able
8:36
to
8:36
give
8:37
to
8:37
others,
8:38
to
8:38
businesses,
8:40
to
8:40
founders
8:40
who
8:41
may
8:41
be,
8:41
are,
8:42
you
8:42
know,
8:43
maybe
8:43
aren't
8:43
as
8:43
comfortable
8:44
in
8:44
that
8:45
seat,
8:46
and
8:47
we
8:47
can
8:47
learn
8:48
from
8:48
you
8:48
at
8:48
the
8:48
same
8:48
time.
8:49
So
8:49
tell
8:49
us
8:49
a
8:49
little
8:50
bit
8:50
about
8:50
how
8:51
you
8:51
got
8:51
from
8:52
being
8:53
on
8:53
the
8:54
floor,
8:54
sleeping
8:55
on
8:55
a
8:55
mattress,
8:56
to
8:57
when
8:57
I
8:58
saw
8:58
you
8:58
a
8:58
couple
8:59
months
8:59
ago,
8:59
you
9:00
know,
9:00
in
9:00
front
9:00
of
9:00
a
9:00
great
9:00
big
9:01
room
9:01
of
9:01
people
9:01
and
9:02
inspiring
9:03
us
9:03
all.
9:03
Yes.
9:04
Oh,
9:04
my
9:04
gosh.
9:04
So
9:05
I,
9:06
like
9:06
I
9:06
said,
9:06
I
9:06
got
9:06
started
9:07
at
9:08
21
9:08
years
9:08
old,
9:09
and
9:09
I
9:10
actually
9:10
grew
9:10
up
9:10
in
9:10
a
9:10
very
9:11
small
9:11
town
9:11
in
9:11
Montana.
9:12
We
9:12
always
9:13
say,
9:13
more
9:13
cows
9:13
than
9:13
people
9:13
there.
9:14
And
9:15
I
9:16
remember
9:16
watching
9:16
movies
9:17
as
9:17
a
9:17
young
9:17
kid
9:18
and
9:18
being
9:18
like,
9:18
I'm
9:18
going
9:18
to
9:19
move
9:19
to
9:19
California
9:20
or
9:20
to
9:20
New
9:20
York
9:21
and,
9:21
like,
9:21
make
9:21
my
9:22
dreams
9:22
come
9:22
true
9:22
and
9:22
become
9:23
this,
9:23
you
9:23
know,
9:24
become
9:24
someone
9:25
that
9:25
is
9:25
inspirational
9:26
and
9:27
motivational
9:27
and
9:27
a
9:27
good
9:27
role
9:28
model
9:28
for
9:28
women
9:28
and
9:28
a
9:29
breath
9:29
of
9:29
fresh
9:29
air
9:29
for
9:29
men.
9:30
And.
9:30
And
9:30
that
9:30
was.
9:31
That
9:31
was
9:31
what
9:31
I
9:31
wanted
9:31
to
9:31
do
9:32
and
9:32
create.
9:33
And
9:33
so
9:33
I
9:34
booked
9:34
a
9:34
one
9:34
way
9:35
ticket
9:35
to
9:35
California
9:36
I
9:36
had
9:36
$50
9:37
left
9:37
in
9:37
my
9:37
account
9:37
when
9:37
I
9:38
arrived,
9:38
and
9:38
I
9:39
ended
9:39
up
9:39
having
9:40
no
9:40
job,
9:40
no
9:40
place
9:41
to
9:41
live.
9:41
And
9:41
one
9:41
person
9:42
that
9:42
I
9:42
knew
9:42
in
9:42
the
9:42
whole
9:42
state,
9:43
and
9:44
I
9:44
called
9:45
this
9:45
girl,
9:45
I
9:45
had
9:45
met
9:45
her
9:45
on
9:45
instagram
9:46
the
9:46
week
9:46
prior,
9:47
and
9:47
I
9:48
convinced
9:48
her
9:48
to
9:48
let
9:48
me
9:49
move
9:49
in
9:49
with
9:49
her.
9:50
And
9:51
I
9:52
happened
9:52
to
9:52
meet
9:53
the
9:53
right
9:53
person
9:53
at
9:53
the
9:53
right
9:54
time
9:54
because
9:54
she
9:55
took
9:55
me
9:56
under
9:56
her
9:56
wing
9:56
for
9:56
the
9:56
next
9:57
four
9:57
or
9:57
five
9:57
years,
9:58
introduced
9:58
me
9:58
to
9:59
her
9:59
mentors,
10:00
who
10:00
were
10:00
multiple
10:01
million
10:01
dollar
10:01
earners
10:02
at
10:02
early
10:03
thirties.
10:03
And
10:04
I
10:04
got
10:05
put
10:05
into
10:05
the
10:05
right
10:05
place
10:06
at
10:06
the
10:06
right
10:06
time
10:06
and
10:07
with
10:07
the
10:07
right
10:07
work
10:08
ethic,
10:09
I
10:09
started
10:09
to
10:09
learn
10:10
sales.
10:11
I
10:11
started
10:11
to
10:11
be
10:11
mentored
10:12
by
10:12
high
10:12
integrity
10:13
leaders.
10:14
I
10:14
started
10:14
to
10:15
leave
10:15
people
10:15
double
10:16
my
10:16
age
10:16
very
10:17
quickly
10:17
and
10:18
build
10:18
sales
10:18
teams
10:19
and
10:19
help
10:20
people
10:20
with
10:20
their
10:20
health
10:20
and
10:21
wellness.
10:22
And,
10:22
you
10:23
know,
10:23
over
10:23
the
10:23
years,
10:23
I
10:25
grew
10:25
a
10:25
massive,
10:25
massive
10:26
organization
10:27
in,
10:27
you
10:27
know,
10:28
eight
10:28
or
10:28
nine
10:28
different
10:28
countries.
10:29
Had
10:29
a
10:30
lot,
10:30
a
10:30
lot
10:30
of
10:30
fun,
10:31
but
10:32
I
10:32
got
10:32
to
10:32
the
10:32
place
10:34
two
10:34
or
10:34
three
10:34
years
10:35
ago.
10:35
I
10:35
don't
10:35
really
10:35
know
10:36
when,
10:36
but
10:37
I
10:37
remember
10:37
feeling
10:38
like
10:38
I
10:38
had,
10:39
I
10:39
had
10:40
been
10:40
on
10:40
so
10:40
many
10:40
stages,
10:41
I
10:41
had
10:41
been
10:42
propped
10:42
up
10:42
as
10:42
this,
10:43
you
10:43
know,
10:44
mentor
10:44
at
10:44
24,
10:45
25
10:46
years
10:46
old,
10:46
but
10:47
I
10:47
felt,
10:48
and
10:48
I
10:48
had
10:48
all
10:48
this
10:48
money,
10:49
but
10:49
I
10:49
felt
10:50
no
10:51
fulfillment.
10:52
And
10:52
I
10:52
felt
10:52
like
10:52
I
10:53
had
10:53
had,
10:53
like,
10:53
the
10:53
soul
10:53
sucked
10:54
out
10:54
of
10:54
me
10:54
slowly.
10:56
And
10:57
it
10:57
wasn't
10:58
until
10:58
I
10:58
found
10:58
my
10:58
way
10:59
to
10:59
a
10:59
spiritual
11:00
advisor
11:01
and
11:01
had
11:01
like
11:02
a
11:02
really
11:02
dark
11:03
time,
11:03
like
11:04
a
11:04
dark
11:04
night
11:04
of
11:04
the
11:04
soul
11:04
kind
11:05
of
11:05
thing.
11:06
Feeling
11:06
very
11:06
lost,
11:07
losing
11:07
a
11:07
lot
11:07
of
11:07
people
11:07
in
11:08
my
11:08
life,
11:09
bad
11:09
relationships,
11:10
the
11:10
whole
11:10
thing
11:11
that
11:11
I
11:11
was
11:11
like,
11:12
I
11:12
gotta
11:12
make
11:12
a
11:13
change
11:13
because
11:13
I've
11:14
gained
11:14
the
11:14
world,
11:14
but
11:15
I've
11:15
lost
11:15
my
11:15
soul.
11:16
And
11:17
so
11:18
I
11:19
seeked
11:19
out
11:19
mentorship
11:20
from
11:20
my
11:21
spiritual
11:21
advisor,
11:21
Mitch.
11:22
And
11:22
he,
11:23
you
11:23
know,
11:23
sitting
11:24
with
11:24
him
11:24
for
11:24
3
11:24
hours
11:25
a
11:25
day
11:26
over
11:26
the
11:26
last
11:26
two,
11:27
three,
11:27
four
11:27
years.
11:28
And
11:29
slowly
11:30
but
11:30
surely
11:30
I
11:30
was
11:30
able
11:31
to
11:31
really
11:32
return
11:33
from
11:33
the
11:33
hardcore
11:34
masculine
11:34
back
11:35
into
11:35
my
11:35
feminine.
11:36
I
11:36
was
11:36
able
11:36
to
11:36
balance
11:37
the
11:37
physical
11:38
and
11:38
the
11:39
spiritual
11:40
wings
11:40
of
11:40
the
11:40
bird,
11:40
if
11:41
you
11:41
will.
11:41
And
11:41
I
11:41
was
11:41
really
11:42
able
11:42
to
11:43
figure
11:43
out
11:44
how
11:44
to
11:44
become
11:46
fulfilled
11:46
and
11:47
happy
11:47
without
11:48
needing
11:49
all
11:49
the
11:49
success
11:49
to
11:49
do
11:50
that.
11:50
Still
11:50
being
11:50
able
11:51
to
11:51
have
11:51
the
11:51
success,
11:51
but
11:52
not
11:52
needing
11:52
it
11:52
to
11:52
be
11:52
okay.
11:53
And
11:53
so
11:53
there
11:54
was
11:54
a
11:54
huge
11:54
piece
11:54
of
11:55
that
11:55
that
11:55
was
11:55
identity
11:55
deconstruction.
11:56
And
11:57
what
11:57
happened
11:58
was
11:58
all
11:58
the
11:58
skills
11:58
that
11:58
I
11:59
had
11:59
learned
11:59
from
11:59
being
11:59
in
12:00
sales
12:00
and
12:00
network
12:00
marketing
12:01
and
12:01
building
12:02
these
12:02
teams
12:02
and
12:03
speaking
12:03
on
12:03
stages
12:03
every
12:04
week.
12:04
With
12:05
the
12:05
help
12:05
of
12:05
healing
12:06
and
12:06
with
12:06
the
12:07
help
12:07
of
12:07
spiritual
12:08
guidance,
12:09
I've
12:09
now
12:09
been
12:09
able
12:10
to
12:10
marry
12:11
the
12:11
two
12:12
and
12:12
feel
12:12
much
12:13
more
12:13
fulfilled,
12:13
make
12:14
a
12:14
lot
12:14
more
12:14
money,
12:15
and
12:15
not
12:15
literally
12:16
need
12:16
any
12:16
of
12:16
it
12:16
to
12:16
be
12:17
okay.
12:17
And
12:17
I
12:17
think
12:17
that's
12:18
the
12:18
big
12:19
honor
12:19
and
12:20
win.
12:20
And
12:20
now
12:21
I
12:21
have
12:21
the
12:23
super
12:23
great
12:23
honor
12:24
of
12:24
having
12:25
space
12:25
to
12:25
speak
12:26
and
12:26
having
12:26
space
12:27
to
12:27
write
12:27
about
12:28
the
12:28
things
12:28
I
12:28
care
12:28
about
12:29
and
12:30
have
12:30
conversations
12:31
like
12:31
this.
12:33
I
12:33
love
12:33
it.
12:33
Well,
12:34
and
12:34
I.
12:35
Sydney,
12:38
there's
12:38
so
12:38
many
12:39
things
12:39
here.
12:39
So
12:40
tell
12:40
us
12:41
more
12:41
about
12:41
Mitch,
12:41
because
12:42
I
12:42
know
12:42
he's
12:43
a
12:43
big
12:43
part
12:44
of
12:45
your
12:45
journey,
12:45
and
12:47
we
12:48
all
12:48
need
12:48
mentors,
12:49
right?
12:50
We
12:50
all
12:50
need
12:50
those
12:50
people
12:51
in
12:51
our
12:51
lives
12:52
to
12:52
help
12:52
us
12:53
find
12:53
our
12:54
way
12:54
and.
12:55
Sounds
12:55
like
12:55
he
12:55
came
12:55
into
12:56
your
12:56
life.
12:56
And
12:56
who
12:57
is
12:57
he,
12:58
and
12:59
who
12:59
is
12:59
this
12:59
person?
13:00
And
13:00
how
13:00
did
13:00
this
13:00
person
13:01
make
13:02
such
13:02
an
13:02
impact?
13:03
Yeah.
13:03
So
13:03
he
13:03
was
13:04
actually
13:04
introduced
13:04
to
13:04
me
13:04
by
13:05
my
13:05
first
13:05
mentor
13:06
that
13:06
I
13:06
moved
13:06
in
13:06
with
13:07
years
13:07
later,
13:07
and.
13:08
And
13:09
I
13:09
saw
13:09
her
13:09
transform
13:10
in
13:10
front
13:10
of
13:10
my
13:11
eyes
13:11
from
13:11
being
13:11
a
13:11
powerhouse
13:12
businesswoman
13:13
to
13:13
now
13:13
becoming
13:14
a
13:14
very
13:14
skilled
13:15
and
13:15
talented
13:15
full
13:16
time
13:16
artist
13:16
within,
13:16
like,
13:17
three
13:17
years,
13:18
and.
13:19
And
13:20
had
13:21
a
13:21
massive
13:21
transformation.
13:22
And
13:22
I
13:22
resisted
13:23
him
13:23
for
13:23
a
13:23
long
13:24
time.
13:24
I
13:24
didn't
13:24
want
13:24
to
13:24
talk
13:25
to
13:25
him
13:25
for
13:25
quite
13:25
a
13:25
while,
13:25
a
13:25
couple
13:26
years.
13:26
And
13:27
I
13:27
finally
13:27
got
13:27
on
13:27
the
13:27
phone
13:28
with
13:28
him,
13:28
and
13:28
I
13:28
learned
13:29
he
13:29
was
13:30
like
13:30
a
13:30
normal
13:30
guy
13:31
out
13:31
in
13:31
Colorado.
13:31
He
13:31
used
13:32
to
13:32
play
13:32
baseball.
13:33
He
13:33
was
13:33
a
13:33
NASA
13:34
space
13:34
engineer
13:35
where
13:35
he
13:35
worked
13:36
on
13:36
the
13:36
Hubble
13:36
project.
13:38
He
13:38
has
13:38
a
13:38
really
13:39
high
13:39
iq.
13:40
He's
13:40
like
13:40
a
13:40
Mensa
13:40
IQ,
13:41
which
13:41
is
13:41
one
13:41
of
13:41
the
13:41
top
13:42
zero
13:43
1%.
13:44
And
13:44
so
13:44
just
13:44
this
13:45
really
13:45
brilliant
13:46
man
13:46
who
13:48
found
13:48
his
13:48
way
13:48
to
13:48
ashrams
13:49
and
13:49
found
13:49
his
13:50
way
13:50
to
13:51
sanskrit
13:51
lineages
13:52
and
13:53
ancient
13:54
practices.
13:55
And
13:55
so
13:55
he's
13:55
been
13:55
able
13:56
to
13:56
marry
13:56
the
13:56
two
13:56
as
13:56
well.
13:57
The
13:57
feminine
13:57
and
13:57
the
13:57
masculine,
13:58
the
13:58
physical
13:59
and
13:59
the
13:59
spiritual.
14:01
I
14:01
started
14:01
to
14:02
just
14:02
sit
14:03
with
14:03
him,
14:04
and
14:04
honestly,
14:06
what's
14:07
so
14:07
cool
14:07
about
14:07
him
14:08
and
14:08
his
14:08
approach
14:08
is
14:08
it's
14:09
completely
14:09
opposite
14:10
of
14:10
everything
14:10
people
14:11
teach
14:11
in
14:11
the
14:11
western
14:12
social
14:13
media
14:13
world.
14:14
Accountability,
14:15
hitting
14:15
your
14:16
targets.
14:16
What
14:17
did
14:17
you
14:17
do
14:17
this
14:17
week
14:17
to
14:18
get
14:18
closer
14:18
to
14:18
your
14:18
goal?
14:19
None
14:19
of
14:19
that.
14:20
None
14:21
of
14:21
that.
14:21
And
14:22
because
14:22
there
14:22
was
14:23
none
14:23
of
14:23
that,
14:23
there's
14:23
been
14:24
no,
14:24
hey,
14:24
you
14:24
need
14:25
to
14:25
do
14:25
your
14:25
practices
14:25
this
14:26
week.
14:26
Hey,
14:26
you
14:26
need
14:26
to
14:26
meditate.
14:27
Hey,
14:27
you
14:27
need
14:27
to
14:27
do
14:28
that.
14:28
Nothing.
14:28
It's
14:29
been,
14:29
hey,
14:30
let's
14:30
explore
14:30
the
14:31
nature
14:31
of
14:31
reality
14:32
together.
14:32
Ask
14:33
any
14:33
questions
14:33
you
14:34
have.
14:34
And
14:34
if
14:34
I've
14:34
had
14:34
direct
14:35
experiences
14:35
that
14:36
I
14:36
can
14:36
share
14:36
with
14:36
you,
14:36
I'll
14:36
share
14:37
them
14:37
with
14:37
you.
14:37
And
14:38
because
14:38
of
14:38
that
14:39
approach,
14:39
the
14:40
reverse
14:40
approach,
14:41
the
14:41
eastern
14:42
philosophy,
14:43
I've
14:43
made
14:43
more
14:43
progress
14:44
than
14:44
I've
14:45
ever
14:45
made
14:45
any
14:45
other
14:46
way.
14:47
And
14:47
so
14:47
it's
14:48
really
14:48
taught
14:48
me
14:49
how
14:49
we
14:49
can
14:52
succeed
14:54
in
14:54
a
14:55
way
14:55
that's
14:55
opposite
14:55
of
14:56
what
14:56
we've
14:56
been
14:56
taught
14:57
in
14:57
western
14:57
society.
14:58
And
14:59
the
14:59
less
14:59
we
14:59
grab
15:00
for
15:00
things.
15:00
And
15:00
the
15:00
less
15:01
we
15:01
try
15:01
for
15:01
things,
15:01
sometimes,
15:02
the
15:02
more
15:02
we
15:02
find
15:03
the
15:03
right
15:03
things
15:04
we're
15:04
supposed
15:04
to
15:04
be
15:04
doing.
15:05
And
15:05
so
15:05
he's
15:06
just
15:06
been
15:06
such
15:06
a.
15:07
I
15:07
mean,
15:07
he's
15:07
been
15:07
the
15:08
backbone
15:08
of
15:08
everything
15:08
I've
15:09
done
15:09
and
15:09
everything
15:10
I
15:10
continue
15:10
to
15:10
do,
15:11
all
15:11
my
15:11
speeches,
15:12
all
15:12
my
15:12
books
15:12
that
15:12
I'm
15:12
going
15:13
to
15:13
be
15:13
writing.
15:13
He's
15:14
just,
15:14
he's
15:15
my
15:15
sounding
15:15
board
15:15
for
15:16
those
15:16
things.
15:17
And
15:17
it's,
15:18
you
15:18
know,
15:18
everyone
15:18
needs
15:18
a
15:19
mitch,
15:19
I
15:19
always
15:20
say.
15:20
Everyone
15:20
deserves
15:20
to
15:21
have
15:21
a
15:21
Mitch
15:21
because
15:21
he's,
15:22
he's
15:22
the
15:22
embodiment
15:23
of
15:23
love.
15:24
He's
15:24
like,
15:25
no
15:25
conditions,
15:26
no
15:26
strings
15:26
attached.
15:27
And
15:27
to
15:27
have
15:27
that
15:28
safety
15:30
is
15:30
just
15:30
such
15:30
a
15:31
cool
15:32
model
15:32
to
15:32
have.
15:33
And
15:33
to
15:33
be
15:33
able
15:34
to
15:34
try
15:34
and
15:34
model
15:34
myself
15:35
after
15:36
absolutely.
15:40
In
15:40
the
15:41
force
15:41
for
15:41
good
15:41
models
15:42
that
15:42
I
15:42
developed,
15:44
there's
15:44
a
15:44
part
15:45
of
15:45
it
15:45
that's
15:46
very
15:46
analytical
15:47
and
15:47
linear.
15:48
And
15:49
then
15:49
there's
15:49
the
15:50
question
15:50
of
15:51
who
15:51
are
15:51
you
15:51
being?
15:52
And
15:52
there's
15:53
three
15:53
things.
15:54
Be
15:54
wise,
15:54
be
15:55
formative,
15:55
and
15:56
be
15:56
of
15:56
highest
15:56
and
15:56
best
15:57
use.
15:57
And
15:57
so
15:59
it
15:59
is
15:59
what
15:59
you're
15:59
talking
16:00
about,
16:00
those
16:01
listening
16:01
from
16:02
within
16:02
and
16:03
cultivating
16:04
a
16:04
relationship
16:05
with
16:05
something
16:05
larger
16:06
than
16:06
yourself.
16:07
And
16:08
when
16:08
you
16:09
have
16:10
that,
16:11
you
16:12
can
16:12
come
16:12
from
16:12
a
16:12
completely
16:13
different
16:13
place.
16:15
Oh,
16:15
yeah.
16:15
Yeah.
16:16
And
16:16
it's
16:16
a,
16:17
it's.
16:19
I
16:19
wish
16:19
I
16:19
had
16:20
a
16:20
term
16:20
for.
16:20
It's
16:20
like
16:20
putting
16:21
words
16:21
to
16:21
the
16:22
word
16:22
list.
16:22
It's
16:23
like
16:23
this
16:25
spiritual
16:26
strength.
16:27
Strength
16:27
is
16:28
not
16:28
the
16:28
word,
16:28
but
16:28
it's
16:28
like
16:29
when
16:29
people
16:29
come
16:29
from
16:30
that
16:31
place
16:31
that
16:31
you're
16:32
talking
16:32
about,
16:32
that
16:32
place
16:33
that's
16:33
so
16:34
stable,
16:35
so
16:35
secure,
16:35
doesn't
16:36
need
16:36
validation,
16:36
doesn't
16:37
need
16:37
explanation,
16:38
doesn't
16:38
need
16:39
anything.
16:40
It's
16:41
like
16:42
that
16:42
is
16:43
that,
16:43
to
16:43
me,
16:43
should
16:43
be
16:44
the
16:44
goal
16:44
of
16:44
all
16:44
of
16:45
us
16:45
to
16:45
achieve
16:46
is
16:46
coming
16:47
to
16:47
life
16:47
from
16:48
that
16:48
place
16:48
of
16:48
service
16:49
and
16:50
just
16:50
that
16:52
being
16:52
so
16:53
solid
16:53
in
16:53
who
16:53
you
16:53
are,
16:54
being
16:54
so
16:54
solid
16:54
in
16:55
who
16:55
you
16:55
are
16:55
and
16:55
what
16:55
you're
16:56
doing.
16:56
Because
16:57
when
16:57
we
16:57
come
16:57
from
16:57
that
16:58
place,
16:58
we're
16:59
able
16:59
to
16:59
serve,
17:00
we're
17:00
able
17:00
to
17:00
show
17:00
up
17:02
and
17:02
we're
17:02
able
17:03
to
17:03
do
17:03
it
17:03
without
17:03
needing
17:04
anything,
17:04
needing
17:04
the
17:04
validation,
17:05
needing
17:05
the
17:05
attention,
17:06
needing
17:06
the
17:06
love,
17:07
needing
17:07
the
17:07
things
17:07
that
17:07
all
17:07
of
17:08
us
17:08
are
17:08
working
17:09
to
17:09
seek
17:09
and
17:09
find
17:10
in
17:10
life.
17:10
Usually,
17:11
which,
17:12
of
17:12
course,
17:13
those
17:13
things
17:14
were
17:14
just
17:15
trying
17:15
to
17:15
fill
17:15
the
17:15
holes,
17:16
right?
17:18
And
17:18
if
17:19
when
17:19
we're
17:19
in
17:19
that
17:20
place
17:20
and
17:20
we
17:21
act
17:21
from
17:21
that
17:21
place
17:22
of
17:22
that
17:22
wholeness,
17:23
it's
17:24
different.
17:24
And
17:25
when
17:25
you
17:25
build
17:26
a
17:26
company
17:26
and
17:26
you
17:27
lead
17:27
a
17:27
team
17:28
that
17:30
you're
17:30
coming
17:31
from
17:31
that
17:31
whole
17:32
loving
17:32
place,
17:34
then
17:34
it's
17:34
like
17:34
you
17:35
said,
17:35
then
17:35
of
17:35
course
17:36
the
17:36
customers
17:37
come,
17:38
right?
17:38
Of
17:38
course
17:39
the
17:39
right
17:39
team
17:40
members,
17:40
the
17:40
ones
17:41
that
17:41
really,
17:41
really
17:43
are
17:43
going
17:43
to
17:43
help
17:44
fit
17:44
into
17:45
your
17:45
culture,
17:46
into
17:46
your
17:46
vision.
17:49
That's
17:49
when
17:50
the
17:50
flywheel
17:51
starts
17:51
to
17:51
go,
17:52
and
17:52
it's
17:52
at
17:53
the
17:53
same
17:53
moment
17:53
you're
17:54
less
17:54
attached
17:54
to
17:54
it.
17:56
It's
17:56
like
17:57
that
17:58
goes,
17:58
and
17:58
it's,
17:59
you
18:00
know,
18:00
and
18:00
I'm
18:00
okay
18:01
if
18:01
it
18:01
goes
18:01
or
18:01
doesn't,
18:02
you
18:02
know.
18:03
Yes,
18:04
my,
18:04
um,
18:05
Mitch.
18:05
Mitch
18:06
shares
18:06
with
18:06
me
18:07
this
18:07
great,
18:08
uh,
18:08
like,
18:09
circular
18:09
quote,
18:09
almost,
18:10
where
18:10
it's,
18:10
keep
18:11
showing
18:11
up
18:11
for
18:11
the
18:12
lovely
18:12
possibility
18:13
without
18:14
being
18:14
attached
18:14
to
18:14
the
18:15
outcome.
18:16
Yes,
18:16
it's,
18:17
how
18:17
can
18:17
we.
18:18
How
18:18
can
18:18
we
18:18
just
18:18
keep
18:18
doing
18:19
that?
18:19
How
18:19
can
18:19
we
18:19
be
18:20
completely
18:21
unattached
18:21
to
18:21
the
18:21
outcome?
18:21
Keep
18:22
showing
18:22
up,
18:22
keep
18:23
serving,
18:23
keep
18:24
operating,
18:24
you
18:24
know,
18:25
and,
18:25
uh,
18:26
and
18:26
when
18:26
we
18:26
do
18:27
not
18:28
detach
18:28
but
18:29
have
18:29
non
18:29
attachment
18:30
in
18:30
our
18:30
lives,
18:31
we
18:32
can
18:32
create
18:32
magic.
18:32
And
18:32
I
18:33
think
18:33
it
18:33
actually
18:34
loops
18:34
back,
18:34
Coco,
18:34
to
18:36
being
18:36
in
18:36
the
18:36
feminine
18:37
and
18:37
realizing
18:38
that
18:38
the
18:38
feminine
18:38
is
18:39
receptive.
18:40
And
18:40
so
18:40
if
18:40
we're
18:41
trying
18:41
to
18:41
force
18:41
things
18:42
to
18:42
happen
18:42
all
18:43
the
18:43
time,
18:43
we
18:44
can't
18:44
actually
18:44
be
18:44
in
18:44
the
18:45
feminine
18:45
and
18:45
receiving
18:46
what
18:46
we're
18:46
supposed
18:46
to
18:46
be
18:46
receiving
18:47
without
18:48
having
18:48
to
18:48
do
18:48
anything,
18:49
be
18:49
anything,
18:50
just
18:50
because
18:51
that's
18:51
our
18:51
nature,
18:52
is
18:52
to
18:52
receive.
18:54
Yes,
18:55
it
18:55
is
18:55
our
18:55
nature
18:56
to
18:56
receive.
18:57
Even
18:57
though
18:58
we've
18:58
forgotten
18:58
it,
18:59
society
19:00
has
19:00
forgotten
19:00
it.
19:01
Right.
19:04
What
19:04
you
19:04
talk
19:04
about
19:05
with
19:05
identity
19:06
deconstruction,
19:08
shedding
19:09
the
19:09
societal
19:10
conditioning,
19:11
where
19:11
we
19:12
think
19:12
that
19:12
we
19:13
have
19:13
to
19:13
prove.
19:14
We
19:14
think
19:14
that
19:15
we
19:15
have
19:15
to
19:15
demonstrate
19:16
our
19:16
belonging
19:17
and
19:17
our
19:18
worthiness.
19:19
Talk
19:19
to
19:19
us
19:19
more
19:20
about
19:21
this
19:22
identity
19:22
deconstruction
19:24
and
19:24
what
19:24
this
19:24
method
19:25
is
19:25
and
19:25
how
19:25
you
19:25
use
19:25
it.
19:26
Yes,
19:27
well,
19:28
first
19:28
I'll
19:28
share,
19:28
I
19:28
mean,
19:29
I
19:29
guess,
19:29
kind
19:29
of
19:29
a
19:29
story.
19:32
The
19:33
perfect
19:33
way
19:33
for
19:33
me
19:34
to
19:35
show
19:36
identity
19:37
deconstruction
19:38
for
19:38
myself
19:38
is
19:39
showing
19:39
up
19:39
on
19:40
this
19:40
zoom
19:41
or
19:41
this
19:42
podcast.
19:43
Prior
19:43
to
19:44
deconstructing
19:44
identities,
19:45
I
19:46
would
19:46
have
19:47
woken
19:47
up
19:47
at
19:47
06:00
19:47
a.m.
19:48
to
19:49
wash
19:49
and
19:49
straighten
19:50
my
19:50
hair
19:50
and
19:51
probably
19:52
put
19:52
some
19:52
extensions
19:53
in,
19:54
and
19:54
to
19:54
put
19:54
on
19:55
all
19:55
this
19:55
makeup
19:56
and
19:56
to
19:56
wear
19:56
the
19:56
perfect
19:57
shirt
19:57
so
19:57
that
19:57
I
19:57
looked
19:57
perfect.
19:58
And
19:58
then
19:58
I
19:58
was
19:58
always
19:58
perfect
20:00
so
20:00
that
20:01
I
20:01
felt
20:01
like
20:02
people
20:02
would
20:03
approve
20:03
of
20:03
me
20:03
or
20:04
take
20:04
me
20:04
seriously,
20:05
or
20:05
think
20:05
I
20:05
was
20:06
smart,
20:06
or
20:06
think
20:06
I
20:07
was
20:07
beautiful,
20:07
or
20:07
think
20:07
I
20:08
was
20:08
enough.
20:09
And
20:10
that
20:10
was
20:10
my
20:10
way
20:10
of
20:10
operating
20:11
for
20:11
a
20:11
very
20:11
long
20:12
time.
20:13
And
20:14
with
20:15
identity
20:16
in
20:16
general,
20:18
that's
20:18
what
20:18
we
20:18
do.
20:19
Along
20:20
the
20:20
way,
20:21
we
20:22
come
20:22
up
20:22
with
20:22
strategies
20:23
to
20:24
figure
20:24
out
20:24
how
20:24
to
20:24
get
20:25
what
20:25
we
20:25
need
20:25
or
20:25
what
20:26
we
20:26
want,
20:26
which
20:26
is
20:26
usually
20:27
love,
20:28
attention,
20:28
affection,
20:29
care
20:30
that
20:30
we
20:30
didn't
20:30
get
20:30
growing
20:31
up.
20:31
And
20:31
so
20:32
we
20:32
seek
20:32
that
20:32
out
20:33
in
20:34
tv.
20:35
We
20:35
seek
20:35
that
20:35
out
20:36
in
20:36
food,
20:36
we
20:37
seek
20:37
that
20:37
out.
20:37
Some
20:37
people
20:38
in
20:38
porn,
20:38
we
20:39
seek
20:39
that
20:39
out
20:39
through
20:40
buying
20:40
clothes,
20:40
through
20:41
gathering
20:41
information,
20:42
through
20:42
having
20:42
a
20:42
nice
20:42
house,
20:43
through
20:43
having
20:43
the
20:43
perfect
20:44
husband,
20:44
through
20:44
having
20:45
the
20:45
great
20:45
being
20:45
a
20:46
good
20:46
mom.
20:46
All
20:47
of
20:47
these
20:47
things,
20:48
we
20:48
take
20:48
on
20:48
these
20:49
identities,
20:50
and
20:50
then
20:50
we
20:50
say,
20:51
I
20:51
am
20:52
a
20:52
bad
20:53
mom.
20:53
I
20:54
am
20:54
pretty,
20:55
I
20:56
am
20:56
smart.
20:57
I
20:57
am
20:58
the
20:58
strong
20:58
guy.
20:59
And
21:00
we
21:00
build
21:00
up
21:00
these
21:00
identities,
21:01
and
21:01
we
21:01
build
21:01
them
21:02
up
21:02
and
21:02
build
21:02
them
21:02
up
21:02
and
21:02
build
21:03
them
21:03
up,
21:03
and
21:03
we
21:03
attach
21:04
to
21:04
them.
21:05
And
21:05
identity
21:06
deconstruction
21:07
is
21:07
the
21:07
opposite
21:08
of
21:08
that.
21:08
It's
21:08
taking
21:09
away,
21:09
and
21:10
it's
21:10
asking
21:10
yourself,
21:11
who
21:11
am
21:11
I
21:12
without
21:12
being
21:12
pretty?
21:13
Who
21:14
am
21:14
I
21:14
without
21:15
being
21:15
smart?
21:16
What
21:17
am
21:17
I?
21:18
Like,
21:18
what?
21:18
Who
21:19
am
21:19
I
21:19
without
21:19
my
21:19
career?
21:21
And
21:22
when.
21:22
When
21:22
I
21:23
did
21:23
this
21:23
practice
21:23
with
21:24
my
21:24
mentor,
21:24
many
21:24
times,
21:25
he
21:25
had
21:25
me
21:26
write
21:26
I
21:26
am
21:27
and
21:27
align
21:28
on
21:28
my
21:28
paper.
21:29
And
21:29
he
21:29
said,
21:29
just
21:30
write
21:30
I
21:30
am
21:30
in
21:30
a
21:31
line
21:31
and
21:31
fill
21:31
your
21:32
whole
21:32
paper
21:32
with
21:32
all
21:32
the
21:32
things
21:33
that
21:33
you
21:33
are.
21:34
And
21:35
then
21:35
he
21:35
said,
21:36
are
21:36
you
21:37
always
21:37
smart?
21:38
And
21:38
I
21:38
said,
21:38
no,
21:39
I
21:39
definitely
21:39
make
21:39
them
21:39
decisions.
21:40
Are
21:41
you
21:41
always
21:41
pretty?
21:41
I'm
21:42
like,
21:42
well,
21:42
definitely
21:42
not
21:42
now.
21:42
When
21:43
I
21:43
wake
21:43
up
21:43
in
21:43
the
21:43
morning,
21:44
are
21:44
you
21:44
always
21:45
going
21:45
to
21:46
be
21:46
a
21:46
sister?
21:47
And
21:47
I
21:47
said,
21:48
well,
21:48
yeah.
21:48
He
21:48
said,
21:49
what
21:49
if
21:49
your
21:49
sister
21:49
dies?
21:50
I
21:50
was
21:50
like,
21:51
okay.
21:52
I
21:52
said,
21:52
well,
21:52
I'll
21:52
always
21:52
be
21:53
a
21:53
human.
21:53
He
21:54
said,
21:54
what
21:54
about
21:54
when
21:54
you
21:54
die?
21:56
I
21:56
said,
21:56
I
21:56
won't
21:56
be
21:57
human.
21:57
Then
21:58
all
21:58
that's
21:59
left
22:00
when
22:00
we
22:00
take
22:01
away
22:01
these
22:01
identities
22:02
we've
22:02
created
22:02
and
22:03
constructed
22:03
to
22:03
be
22:03
good
22:04
enough
22:04
is
22:05
the
22:05
I
22:05
am,
22:06
which
22:06
is
22:06
our
22:07
awareness,
22:07
which
22:07
is
22:08
our
22:08
consciousness,
22:09
which
22:10
sounds
22:10
really
22:10
deep,
22:10
but
22:11
it's
22:11
true.
22:12
And
22:12
so
22:13
when
22:13
we
22:13
realize
22:13
that
22:14
the
22:14
essence
22:14
of
22:14
who
22:14
we
22:15
are
22:15
without
22:16
all
22:16
those
22:16
bells
22:17
and
22:17
whistles,
22:17
the
22:18
trinkets
22:18
and
22:18
la
22:18
la
22:19
las
22:19
that
22:19
we've
22:19
picked
22:19
up
22:19
along
22:20
the
22:20
way,
22:21
we
22:21
realize
22:21
that
22:21
we're
22:22
these
22:22
eternal,
22:23
loving,
22:24
kind,
22:24
caring,
22:25
passionate
22:26
beings.
22:27
And
22:27
when
22:28
we
22:28
don't
22:28
need
22:28
all
22:28
those
22:29
identities,
22:30
when
22:30
we
22:30
can
22:30
release
22:31
them
22:31
and
22:31
take
22:31
them
22:32
away
22:32
until
22:33
all
22:34
that's
22:34
left
22:34
can't
22:34
be
22:34
taken
22:35
away,
22:36
imagine
22:36
how
22:36
we'd
22:37
operate
22:37
in
22:37
the
22:37
world.
22:37
We'd
22:38
be
22:38
so
22:38
much
22:38
more
22:38
kind
22:38
to
22:39
each
22:39
other.
22:39
There
22:39
wouldn't
22:39
be
22:40
war.
22:40
We
22:40
wouldn't
22:41
be
22:41
dealing
22:41
with
22:42
all
22:42
those
22:42
politics
22:43
stuff
22:43
that
22:43
is
22:43
going
22:43
on
22:44
in
22:44
the
22:44
world.
22:44
We
22:44
would
22:44
be,
22:46
our
22:47
entire
22:47
identity
22:48
would
22:49
deconstruct,
22:49
right?
22:49
And
22:50
that's
22:51
challenging
22:52
for
22:52
most
22:52
people,
22:53
but
22:53
that's
22:54
what
22:54
I'm
22:55
doing
22:55
myself.
22:56
And
22:56
then
22:57
sharing
22:58
with
22:58
others
22:58
and
22:58
teaching
22:59
them
22:59
how
22:59
to
22:59
do
22:59
is,
22:59
how
22:59
can
23:00
we
23:00
not
23:00
need
23:00
any
23:01
of
23:01
those
23:01
things
23:01
to
23:01
be
23:01
okay?
23:02
Right?
23:04
What's,
23:04
you
23:04
know,
23:05
interest.
23:05
There's
23:06
so
23:06
much
23:07
depth
23:07
to
23:07
that
23:07
in
23:08
just
23:09
being
23:10
able
23:10
to
23:10
show
23:10
up
23:11
in
23:11
a
23:11
moment
23:12
and
23:12
acknowledge,
23:13
you
23:13
know,
23:13
this
23:13
is
23:14
the
23:14
moment,
23:14
and
23:14
I
23:14
am.
23:15
And
23:16
the
23:16
power
23:16
of
23:17
that.
23:17
And
23:19
you're
23:19
talking
23:19
about
23:20
being
23:20
able
23:20
to
23:21
consciously
23:22
say,
23:23
I
23:23
identify
23:24
what
23:24
I
23:24
think
23:25
I
23:25
am
23:25
in
23:25
this
23:25
moment,
23:26
or
23:26
I
23:27
identify
23:27
what
23:28
I
23:28
think
23:28
I
23:28
was
23:29
in
23:29
the
23:29
past,
23:30
and
23:30
then
23:31
to
23:31
be
23:31
able
23:31
to
23:31
break
23:32
free,
23:33
right?
23:33
Because
23:33
so
23:34
much
23:34
of
23:34
our
23:34
desire
23:35
for
23:36
change
23:37
or
23:37
better
23:38
life
23:38
or
23:38
whatever
23:39
it
23:39
is,
23:39
and
23:40
again,
23:41
it's
23:42
helping
23:42
us
23:42
release
23:42
that
23:45
holding
23:45
back.
23:46
And
23:46
if
23:47
we
23:48
can
23:48
let
23:48
go
23:49
of
23:49
those
23:49
things,
23:50
then
23:50
we
23:50
can
23:51
show
23:51
up
23:51
anew
23:52
in
23:52
the
23:52
I
23:52
am,
23:53
right?
23:54
And
23:54
I
23:54
see
23:55
it
23:55
practically.
23:55
So
23:56
this
23:56
is
23:56
all
23:56
very
23:56
esoteric,
23:57
but,
23:57
like,
23:58
I
23:58
see
23:58
it
23:58
for
23:59
myself,
23:59
right?
23:59
Very
24:00
practically
24:01
going
24:01
through
24:02
different
24:02
stages
24:03
of
24:03
my
24:03
business
24:04
growth
24:05
and
24:06
having
24:06
to,
24:06
like,
24:08
am
24:08
I
24:08
bad
24:09
if
24:09
I
24:09
don't
24:09
show
24:09
up
24:09
in
24:09
the
24:10
office
24:10
every
24:10
day,
24:11
right?
24:12
If
24:12
I
24:12
don't
24:13
do
24:13
as
24:13
much,
24:13
if
24:13
I
24:13
don't,
24:14
you
24:14
know,
24:15
scrub
24:15
the
24:15
toilet,
24:16
am
24:16
I
24:16
bad?
24:17
You
24:17
know,
24:17
like,
24:19
am
24:19
I
24:20
a
24:20
poor
24:20
leader?
24:20
Like,
24:21
if.
24:22
What
24:22
if
24:22
I,
24:22
you
24:22
know,
24:23
and
24:23
now
24:23
I,
24:23
the
24:24
company
24:24
that
24:24
I
24:24
own,
24:26
the
24:26
company
24:27
that
24:27
I
24:27
own,
24:27
I
24:27
no
24:27
longer
24:28
go
24:28
to
24:28
the
24:28
work
24:28
anymore.
24:29
I'm
24:29
just
24:29
an
24:29
investor.
24:30
And,
24:30
you
24:31
know,
24:31
and
24:31
so,
24:32
you
24:32
know,
24:32
and
24:32
I
24:32
participated
24:33
on
24:33
a
24:33
very,
24:34
very,
24:34
very
24:34
high
24:35
level.
24:35
And
24:35
so
24:38
having
24:38
to
24:38
let
24:39
go
24:39
of
24:40
who
24:40
I
24:40
am,
24:42
right,
24:42
in
24:43
order
24:43
to
24:43
make
24:43
room
24:44
for
24:44
all
24:44
of
24:44
that
24:45
and
24:45
the
24:45
growth
24:45
that
24:45
has
24:46
come
24:46
for
24:47
others,
24:48
for
24:48
the
24:48
service
24:49
of
24:49
my
24:49
business
24:50
and
24:50
for
24:50
the
24:50
service
24:50
of
24:51
a
24:52
larger
24:52
vision
24:53
has.
24:54
And
24:54
now
24:54
I
24:54
have
24:54
a
24:55
much
24:55
larger
24:55
vision
24:56
for
24:56
what's
24:56
possible
24:56
for
24:56
me.
24:57
I
24:58
think
24:58
it's
24:59
all
24:59
related,
24:59
right?
25:00
As
25:00
business
25:01
owners,
25:01
right?
25:02
We
25:02
have
25:02
to
25:02
let
25:02
go
25:03
of
25:03
what
25:03
we
25:03
think
25:03
we
25:03
have
25:03
to
25:04
be
25:04
right
25:04
now
25:05
to
25:05
make
25:05
room
25:06
for
25:06
the
25:06
next.
25:06
Thing,
25:07
especially
25:07
as
25:07
women,
25:08
because
25:08
there's
25:08
such
25:08
an
25:09
expectation
25:09
of
25:11
even
25:11
just
25:11
having
25:11
to
25:11
look
25:12
professional,
25:12
to
25:12
have
25:13
people
25:13
take
25:13
you
25:13
seriously,
25:14
right?
25:14
Just
25:15
even
25:15
that
25:15
alone.
25:16
But
25:16
you
25:16
know
25:17
what
25:17
you
25:17
said
25:17
about
25:18
am
25:18
I
25:18
a
25:18
bad
25:19
leader
25:19
if
25:19
I
25:19
don't
25:19
clean
25:19
the
25:19
toilets
25:20
and
25:20
all
25:20
those
25:20
things?
25:21
I
25:21
went
25:22
through
25:22
a
25:22
huge.
25:23
As
25:24
people
25:24
deconstruct
25:24
their
25:24
identities,
25:25
as
25:25
we
25:25
take
25:26
these
25:26
things
25:26
away,
25:27
I
25:27
went
25:27
through
25:27
a
25:27
huge
25:28
existential
25:28
crisis
25:29
that
25:29
continues
25:30
constantly
25:31
of,
25:32
well,
25:32
then
25:32
what's
25:32
the
25:32
point
25:32
of
25:32
doing
25:33
any
25:33
of
25:33
it?
25:33
Just
25:33
be
25:34
a
25:34
shitty
25:34
leader,
25:34
and
25:34
I
25:34
just
25:35
won't
25:35
do
25:35
any
25:35
of
25:35
the
25:35
work,
25:36
right?
25:37
But
25:37
what
25:37
happens
25:38
is
25:38
we
25:38
almost
25:39
have
25:39
to
25:39
completely
25:39
deconstruct
25:40
to
25:40
the
25:40
point
25:41
where
25:41
we
25:41
have
25:41
nothing
25:42
left.
25:43
And
25:43
then
25:43
from
25:43
there,
25:44
we
25:44
build
25:44
up
25:45
from
25:45
selfless
25:46
service.
25:47
And
25:47
so
25:47
then
25:47
everything
25:48
becomes
25:48
about
25:49
not
25:49
what
25:49
can
25:50
I
25:50
get
25:50
from
25:50
this,
25:51
but
25:51
what
25:51
can
25:52
I
25:52
give
25:52
to
25:52
this?
25:53
How
25:53
can
25:53
I
25:53
show
25:53
up?
25:54
They
25:54
call
25:54
it
25:54
Seva.
25:55
In
25:56
ancient
25:56
lineages,
25:56
Seva
25:57
is
25:57
selfless
25:58
service.
25:58
How
25:59
can
25:59
I
25:59
show
25:59
up
25:59
and
25:59
mop
26:00
the
26:00
floors
26:01
with
26:01
zero
26:01
attachment
26:02
to
26:02
the
26:02
outcome
26:03
and
26:03
zero
26:04
of
26:04
anything
26:04
in
26:04
it?
26:04
For
26:05
me.
26:05
And
26:05
it
26:06
sounds
26:06
like
26:06
you're
26:06
in
26:06
that
26:06
place
26:07
of,
26:07
like,
26:08
being
26:08
a
26:08
selfless
26:09
servant
26:09
and
26:09
a
26:09
steward
26:10
of
26:10
the
26:10
businesses
26:11
that
26:11
you're
26:11
a
26:11
part
26:11
of.
26:12
And
26:12
when
26:12
you
26:13
are,
26:13
you
26:14
actually
26:14
work
26:14
harder.
26:15
You
26:15
actually
26:15
put
26:15
more
26:15
energy
26:16
in.
26:16
But
26:17
the
26:17
come
26:17
from
26:18
is
26:18
not
26:18
because
26:18
you
26:19
need
26:19
it
26:19
to
26:19
be,
26:19
okay?
26:20
The
26:20
come
26:20
from
26:20
is
26:20
not
26:21
because
26:21
you
26:21
need
26:21
the
26:21
love
26:22
or
26:22
the
26:22
attention
26:22
or
26:22
the
26:23
validation.
26:24
You
26:24
don't
26:24
need
26:24
any
26:24
of
26:25
that.
26:25
It's
26:25
because
26:26
it's
26:26
coming
26:26
from
26:27
that
26:27
selfless
26:27
service
26:28
and
26:28
that
26:28
place
26:28
of,
26:29
you
26:29
know,
26:30
showing
26:30
up
26:31
without
26:31
being
26:31
attached
26:32
to
26:32
the
26:32
outcome.
26:33
I
26:34
certainly
26:34
hope
26:34
so,
26:35
Sydney.
26:35
I
26:36
hope
26:36
so.
26:36
You
26:36
know,
26:37
I
26:37
try
26:37
to
26:37
come.
26:38
My
26:39
question
26:39
I
26:39
ask,
26:39
which
26:40
maybe
26:40
is
26:40
similar,
26:41
is
26:41
how.
26:42
How
26:42
can
26:42
I
26:43
be
26:43
of
26:43
highest
26:43
and
26:43
best
26:44
use?
26:44
And
26:44
sometimes
26:45
it
26:45
is
26:45
cleaning
26:45
the
26:45
toilet.
26:46
Yeah.
26:48
You
26:48
know,
26:48
like,
26:50
I'll
26:50
be
26:50
honest,
26:51
that
26:51
doesn't
26:51
very
26:51
often
26:52
happen,
26:56
but
26:56
you
26:56
know
26:56
what
26:56
I'm
26:57
saying?
26:57
Like,
26:57
it
26:57
could
26:57
be
26:58
anything
26:58
if
26:58
you're
26:58
showing
26:59
up
26:59
authentically
27:00
in
27:00
the
27:00
moment.
27:00
And
27:01
you
27:01
can.
27:01
You
27:02
can
27:02
really,
27:02
you
27:03
know,
27:03
so,
27:03
so
27:04
tell.
27:04
I
27:05
want
27:05
to
27:05
make
27:05
sure
27:05
people
27:06
also,
27:06
I
27:07
think
27:07
they're
27:07
gathering
27:08
from
27:08
us
27:08
what
27:08
you're
27:09
saying.
27:10
And
27:10
how
27:11
does
27:11
this
27:11
affect
27:12
showing
27:12
up
27:13
when
27:13
you're
27:13
speaking,
27:14
when
27:14
you're
27:14
leading,
27:15
when
27:16
you're
27:16
selling?
27:19
I
27:19
mean,
27:19
it's
27:19
every.
27:20
I
27:20
always
27:20
think
27:20
that
27:20
speaking
27:21
is
27:21
like.
27:22
It's
27:22
kind
27:22
of
27:22
like
27:22
probably
27:23
like
27:23
marriage
27:23
or
27:23
having
27:24
a
27:24
kid.
27:24
It,
27:24
like,
27:25
it
27:25
amplifies
27:26
everything
27:26
that
27:26
you
27:26
do
27:26
on
27:27
a
27:27
daily
27:27
basis.
27:27
So
27:28
when
27:28
I
27:28
go
27:28
on
27:28
stage.
27:29
Yeah,
27:29
that
27:30
are
27:30
my
27:30
insecurities
27:31
get
27:31
amplified.
27:32
Right?
27:32
The
27:32
things
27:33
that
27:33
are
27:33
my
27:33
biggest,
27:34
biggest
27:35
gifts
27:36
that
27:36
I
27:36
get
27:36
to
27:36
overcome
27:37
are
27:37
amplified.
27:38
And
27:38
so
27:40
again,
27:40
I
27:40
just
27:41
go
27:41
back
27:41
to
27:41
my
27:41
becoming
27:42
unpretty,
27:42
which
27:42
was
27:43
my
27:43
biggest
27:43
identity.
27:43
Deconstruction
27:44
that
27:44
I
27:44
had
27:45
to
27:45
go.
27:45
The
27:45
biggest
27:45
one
27:46
I
27:46
picked
27:46
up
27:46
was
27:46
becoming
27:47
a
27:47
pretty
27:47
girl.
27:48
And
27:49
that
27:49
has
27:49
showed
27:50
up
27:50
in
27:50
everything
27:50
I
27:50
do
27:50
in
27:51
life
27:51
and
27:51
especially
27:52
on
27:52
stage.
27:52
I
27:52
would
27:53
not
27:53
go
27:53
on
27:53
stage
27:53
without
27:54
a
27:54
spray
27:54
tan
27:55
and
27:55
my
27:55
full
27:55
face
27:55
and
27:55
makeup
27:56
and
27:56
my
27:56
eyelashes,
27:57
my
27:57
extensions
27:57
and
27:57
my
27:57
hair.
27:58
And
27:58
so
27:59
my
28:00
process
28:00
has
28:00
been,
28:01
how
28:01
can
28:01
I
28:01
go
28:01
on
28:01
stage
28:02
is
28:02
completely
28:02
me
28:03
and
28:03
can
28:04
I
28:04
finally
28:04
get
28:04
to
28:04
a
28:04
place
28:05
where
28:05
I'm
28:05
comfortable
28:05
in
28:05
that?
28:06
Right.
28:06
And
28:07
what
28:07
I
28:07
found
28:07
is
28:07
the
28:08
more
28:08
and
28:08
more
28:08
I
28:08
do
28:08
that,
28:09
the
28:09
more
28:09
authentic
28:10
I
28:10
show
28:10
up
28:11
and
28:11
the
28:12
less
28:12
I'm
28:12
even
28:12
worried
28:13
about
28:13
how
28:13
I
28:13
look,
28:14
because
28:14
I'm
28:15
going
28:15
on
28:15
stage
28:15
to
28:16
be
28:16
of
28:16
service
28:17
to
28:17
these
28:17
people.
28:17
And
28:18
for
28:18
me,
28:18
I
28:19
used
28:19
to
28:19
get
28:19
so
28:19
anxious,
28:20
I
28:20
used
28:20
to
28:20
get
28:20
so
28:20
nervous,
28:21
so
28:21
in
28:21
my
28:21
head,
28:22
overly
28:23
practicing
28:23
my
28:23
talks
28:24
and
28:24
things
28:24
like
28:24
that.
28:24
And
28:25
as
28:25
I've
28:25
started
28:26
to
28:26
deconstruct
28:26
my
28:27
identity
28:27
over
28:27
time,
28:28
it
28:28
started
28:29
to
28:29
fall
28:29
away.
28:29
I've
28:29
started
28:30
to
28:30
speak
28:30
more
28:30
from
28:30
my
28:31
heart.
28:31
Prepare
28:31
less,
28:32
not
28:33
care
28:33
less,
28:33
but
28:33
prepare
28:34
less.
28:34
And
28:35
really
28:36
showing
28:37
up
28:37
from
28:37
that
28:37
place
28:38
of
28:38
how
28:38
can
28:38
I
28:38
serve
28:39
the
28:39
audience?
28:39
How
28:39
can
28:39
I
28:40
show
28:40
up?
28:40
How
28:40
can
28:40
I
28:40
serve?
28:40
How
28:41
can
28:41
I
28:41
be
28:41
of
28:41
highest
28:41
use?
28:42
And
28:42
when
28:43
I
28:43
ask
28:44
my
28:44
friends,
28:44
you
28:45
know,
28:45
my
28:45
divine
28:45
friends,
28:46
for
28:46
that,
28:47
I
28:47
can
28:48
do
28:48
that.
28:48
And
28:48
so
28:48
I
28:49
think,
28:49
again,
28:50
very
28:50
esoteric.
28:50
But
28:50
as
28:51
we
28:51
go
28:51
into
28:51
our
28:52
life,
28:52
as
28:52
we
28:52
go
28:52
into
28:53
being
28:53
a
28:53
mom
28:54
that
28:54
day
28:54
or
28:54
being
28:54
in
28:54
the
28:55
office
28:55
that
28:55
day
28:55
or
28:55
be
28:55
on
28:56
stage
28:56
or
28:56
showing
28:57
up
28:57
for
28:57
a
28:57
sales
28:57
call,
28:58
it's,
28:58
hey,
28:59
divine
29:00
friends,
29:00
if
29:00
there's
29:00
any
29:00
of
29:01
you
29:01
out
29:01
there,
29:01
can
29:01
you
29:02
help
29:02
me?
29:02
Can
29:02
you
29:03
just
29:03
help
29:03
me
29:03
show
29:04
up
29:04
from
29:04
my
29:04
highest
29:05
and
29:05
best
29:05
and
29:05
be
29:05
of
29:06
the
29:06
most
29:06
service?
29:07
Because
29:07
I
29:07
know
29:07
I
29:07
can't
29:08
do
29:08
it
29:08
all
29:08
myself
29:09
because
29:09
I'm
29:09
just
29:09
a
29:09
human
29:10
being.
29:10
So
29:11
can
29:11
you
29:11
help
29:11
me?
29:12
And
29:12
when
29:12
I
29:12
ask
29:13
for
29:13
the
29:13
help,
29:13
I
29:14
receive
29:14
the
29:14
help.
29:15
And
29:17
then
29:17
I
29:17
just
29:17
got
29:17
to
29:18
trust
29:18
that
29:18
whatever
29:19
comes
29:19
out
29:19
of
29:19
my
29:19
mouth,
29:19
whatever
29:20
I'm
29:21
doing
29:21
and
29:21
saying
29:21
is
29:22
going
29:22
to
29:22
be
29:22
the
29:22
highest
29:22
and
29:23
best
29:23
that
29:23
I
29:23
can
29:23
deliver
29:24
in
29:24
that
29:24
moment.
29:25
And
29:26
that
29:26
comes
29:27
through
29:27
in
29:27
speaking,
29:27
that
29:28
comes
29:28
through
29:28
in
29:28
our
29:28
businesses.
29:29
But
29:29
for
29:29
me,
29:30
it's
29:30
become
29:30
a
29:31
lot
29:31
less
29:31
how
29:31
can
29:32
I
29:32
do
29:33
the
29:33
right
29:33
things
29:33
and
29:34
how
29:34
can
29:34
I
29:34
just
29:35
deliver
29:35
whatever
29:35
message
29:36
is
29:36
supposed
29:36
to
29:36
be
29:36
delivered
29:37
to
29:37
the,
29:37
to
29:37
the
29:37
people.
29:39
Yeah.
29:39
And
29:40
through
29:40
you.
29:40
And
29:40
so
29:41
one
29:41
of,
29:41
so
29:42
I
29:42
have
29:42
a
29:42
belief
29:43
that
29:43
if
29:44
you're
29:44
listening
29:45
within
29:45
and
29:46
you're
29:46
following
29:46
that
29:47
guidance,
29:47
you
29:47
just,
29:48
you
29:48
end
29:48
up
29:48
going
29:49
everywhere
29:49
you're
29:49
supposed
29:49
to.
29:50
And
29:51
I'm,
29:51
I'm
29:52
very
29:53
sort
29:53
of
29:53
intrigued
29:54
by
29:54
your
29:54
journey,
29:55
Sydney,
29:55
because
29:58
you
29:59
have
29:59
found
30:00
your
30:00
way
30:00
on,
30:00
on
30:01
stages.
30:02
Like,
30:02
that's
30:03
your
30:04
gift.
30:05
Yeah.
30:06
And
30:08
like,
30:08
every
30:08
gift,
30:09
every
30:09
gift
30:09
we
30:09
have,
30:10
there's
30:10
like,
30:11
there's
30:11
like
30:12
a
30:12
dark
30:12
side
30:12
and
30:13
it's
30:13
like
30:13
a,
30:13
you
30:13
know,
30:14
it's
30:15
a
30:15
part
30:15
of
30:15
it
30:15
that's
30:16
really
30:17
heavy
30:17
and
30:17
burdensome.
30:18
And
30:22
it's
30:22
beautiful
30:23
for
30:23
it
30:23
to
30:23
listen
30:24
to
30:24
you
30:24
talk
30:24
about
30:25
your,
30:27
you're
30:28
allowing
30:30
that
30:30
gift
30:31
to
30:31
be
30:31
your
30:32
transformation,
30:33
that
30:34
it
30:34
becomes
30:35
your
30:35
journey
30:35
of
30:36
transformation
30:36
so
30:37
that
30:38
you're
30:39
willing
30:39
to
30:40
let
30:40
go
30:41
and
30:41
try
30:41
new
30:41
things
30:42
in
30:43
the
30:43
thing
30:43
that
30:43
you're
30:43
so
30:43
good
30:44
at
30:44
that
30:44
you
30:44
might
30:44
be
30:45
perceived
30:45
at
30:45
being
30:46
so
30:46
good
30:46
at.
30:47
And
30:49
it
30:49
makes
30:50
me.
30:50
And
30:50
what
30:50
I'm
30:51
going
30:51
to
30:51
think
30:51
about
30:52
after
30:52
this
30:52
conversation
30:53
are
30:53
the
30:53
places
30:54
in
30:54
my
30:54
life
30:55
where
30:56
I
30:56
need
30:56
to
30:58
really
30:58
lean
30:59
in
30:59
and
31:00
deconstruct
31:01
myself,
31:02
where
31:03
I've
31:03
decided
31:04
I'm
31:04
so
31:04
good
31:04
at
31:05
it
31:05
in
31:05
this
31:05
place,
31:06
or
31:06
I've
31:06
got
31:06
it
31:07
so
31:07
figured
31:07
out
31:08
right.
31:09
This
31:09
is
31:10
the
31:10
place
31:10
that
31:10
if
31:11
I
31:11
let
31:11
myself
31:11
I
31:12
could
31:12
really
31:12
grow,
31:14
right?
31:15
Yes.
31:15
Because
31:16
I'm
31:16
seeing
31:16
that
31:16
with
31:16
you.
31:16
I
31:17
mean,
31:17
look
31:17
at
31:17
you
31:17
go.
31:18
Totally.
31:19
Thank
31:19
you.
31:19
Well,
31:20
it's
31:21
a
31:21
constant.
31:22
It's
31:22
a
31:22
constant.
31:24
Not
31:25
challenge
31:25
anymore.
31:26
I
31:26
don't
31:26
see
31:26
it
31:26
as
31:26
a
31:26
challenge,
31:27
but
31:27
it.
31:27
It's
31:28
an
31:28
honor
31:29
to
31:29
deconstruct.
31:30
That's
31:30
how
31:30
I've
31:30
had
31:31
to
31:31
really
31:31
start
31:31
looking
31:31
at
31:31
it,
31:32
because
31:32
it's
31:32
so
31:33
challenging
31:35
and
31:36
difficult
31:36
in
31:37
moments
31:37
to
31:38
be.
31:41
Like.
31:41
Whatever
31:42
you're
31:42
thinking
31:42
could
31:43
be.
31:43
The
31:43
thing
31:43
is,
31:44
like,
31:44
the
31:44
thing
31:44
you
31:44
don't
31:45
want
31:45
it
31:45
to
31:45
be,
31:46
and
31:46
that's
31:46
how,
31:46
you
31:47
know,
31:47
it's
31:47
the
31:47
thing
31:47
you
31:48
want
31:48
it
31:48
to.
31:48
It
31:49
needs
31:49
to
31:49
be.
31:50
And
31:50
for
31:50
me,
31:51
it
31:51
was
31:51
like
31:51
my
31:51
worst
31:52
nightmare
31:52
to
31:53
have
31:53
to
31:53
go
31:53
on
31:53
a
31:53
stage
31:54
without
31:54
doing
31:55
my
31:55
hair.
31:55
You
31:55
know
31:55
what?
31:56
And,
31:57
yeah,
31:58
everybody
31:59
different.
31:59
But
32:00
I
32:00
think
32:00
the
32:00
deconstruction
32:01
process,
32:01
it's
32:01
an
32:02
honor
32:02
if
32:02
we
32:02
can
32:02
look
32:02
at
32:02
it
32:03
as
32:03
an
32:03
honor,
32:03
and
32:03
it's
32:04
only
32:04
bestowed
32:04
on
32:04
those
32:05
who
32:05
are
32:05
brave
32:05
enough
32:05
to
32:06
face
32:06
the
32:07
challenging
32:07
things
32:08
so
32:08
that
32:08
we
32:08
can
32:09
be
32:09
the
32:09
best
32:10
versions
32:10
of
32:10
ourselves
32:11
and
32:11
find
32:11
our
32:11
way
32:11
to
32:12
what
32:12
we're
32:12
supposed
32:12
to
32:12
be
32:13
doing.
32:13
I
32:14
think
32:14
if
32:14
we
32:14
can
32:14
look
32:14
at
32:14
it
32:14
from
32:15
that
32:15
stance,
32:15
more
32:15
of
32:15
us
32:15
will
32:16
start
32:16
to
32:16
do
32:16
it,
32:17
because
32:17
we
32:17
are
32:18
then
32:18
of
32:19
higher
32:19
service
32:20
to
32:20
people.
32:21
And
32:22
while
32:22
you're
32:22
of
32:23
extremely
32:23
high
32:24
service,
32:24
you
32:25
may
32:25
be
32:26
of
32:26
higher
32:26
service
32:27
in
32:27
another
32:27
area
32:28
as
32:28
you
32:28
deconstruct
32:29
certain
32:29
things
32:30
that
32:30
you
32:30
don't
32:30
even
32:30
know
32:30
about
32:30
yet.
32:31
And
32:31
that's
32:32
the
32:32
exciting
32:32
piece,
32:33
right?
32:33
Is
32:33
that
32:33
we
32:33
get
32:34
to.
32:34
We
32:34
don't
32:34
even
32:34
know
32:34
what's
32:35
around
32:35
the
32:35
corner
32:35
for
32:35
us
32:36
as
32:36
we
32:36
deconstruct
32:37
and
32:38
what
32:38
that
32:38
will
32:38
look
32:38
like.
32:38
And
32:38
for
32:39
me,
32:39
I
32:39
never
32:39
thought
32:39
it
32:39
would
32:39
be
32:40
speaking
32:40
or
32:40
writing
32:41
or
32:41
anything
32:41
like
32:41
that,
32:41
but
32:42
here
32:42
we
32:42
are.
32:44
I
32:44
love
32:44
that.
32:46
So
32:46
tell
32:47
us.
32:47
I
32:48
know
32:48
you've.
32:49
How
32:49
did
32:50
you
32:50
learn?
32:50
Because.
32:51
Okay,
32:51
so
32:51
now
32:51
I
32:52
want
32:52
to
32:52
sort
32:52
of
32:52
become
32:53
a
32:53
little
32:53
more
32:54
concrete.
32:56
So,
32:56
speaking
32:58
is
32:58
a
32:59
skill
33:00
that
33:00
founders
33:01
and
33:01
leaders
33:02
can
33:02
use,
33:04
and
33:05
you
33:05
have
33:05
been
33:05
able
33:06
to
33:06
leverage
33:06
that
33:07
in
33:07
a
33:08
really
33:08
big
33:09
way.
33:10
It's
33:10
elevated
33:11
your
33:11
career.
33:12
It's
33:12
elevated
33:13
other
33:13
brands.
33:15
You've
33:15
been
33:15
able
33:15
to
33:15
really,
33:16
now
33:16
people
33:17
pay
33:17
you
33:17
to
33:18
come
33:18
and
33:18
speak
33:19
on
33:19
their
33:20
behalf
33:21
of
33:21
their
33:21
brands.
33:23
And
33:24
so
33:25
for
33:25
those
33:25
of
33:26
us
33:26
who
33:26
want
33:27
to
33:27
get
33:28
better
33:29
at
33:30
speaking
33:31
and
33:31
getting
33:32
out
33:32
there
33:33
and
33:33
speaking
33:33
more,
33:34
whether
33:34
it's
33:34
on
33:34
podcasts
33:35
or
33:35
it's
33:35
on
33:36
stages,
33:37
going
33:37
to
33:37
conferences,
33:39
being
33:39
on
33:39
panels,
33:42
what
33:42
is
33:42
it
33:42
that
33:43
you
33:43
would
33:44
suggest
33:45
for
33:46
us?
33:47
Great
33:47
question.
33:48
I
33:49
recommend
33:52
if
33:52
you
33:52
don't,
33:53
let's
33:53
start
33:53
with
33:53
people
33:53
who
33:54
don't
33:54
have
33:54
the
33:54
opportunity
33:54
to
33:55
go
33:55
get
33:55
on
33:55
a
33:55
panel
33:56
or
33:56
a
33:57
stage
33:57
yet
33:57
as
33:57
a
33:57
keynote,
33:58
because
33:58
that
33:58
can
33:58
be,
33:59
unless
33:59
you
33:59
have
33:59
a
33:59
lot
33:59
of
33:59
experience,
34:00
it
34:01
can
34:01
be
34:01
a
34:01
little
34:01
more
34:01
challenging,
34:02
starting
34:03
slow
34:03
or
34:04
easy.
34:04
I
34:04
would
34:05
say
34:07
start
34:08
to
34:09
create
34:09
environments
34:10
where
34:10
you
34:11
can
34:11
be
34:11
speaking
34:11
to
34:11
lots
34:12
of
34:12
people
34:12
in
34:13
a
34:13
structured
34:13
way.
34:14
And
34:14
so
34:14
if
34:14
you're
34:14
a
34:14
leader,
34:15
get
34:15
your
34:16
team
34:16
together
34:16
and
34:17
start
34:17
doing
34:17
a
34:17
weekly
34:18
call
34:18
with
34:18
them
34:18
where
34:19
you
34:19
are
34:19
presenting
34:20
information
34:20
and
34:20
educating
34:21
on
34:21
something.
34:22
Maybe
34:22
it's
34:22
divisions
34:23
of
34:23
your
34:23
team.
34:23
If
34:23
you
34:23
have
34:24
a
34:24
larger
34:24
organization
34:25
with
34:25
like
34:25
five
34:25
people
34:26
per
34:26
division,
34:26
if
34:27
it's
34:27
a
34:27
smaller
34:27
team
34:27
and
34:28
you
34:28
have
34:28
five
34:28
people
34:28
total,
34:29
do
34:29
a
34:29
weekly
34:30
call
34:30
where
34:30
you
34:30
can
34:30
show
34:31
up
34:31
and
34:31
train
34:31
on
34:31
a
34:31
skill
34:32
set
34:32
or
34:32
a
34:32
mindset
34:33
or
34:33
something
34:34
like
34:34
that.
34:35
That's
34:35
what
34:35
I
34:35
used
34:35
to
34:35
do
34:35
with
34:36
my
34:36
sales
34:36
organization
34:37
every
34:37
single
34:37
week.
34:38
On
34:39
Mondays
34:39
we
34:39
would
34:40
do
34:40
an
34:40
hour
34:40
long
34:41
training
34:41
or
34:41
a
34:41
30
34:41
minutes
34:42
training
34:42
and
34:42
I
34:42
would
34:42
train
34:43
on
34:43
something
34:43
new,
34:44
some
34:44
sort
34:44
of
34:44
skill
34:44
set.
34:45
And
34:45
what
34:45
that
34:46
did
34:46
was
34:46
it
34:46
allowed
34:46
me
34:46
to
34:47
have
34:47
to
34:47
think
34:47
of
34:47
an
34:47
idea
34:47
every
34:48
week,
34:48
have
34:48
to
34:49
write
34:49
a
34:49
training
34:49
for
34:49
it
34:50
and
34:50
deliver
34:50
a
34:51
talk.
34:52
When
34:52
I
34:52
told
34:52
my
34:52
mentor
34:53
back
34:53
in
34:53
the
34:53
day
34:53
that
34:53
I
34:54
wanted
34:54
to
34:54
be
34:54
on
34:54
stages
34:55
because
34:55
I
34:55
saw
34:55
the
34:55
people
34:56
in
34:56
the
34:56
front
34:56
held
34:56
the
34:56
mic
34:57
and
34:57
they
34:57
made
34:57
the
34:57
money,
34:58
he
34:58
said,
34:59
I
34:59
said,
34:59
how
34:59
can
34:59
I
34:59
practice?
35:00
He
35:00
said,
35:01
go
35:01
run
35:01
trainings
35:02
for
35:02
your
35:02
team.
35:03
And
35:03
so
35:03
I
35:03
recommend
35:04
put
35:04
yourself
35:05
in
35:05
environments
35:05
where
35:05
you
35:06
can
35:06
kind
35:06
of
35:06
control
35:07
it.
35:07
You
35:07
know
35:07
who's
35:07
going
35:07
to
35:07
be
35:08
there?
35:08
You.
35:08
You
35:08
make
35:08
the
35:09
education,
35:09
the
35:09
curriculum.
35:10
Act
35:11
like
35:11
you're
35:11
on
35:11
stage,
35:12
act
35:12
like
35:12
you're
35:12
presenting
35:12
in
35:13
front
35:13
of
35:13
5000
35:13
people.
35:15
Then
35:16
what
35:17
you
35:17
can
35:17
also
35:17
do.
35:17
Something
35:18
else
35:18
I
35:18
did
35:18
was
35:18
I
35:18
would
35:19
do
35:19
weekly
35:19
calls
35:19
and
35:19
then
35:20
during
35:20
COVID
35:20
I
35:20
would
35:21
do
35:21
daily
35:21
calls
35:21
for
35:22
15
35:22
minutes.
35:22
So
35:23
I
35:23
learned
35:23
how
35:23
to
35:23
have
35:23
a
35:24
topic
35:24
every
35:24
single
35:25
day.
35:25
Repetition,
35:26
repetition,
35:26
repetition
35:27
is
35:27
the
35:27
mother
35:27
of
35:27
skilled.
35:28
And
35:28
so
35:28
I
35:28
started
35:29
to
35:29
do
35:29
that
35:29
every
35:29
single
35:30
day.
35:30
Then
35:30
it
35:31
started
35:31
that
35:31
I
35:32
started
35:32
making
35:32
so
35:32
much
35:33
money
35:33
that
35:33
the
35:33
company
35:33
was
35:34
like,
35:34
hey,
35:34
let's
35:34
get
35:34
you
35:34
on
35:35
stage.
35:35
And
35:35
I
35:35
would
35:36
do
35:36
a
35:36
five
35:36
minute
35:37
share
35:37
of
35:37
my
35:37
story
35:38
and
35:38
it
35:38
would
35:38
be
35:38
so
35:38
scary
35:39
but
35:39
I
35:39
would
35:40
do
35:40
it
35:40
and
35:40
I
35:40
would
35:41
practice
35:41
it
35:41
and
35:41
I
35:41
would
35:41
practice
35:42
it
35:42
and
35:42
practice
35:42
and
35:42
practice
35:43
it.
35:43
And
35:43
then
35:43
you
35:44
get
35:44
one
35:44
step
35:44
closer,
35:45
right?
35:45
So
35:45
you
35:45
can
35:46
do
35:46
some
35:46
of
35:46
those
35:46
things
35:47
within
35:47
your
35:47
company
35:47
or
35:48
your
35:48
organization.
35:48
If
35:49
you
35:49
have
35:49
a
35:49
team,
35:51
then
35:51
I
35:52
recommend
35:52
diversifying
35:53
and
35:53
going
35:54
onto
35:54
podcasts.
35:55
So
35:55
like
35:55
what
35:56
I
35:56
like
35:56
to
35:56
do
35:56
is
35:56
I
35:56
like
35:56
to
35:57
do
35:57
an
35:57
outreach
35:57
strategy.
35:58
I
35:58
create
35:58
a
35:59
list
35:59
all
35:59
the
35:59
podcasts
36:00
I
36:00
would
36:00
love
36:00
to
36:00
be
36:00
on
36:01
my
36:01
dream
36:01
100,
36:02
right?
36:02
Yes,
36:03
yes,
36:03
yes.
36:04
Out
36:04
to
36:04
them,
36:04
just
36:05
like
36:05
I
36:05
did
36:05
with
36:05
you.
36:05
And
36:06
I
36:06
was
36:06
like,
36:06
I
36:06
want
36:06
to
36:06
be
36:06
on
36:06
this
36:07
podcast.
36:07
I
36:07
reach
36:07
out,
36:08
this
36:08
is
36:08
how
36:08
I
36:08
can
36:08
offer
36:09
value
36:09
to
36:09
your
36:10
audience.
36:11
Right.
36:11
Here
36:11
are
36:11
my
36:12
ways
36:12
of
36:12
speaking
36:13
that
36:13
I
36:13
can
36:13
do
36:13
that.
36:14
So
36:14
you
36:14
reach
36:14
out
36:15
to
36:15
those
36:15
companies,
36:16
then
36:16
do
36:16
the
36:16
same
36:17
thing
36:17
with
36:17
stages
36:18
and
36:18
start
36:18
to
36:18
reach
36:19
out.
36:19
And
36:19
again
36:19
come
36:20
back
36:20
to,
36:20
how
36:20
can
36:20
I
36:21
be
36:21
of
36:21
the
36:21
most
36:21
value?
36:22
Don't
36:22
say,
36:22
hey,
36:23
I
36:23
want
36:23
to
36:23
be
36:23
on
36:23
your
36:23
stage.
36:24
It'd
36:24
be
36:24
really
36:24
cool,
36:25
blah,
36:25
blah,
36:25
blah.
36:25
How
36:26
can
36:26
I
36:26
add
36:26
value
36:26
to
36:26
this
36:27
person's
36:27
stage?
36:27
Can
36:28
you
36:28
go
36:28
volunteer
36:29
your
36:29
time
36:29
and
36:29
be
36:29
on
36:29
a
36:29
panel
36:30
locally?
36:30
Can
36:31
you
36:31
go
36:31
to
36:31
bni
36:32
meetings?
36:32
Can
36:32
you
36:33
like
36:33
getting
36:34
out
36:34
there?
36:34
I
36:34
don't
36:34
even
36:35
care
36:35
what
36:35
it
36:35
is.
36:36
Put
36:36
me
36:36
in
36:36
front
36:36
of
36:36
the
36:36
stage
36:37
and
36:37
I
36:37
will
36:37
execute
36:38
and
36:38
I
36:38
will
36:39
perform
36:39
and
36:39
do
36:39
what
36:39
I
36:40
have
36:40
to
36:40
do
36:40
until
36:41
I
36:41
get
36:41
good
36:41
enough
36:41
so
36:41
someone
36:42
will
36:42
pay
36:42
me.
36:43
Right.
36:43
Just
36:44
from
36:44
that
36:44
approach.
36:45
You
36:45
just
36:45
have
36:45
to
36:45
start
36:46
getting
36:46
out
36:46
there,
36:46
getting
36:46
scrappy,
36:47
being
36:47
willing
36:48
to
36:48
do
36:48
it
36:48
for
36:48
free
36:49
for
36:49
a
36:49
while
36:49
until
36:50
you're
36:50
able
36:50
to
36:51
do
36:51
it
36:51
for
36:52
pay.
36:52
Right.
36:52
But
36:53
it's
36:53
the
36:53
only
36:53
way
36:54
to
36:54
get
36:54
better
36:54
at
36:54
writing
36:55
or
36:55
speaking
36:55
or
36:55
whatever
36:56
it
36:56
is
36:56
you're
36:56
doing
36:56
is
36:57
by
36:57
just
36:57
doing
36:57
it.
36:59
Doing
36:59
it
36:59
a
36:59
million
37:00
times.
37:00
And
37:01
it's.
37:01
And
37:01
it
37:01
is
37:02
when
37:03
you're
37:03
at
37:03
the
37:03
point
37:04
where
37:04
you
37:04
are
37:05
now,
37:05
it's
37:05
not
37:05
a
37:06
big
37:06
deal
37:07
to
37:07
make
37:07
another
37:08
call
37:08
and
37:08
do
37:08
another
37:09
outreach.
37:10
But
37:10
the
37:11
first
37:11
time,
37:12
probably
37:12
the
37:12
first
37:13
50
37:13
times,
37:14
it's
37:14
hard,
37:15
right?
37:16
It's
37:16
so
37:16
hard.
37:17
And
37:17
it's.
37:17
It's
37:17
so.
37:17
It's
37:17
all
37:18
that
37:18
inertia.
37:18
But
37:18
you
37:19
have
37:19
to
37:19
know,
37:19
every
37:19
time
37:19
you're
37:20
doing
37:20
it,
37:20
it's
37:21
like
37:21
you're.
37:22
You're
37:22
actually
37:22
setting
37:23
yourself
37:23
up
37:23
for
37:23
a
37:24
whole
37:24
lifetime
37:25
of
37:25
getting
37:26
to
37:26
do
37:26
whatever
37:27
it
37:27
is
37:28
you
37:28
want
37:28
to
37:29
because
37:29
it's
37:30
transferable.
37:31
Now,
37:31
you
37:31
have
37:32
courage
37:32
to
37:32
do
37:32
this
37:33
hard
37:33
thing,
37:33
but
37:33
it
37:33
means
37:33
you
37:34
can
37:34
do
37:34
another
37:34
hard
37:34
thing,
37:35
too.
37:35
And
37:36
so
37:37
it's
37:37
really.
37:38
I
37:38
love
37:39
what
37:39
you're
37:39
talking
37:40
about.
37:41
And
37:41
so
37:41
much
37:41
of
37:41
what
37:42
you
37:42
just
37:42
said,
37:42
too,
37:43
about
37:43
starting
37:44
with
37:44
your
37:44
team.
37:45
Like,
37:46
if
37:46
you
37:46
have
37:46
a
37:46
team
37:46
of
37:47
two,
37:47
team
37:48
of
37:48
three,
37:49
you
37:50
can
37:50
do
37:50
this.
37:50
And
37:51
you
37:51
could
37:51
talk
37:51
about
37:52
your
37:52
purpose
37:52
and
37:52
your
37:53
value
37:53
and
37:53
your
37:54
culture
37:54
and
37:54
your
37:54
vision
37:55
and
37:55
your
37:56
product
37:56
and
37:56
what
37:56
makes
37:57
it
37:57
special
37:58
and,
37:58
you
37:58
know,
37:58
your
37:59
philosophy
37:59
and
38:00
mindsets
38:00
for
38:00
your
38:00
company.
38:01
We
38:01
call
38:01
them
38:02
mantras.
38:03
You
38:03
know,
38:04
your
38:04
impact
38:05
mantras.
38:05
And
38:06
so,
38:06
like,
38:06
you
38:07
can
38:07
come
38:07
up
38:07
with
38:07
all
38:08
that,
38:08
right?
38:08
And
38:09
then
38:09
it
38:10
starts
38:10
to
38:10
take
38:10
on
38:10
a
38:11
life
38:11
of
38:11
its
38:11
own.
38:12
So
38:13
I
38:13
also
38:14
like
38:14
to
38:14
think
38:14
about
38:15
the.
38:16
Of
38:17
course
38:17
you're
38:17
good
38:17
at
38:17
this,
38:18
Sydney.
38:18
If
38:19
you.
38:19
If
38:19
you
38:19
were
38:20
doing
38:20
this
38:20
every
38:21
day
38:21
with
38:21
your
38:22
team
38:22
for
38:22
15
38:22
minutes,
38:23
of
38:24
course
38:24
you
38:24
are,
38:24
because
38:25
you
38:25
had
38:25
365.
38:26
Or
38:26
maybe
38:27
it's
38:27
250
38:28
if
38:28
it's
38:28
just
38:28
Monday
38:28
through
38:28
Friday,
38:29
you
38:29
know,
38:30
iterations
38:31
a
38:31
year
38:33
versus
38:33
the
38:33
person's
38:34
like,
38:34
well,
38:34
maybe
38:35
I'll
38:35
try
38:35
it
38:35
this
38:35
week,
38:36
maybe
38:36
I'll
38:36
try
38:36
it
38:36
next
38:37
month.
38:38
Who
38:38
gets
38:38
five
38:39
iterations
38:39
a
38:39
year?
38:40
Of
38:40
course
38:41
you're
38:41
going
38:41
to
38:41
be
38:41
better
38:42
at
38:42
doing
38:42
it
38:43
and
38:43
more
38:43
confident
38:44
and,
38:44
you
38:45
know,
38:45
look
38:45
more
38:45
seasoned
38:46
because
38:46
in
38:47
fact,
38:47
you
38:47
are,
38:48
right.
38:49
Yes.
38:49
And
38:50
another
38:50
thing
38:50
that
38:51
just
38:51
came
38:51
through.
38:52
Go
38:52
live
38:53
online.
38:54
Yeah,
38:55
right.
38:56
If
38:56
you
38:56
don't
38:56
have
38:56
a
38:57
team,
38:57
go
38:58
be
38:58
on
38:58
Facebook
38:58
Live.
38:59
Go
38:59
be
38:59
on
38:59
Instagram
38:59
Live.
38:59
Go
39:00
on
39:00
TikTok.
39:00
Like
39:00
put
39:01
your
39:01
face
39:01
online.
39:02
Be
39:02
online.
39:03
Talk
39:03
to
39:03
the
39:03
camera.
39:03
Talk
39:04
to
39:04
yourself
39:04
on
39:04
camera.
39:05
Record
39:05
in
39:05
front
39:05
of
39:05
yourself.
39:06
There's
39:06
really
39:07
a
39:07
million
39:07
ways
39:07
to
39:07
do
39:07
it,
39:08
but
39:08
you
39:08
have
39:08
to
39:08
practice.
39:09
And,
39:10
and,
39:11
and
39:11
it
39:11
was
39:11
even
39:11
down
39:12
to
39:12
me
39:13
acting
39:13
like
39:13
when
39:13
I
39:13
was
39:13
on
39:14
a
39:14
sales
39:14
call,
39:15
I
39:15
was
39:15
practicing.
39:16
I
39:16
was
39:16
practicing
39:17
presenting
39:17
my
39:17
product.
39:18
And
39:18
it's
39:19
like
39:19
that's
39:19
now,
39:20
that's
39:20
what
39:20
I
39:20
do
39:20
for
39:20
these
39:20
companies
39:21
on
39:21
stage.
39:22
And
39:22
it
39:22
all
39:23
comes
39:23
down
39:23
to
39:24
repetition
39:24
and
39:25
being
39:26
willing
39:26
to
39:26
be
39:26
bad
39:27
enough
39:27
long
39:27
enough
39:28
until
39:28
you're
39:28
good
39:29
enough.
39:29
That's
39:30
it.
39:30
Like,
39:30
can
39:31
you
39:31
be
39:31
willing
39:31
to
39:31
be
39:32
so
39:32
bad
39:32
at
39:32
what
39:32
you
39:33
do
39:33
and
39:34
not
39:34
care
39:34
and
39:34
just
39:34
bust
39:35
through
39:35
it
39:35
eventually?
39:36
And
39:37
those
39:37
are
39:37
the
39:37
people
39:37
who
39:37
have
39:38
the
39:38
success,
39:38
right?
39:39
All
39:39
the
39:39
greatest
39:39
of
39:39
the
39:40
greats
39:40
of
39:40
started
39:41
where
39:41
we
39:41
all
39:41
did,
39:41
which
39:41
is
39:42
nothing.
39:42
And
39:43
they
39:43
just
39:43
were
39:44
willing
39:44
to
39:44
look
39:44
stupid
39:45
and
39:45
fail
39:46
more
39:46
times
39:47
than
39:47
all
39:47
of
39:47
us.
39:48
A
39:48
lot,
39:48
right?
39:49
Fail
39:49
a
39:49
lot.
39:50
Yes,
39:50
yes,
39:51
yes.
39:52
Sound
39:52
stupid,
39:53
make
39:53
mistakes.
39:54
You
39:55
know,
39:55
even
39:56
looking
39:56
back,
39:56
it's
39:56
so
39:57
embarrassing
39:58
to
39:58
see
39:58
what
39:58
I've
39:58
put
39:59
on.
39:59
I'm
39:59
like,
40:00
oh,
40:01
I
40:01
know.
40:02
And
40:02
I
40:03
look,
40:03
I
40:03
feel
40:04
like
40:04
very
40:04
much,
40:04
Sydney,
40:05
I'm
40:05
in
40:05
that,
40:05
you
40:06
know,
40:06
I've
40:06
been
40:06
a
40:06
healthcare
40:07
entrepreneur
40:08
and,
40:09
you
40:09
know,
40:09
I'm
40:10
in,
40:10
I'm
40:10
in
40:10
exit
40:11
right
40:11
now.
40:11
By
40:11
the
40:12
time
40:12
this,
40:13
this
40:13
comes
40:13
out,
40:14
I
40:14
will
40:14
have
40:14
exited.
40:15
But
40:15
it,
40:17
you
40:17
know,
40:17
this
40:18
is
40:18
all
40:18
very
40:18
new
40:18
to
40:19
me,
40:19
you
40:19
know,
40:19
so
40:20
I
40:20
launched
40:20
a
40:20
fourth
40:21
worst
40:21
for
40:21
good
40:21
about
40:22
a
40:22
year
40:22
ago.
40:22
And,
40:23
you
40:23
know,
40:23
it's
40:24
just
40:24
practice.
40:25
I'm
40:25
just
40:25
trying
40:26
something
40:27
new
40:27
and
40:27
it's
40:28
awkward
40:28
and
40:28
weird
40:29
and
40:29
I'm
40:30
with
40:30
you,
40:30
right.
40:31
It's
40:31
like.
40:32
But
40:32
I
40:32
actually
40:32
what
40:33
I,
40:33
what
40:33
I,
40:33
what
40:34
I
40:34
think
40:34
and
40:34
what
40:35
I
40:35
believe
40:35
this
40:36
is
40:36
back
40:37
to
40:37
your
40:37
point
40:38
about
40:38
finding
40:39
who
40:39
you
40:39
are.
40:40
I
40:41
like
40:41
talking
40:42
to
40:42
people
40:43
one
40:43
on
40:43
one.
40:44
Yes.
40:45
And
40:45
I
40:46
enjoy,
40:47
I
40:48
love
40:48
doing
40:48
these
40:49
podcasts
40:49
because
40:50
I
40:50
learn,
40:51
I
40:52
get
40:52
to,
40:52
you
40:52
know,
40:52
I
40:53
get
40:53
to
40:53
pick
40:53
who's
40:53
on
40:53
the
40:53
show,
40:54
right.
40:54
And
40:55
the
40:55
questions
40:55
you
40:55
ask,
40:56
you
40:56
get
40:56
to
40:56
learn
40:56
whatever
40:57
you
40:57
want.
40:57
I
40:57
get
40:57
to
40:57
decide,
40:58
you
40:58
know,
40:58
what
40:58
I'm
40:59
going
40:59
to
40:59
learn
40:59
and
41:00
it's
41:01
always
41:02
exhilarating
41:03
for
41:03
me.
41:03
It's
41:04
always
41:04
fun,
41:05
and,
41:06
you
41:06
know,
41:06
and
41:06
I.
41:07
And
41:07
I.
41:07
And
41:07
I
41:07
don't
41:08
know
41:08
where
41:09
it
41:09
ends,
41:09
where
41:09
it
41:10
goes,
41:10
right.
41:10
We
41:11
just.
41:11
We
41:11
just
41:12
listen
41:12
to
41:12
our
41:13
wisdom
41:13
and
41:13
follow
41:13
it.
41:14
And
41:14
here
41:14
we
41:14
are,
41:14
Sydney.
41:16
And
41:16
I
41:16
also
41:17
think
41:17
for
41:17
people
41:17
who
41:17
are
41:18
listening,
41:18
if
41:19
you
41:19
are
41:19
like,
41:20
I
41:20
never
41:20
want
41:20
to
41:21
get
41:21
on
41:21
stage
41:22
ever,
41:22
don't
41:23
do
41:23
it.
41:23
If
41:23
you
41:23
don't
41:24
want
41:24
to
41:24
do
41:24
one
41:24
on
41:24
one
41:25
podcast,
41:25
don't
41:26
do
41:26
it.
41:26
Like,
41:26
I
41:26
think
41:26
we
41:27
feel
41:27
sometimes
41:27
that
41:27
we
41:28
have
41:28
to
41:28
do
41:28
things,
41:29
but
41:29
you
41:30
love
41:30
doing
41:30
this
41:30
podcast.
41:31
You
41:31
may
41:31
not
41:31
like
41:31
getting
41:32
on
41:32
stage.
41:32
For
41:33
me,
41:33
I
41:34
don't
41:34
ever
41:34
feel
41:34
as
41:35
myself
41:35
as
41:35
I
41:35
do
41:35
on
41:36
stage.
41:36
It
41:36
is
41:36
amazing.
41:38
I
41:38
love
41:38
doing
41:39
me
41:39
one
41:40
on
41:40
one
41:40
podcast
41:41
interviewing
41:41
people.
41:41
I'm
41:41
not
41:42
as
41:42
savvy.
41:43
I
41:43
don't.
41:43
And
41:44
it
41:44
doesn't
41:44
light
41:44
me
41:44
up
41:45
as
41:45
much,
41:46
but
41:47
being
41:47
on
41:47
stage
41:47
does.
41:48
And
41:48
so
41:48
it's
41:48
also,
41:48
like,
41:49
try
41:49
it
41:49
all.
41:50
Find
41:51
out
41:52
bad
41:52
at
41:52
everything
41:52
and
41:53
be
41:53
good
41:53
at
41:53
everything
41:53
eventually,
41:54
but
41:54
then.
41:55
Then
41:55
assess,
41:56
do
41:56
I
41:56
really
41:56
want
41:56
to
41:57
do
41:57
this
41:57
right?
41:58
Because
41:58
it'll
41:58
take
41:59
you
41:59
on
41:59
a
41:59
whole
41:59
different
41:59
path.
42:00
And
42:00
so
42:00
I
42:01
think
42:01
it's.
42:01
It's.
42:02
When
42:02
we
42:02
know
42:02
thyself,
42:03
it
42:03
also
42:04
comes
42:04
down
42:04
to,
42:04
what
42:04
do
42:05
we
42:05
actually
42:05
want
42:05
to
42:05
do
42:06
in
42:06
this
42:06
never
42:07
ending
42:07
business
42:08
landscape
42:08
of
42:08
opportunity
42:09
that's
42:10
so
42:10
wide?
42:10
And
42:10
everyone
42:11
says,
42:11
you
42:11
should
42:11
do
42:11
this
42:11
and
42:12
should
42:12
do
42:12
that.
42:12
What
42:13
do
42:13
you
42:13
actually
42:13
want
42:13
to
42:14
do,
42:14
exactly?
42:15
What
42:15
are
42:15
your
42:15
strengths?
42:16
And
42:18
I
42:18
love
42:18
what
42:18
you
42:19
said.
42:19
I
42:19
have
42:19
a
42:20
mentor,
42:20
Regina
42:21
Thomas,
42:21
our
42:21
mama
42:22
Jean.
42:22
I
42:22
don't
42:22
know
42:22
if
42:22
you
42:22
know
42:23
her.
42:24
Oh,
42:24
you
42:24
got
42:24
to
42:24
check
42:25
her
42:25
out.
42:26
If
42:26
you
42:26
don't
42:26
know
42:26
her.
42:26
You
42:27
got
42:27
to
42:27
know
42:27
her.
42:27
She's
42:27
like
42:28
another
42:28
queen's
42:28
code
42:28
kind
42:29
of
42:29
lady.
42:30
And
42:31
she
42:31
calls
42:31
it
42:31
pleasure
42:32
research.
42:33
And
42:34
it's
42:34
where
42:34
she
42:35
always.
42:35
She
42:35
says
42:36
that
42:36
we
42:36
have.
42:36
I
42:36
don't
42:36
know,
42:37
is
42:37
it
42:37
86
42:37
keys
42:38
on
42:38
a
42:38
piano?
42:39
And
42:39
that
42:40
we
42:40
usually
42:40
play
42:40
only,
42:41
like,
42:41
two
42:41
or
42:41
three?
42:42
And
42:43
how
42:43
cool
42:43
would
42:43
it
42:43
be
42:44
if
42:44
we
42:44
tried
42:44
to
42:44
play
42:44
them
42:45
all?
42:46
And
42:46
who
42:47
knows?
42:47
You
42:47
don't
42:47
have
42:47
to
42:47
play
42:48
all
42:48
of
42:48
them
42:48
all
42:48
the
42:49
time.
42:50
But,
42:50
like,
42:51
yes.
42:51
You
42:51
know,
42:52
and.
42:52
And
42:52
then
42:52
you
42:53
might
42:53
discover,
42:53
I
42:54
do
42:54
like
42:54
podcasting.
42:55
No,
42:55
I'd
42:55
rather
42:55
write.
42:55
No,
42:56
I'd
42:56
rather
42:57
make
42:57
Excel
42:58
spreadsheets.
42:58
Like,
42:59
and
42:59
then
42:59
how
43:00
do
43:00
I
43:00
find
43:00
a
43:00
team,
43:01
a
43:01
Sydney
43:01
Riker,
43:02
to
43:02
come
43:02
out
43:03
and
43:03
speak
43:03
on
43:03
my.
43:04
On
43:04
the
43:04
behalf
43:05
of
43:05
my
43:05
company?
43:06
Right,
43:07
right.
43:07
And
43:07
sell
43:08
the
43:08
crap
43:08
out
43:08
of
43:09
whatever
43:09
it
43:09
is.
43:10
So
43:10
I
43:11
want
43:11
to
43:11
pivot
43:11
now
43:12
to
43:12
selfpublishing.com,
43:15
because
43:15
that's
43:15
where
43:16
I
43:16
first
43:16
saw
43:16
you,
43:17
and
43:17
you
43:17
were
43:17
doing
43:17
an
43:18
amazing
43:18
talk
43:18
about
43:19
that.
43:19
And
43:19
I
43:19
know
43:20
you're
43:20
an
43:20
authorization
43:21
and
43:22
you
43:22
have
43:22
a
43:22
book
43:22
coming
43:23
out
43:23
in
43:23
December,
43:23
and
43:24
I'm
43:24
an
43:24
author
43:24
with
43:25
a
43:25
book
43:25
coming
43:25
out
43:25
in
43:25
December.
43:26
Oh,
43:26
my
43:26
gosh.
43:27
Stop.
43:27
Isn't
43:28
that
43:28
cool?
43:28
Isn't
43:28
that
43:28
cool?
43:29
That's
43:29
so
43:29
good.
43:29
So
43:30
I
43:30
wanted
43:30
to
43:30
hear
43:31
more
43:31
about
43:31
what
43:32
is
43:32
selfpublishing.com?
43:34
let's
43:35
start
43:35
there.
43:36
So
43:36
selfpublishing.com
43:38
is
43:39
kind
43:39
of
43:39
like
43:39
the
43:40
best
43:40
of
43:40
the
43:40
publishing
43:41
industry.
43:42
They
43:43
are
43:43
an
43:43
organization
43:44
where
43:44
we
43:45
help
43:45
people
43:45
self
43:46
publish
43:46
their
43:46
books
43:47
so
43:47
that
43:48
anybody
43:48
who
43:48
wants
43:48
to
43:48
publish
43:49
can
43:49
publish
43:50
without
43:50
a
43:50
literary
43:51
agent
43:51
or
43:52
going
43:52
through
43:52
more
43:52
of
43:52
the
43:52
traditional
43:53
publishing
43:53
route.
43:54
So
43:55
if
43:55
you're
43:55
listening
43:55
and
43:56
you're
43:56
not
43:56
familiar
43:56
with
43:56
publishing,
43:57
traditional
43:58
publishing
43:58
is
43:58
really
43:58
great
43:59
nowadays.
43:59
It's
43:59
very
44:00
different
44:00
than
44:00
the
44:00
nineties,
44:01
but
44:01
it's
44:01
very
44:01
great
44:02
if
44:02
you
44:02
have
44:02
millions
44:02
of
44:03
followers.
44:03
You
44:04
have
44:04
really
44:04
high
44:04
credibility
44:05
companies
44:06
or
44:06
brands.
44:07
It's
44:07
great
44:07
for
44:07
that.
44:08
If
44:08
you
44:08
don't
44:09
have
44:09
that
44:09
and
44:09
you
44:10
still
44:10
want
44:10
to
44:10
get
44:10
your
44:10
book
44:10
out
44:11
there
44:11
and
44:11
you
44:11
don't
44:12
want
44:12
to
44:12
give
44:12
a
44:12
bunch
44:12
of
44:12
rights
44:13
and
44:13
royalties
44:13
and
44:14
upfront
44:14
fees
44:14
to
44:14
a
44:14
company,
44:15
we
44:15
will
44:16
help
44:16
people
44:16
with
44:17
the
44:17
entire
44:17
process,
44:18
from
44:18
writing
44:18
to
44:19
editing,
44:19
publishing,
44:20
and
44:20
marketing
44:20
their
44:21
book
44:21
without
44:22
taking
44:22
any
44:22
rights
44:23
or
44:23
royalties
44:23
on
44:23
the
44:23
back
44:24
end
44:24
of
44:24
that
44:24
process.
44:25
And
44:25
so,
44:26
you
44:26
know,
44:26
we
44:26
have
44:26
a
44:27
ton
44:27
of
44:27
successful
44:28
clients
44:28
who
44:28
have
44:28
gone
44:28
on
44:29
to
44:29
create
44:29
author
44:30
careers,
44:30
to
44:31
grow
44:31
businesses
44:31
from
44:32
their
44:32
books
44:33
all
44:33
through
44:33
self
44:34
publishing,
44:34
which
44:34
is
44:34
just
44:35
such
44:35
a
44:35
cool
44:36
gift.
44:36
And
44:37
now
44:37
going
44:37
through
44:37
their
44:37
process
44:38
myself,
44:39
you
44:39
know,
44:40
I
44:40
feel
44:40
like
44:40
I
44:40
can
44:40
genuinely
44:41
speak
44:41
to
44:41
it,
44:42
and
44:42
it's
44:43
been
44:43
such
44:43
a
44:44
magical
44:44
experience.
44:45
And
44:46
also
44:46
they've
44:47
made
44:47
writing
44:47
process
44:48
a
44:48
lot
44:48
easier
44:48
than
44:48
I
44:48
thought
44:49
it
44:49
would
44:49
be.
44:49
I
44:49
never
44:49
thought
44:49
I
44:50
could
44:50
write
44:50
a
44:50
book,
44:50
and
44:50
now
44:51
I
44:51
want
44:51
to
44:51
write
44:51
like,
44:51
ten
44:52
or
44:52
twelve
44:52
books.
44:53
So,
44:53
you
44:54
know,
44:54
it's
44:54
a
44:54
really
44:55
cool,
44:55
really
44:56
cool
44:56
program,
44:57
and
44:57
it
44:57
really
44:58
is.
44:58
I
44:58
was,
44:58
I
44:59
looked
44:59
at
44:59
it
44:59
when
45:00
I
45:00
first
45:00
met
45:01
you
45:01
back
45:01
in
45:02
April,
45:02
and
45:03
I
45:03
was
45:03
already
45:03
further
45:04
along,
45:04
and
45:04
so
45:05
I
45:05
decided
45:06
I
45:07
really
45:07
couldn't
45:07
use
45:07
those
45:08
particular
45:08
services.
45:09
But
45:10
it
45:10
seems
45:10
like
45:10
there's,
45:11
but
45:11
there's
45:11
a
45:11
marketing
45:12
piece
45:13
also,
45:13
which,
45:15
so
45:15
if
45:15
somebody's
45:16
already
45:16
got
45:17
a
45:17
book,
45:17
right,
45:18
there's
45:18
a
45:18
marketing
45:19
piece
45:19
that
45:19
could
45:19
also
45:20
plug
45:20
in.
45:21
Is
45:21
that.
45:21
Can
45:22
you
45:22
tell
45:22
us
45:22
a
45:22
little
45:22
bit
45:22
about
45:23
that?
45:23
Yeah,
45:23
so
45:24
actually,
45:24
we
45:24
worked
45:25
with
45:25
someone
45:25
this
45:25
weekend.
45:25
I
45:25
was
45:26
just
45:26
at
45:26
another
45:26
event
45:26
speaking
45:27
for
45:27
them,
45:27
and
45:28
this
45:28
guy
45:29
who
45:29
owns
45:29
a
45:29
really
45:30
cool
45:30
virtual
45:30
assistant
45:31
company,
45:31
he
45:32
came
45:32
up
45:32
to
45:32
me
45:32
and
45:32
he
45:33
goes,
45:33
hey,
45:34
for
45:35
physical
45:35
therapists,
45:35
actually,
45:36
he
45:36
said,
45:37
he
45:37
was
45:37
like,
45:37
hey,
45:37
I
45:37
already
45:37
have
45:38
my
45:38
book
45:38
completely
45:38
done.
45:39
I
45:39
have
45:39
the
45:39
COVID
45:39
done,
45:39
I
45:39
have
45:39
the
45:40
description
45:40
done,
45:40
and
45:40
I
45:41
just
45:41
need
45:41
to
45:41
put
45:41
it
45:41
up
45:41
somewhere
45:42
and
45:42
market
45:42
it.
45:42
And
45:42
I
45:42
was
45:43
like,
45:43
why
45:44
are
45:44
you
45:44
just
45:44
sitting
45:44
on
45:44
this
45:45
thing?
45:45
So
45:45
we
45:45
helped
45:46
him
45:46
and
45:46
we
45:46
took
45:46
him
45:46
and
45:46
we're
45:47
going
45:47
to,
45:47
he
45:47
started
45:48
our
45:48
marketing
45:48
program,
45:49
and
45:49
so
45:49
we're
45:49
going
45:49
to
45:49
get
45:49
him
45:50
all,
45:50
you
45:50
know,
45:50
uploaded,
45:51
published
45:51
on
45:52
Amazon
45:52
and
45:52
Ingramsparks
45:53
and
45:54
really
45:54
support
45:54
him
45:55
with,
45:56
sorry,
45:56
my
45:56
thumbs
45:56
up,
45:57
with
45:59
ramping
46:00
up
46:00
his
46:00
marketing
46:01
efforts.
46:01
Because
46:03
I
46:03
love
46:03
the
46:04
quote
46:04
by
46:05
Robert
46:05
Kiyosaki,
46:05
rich
46:06
dad,
46:06
poor
46:06
dad.
46:06
He
46:06
says,
46:08
I
46:08
want
46:08
to
46:08
be
46:09
a
46:09
best
46:09
selling
46:10
author,
46:10
not
46:11
a
46:11
best
46:11
writing
46:12
authorization.
46:12
And
46:13
I
46:13
love
46:13
that
46:13
quote
46:14
because
46:14
so
46:14
many
46:14
of
46:15
us
46:15
as
46:15
entrepreneurs,
46:16
we
46:17
don't
46:17
care
46:17
about
46:18
writing
46:18
the
46:18
best
46:18
quality
46:19
book,
46:19
like
46:20
being
46:20
a
46:20
literary
46:20
genius.
46:21
We
46:22
want
46:22
to
46:22
get
46:22
a
46:22
book
46:22
out
46:22
there
46:23
that
46:23
will
46:23
grow
46:23
our
46:23
business
46:24
and
46:24
that
46:24
we
46:24
can
46:24
sell
46:24
a
46:25
lot
46:25
of
46:25
copies
46:25
of
46:25
or
46:26
generate
46:26
a
46:26
lot
46:26
of
46:26
business
46:27
revenue
46:28
to
46:28
our
46:28
business.
46:28
And
46:29
so
46:30
with
46:30
someone
46:31
like
46:31
him,
46:31
we
46:32
want
46:32
to
46:32
be
46:32
able
46:32
to
46:32
give
46:33
a
46:33
lot
46:33
of
46:33
awareness
46:34
out
46:34
there
46:34
in
46:34
many
46:34
different
46:35
avenues
46:35
and
46:35
many
46:36
different
46:36
streams.
46:37
And
46:37
so
46:38
that's
46:38
how
46:38
we
46:38
can,
46:38
we
46:39
can
46:39
support
46:39
him
46:39
a
46:39
lot,
46:40
whether
46:40
it's
46:40
through
46:41
podcast
46:41
outreach
46:42
strategies,
46:42
social
46:43
media
46:43
strategies,
46:44
running
46:44
ads
46:44
to
46:44
the
46:44
book,
46:45
SEO
46:46
optimization.
46:47
I
46:47
mean,
46:48
we
46:48
have
46:48
a
46:48
pretty
46:50
thorough
46:51
marketing
46:52
program
46:52
just
46:52
because
46:53
a
46:53
lot
46:53
of
46:53
those
46:54
people
46:54
that
46:54
we're
46:54
working
46:54
with
46:55
in
46:55
the
46:55
marketing
46:55
sector,
46:56
they're
46:56
the
46:56
big
46:56
business
46:57
guys
46:57
and
46:57
gals
46:57
that
46:58
want
46:58
to
46:58
really
46:58
drive
46:58
revenue
46:59
to
46:59
their
47:00
companies
47:00
that
47:00
are
47:00
multiple
47:01
seven,
47:01
eight
47:02
figure,
47:02
nine
47:02
figure
47:03
organizations.
47:03
And
47:03
so
47:04
we
47:05
support
47:05
people
47:05
pretty
47:05
in
47:06
depth
47:06
with
47:06
that.
47:06
And
47:07
it's
47:07
really
47:07
fun
47:07
to
47:08
see
47:08
what's
47:08
possible
47:08
when
47:09
we
47:09
can
47:09
have
47:10
a
47:10
big
47:10
marketing
47:10
budget.
47:12
That's
47:12
awesome.
47:13
So
47:13
if
47:13
there's
47:13
any,
47:14
if
47:14
you're
47:15
listening
47:15
and
47:16
you
47:16
have
47:17
a
47:17
book
47:17
that
47:17
you
47:17
are
47:18
thinking
47:18
about
47:18
writing,
47:19
thinking
47:20
about
47:20
publishing,
47:20
or
47:21
maybe
47:21
you're
47:21
starting
47:21
the
47:22
book
47:22
or
47:22
in
47:22
the
47:22
middle
47:22
of
47:23
it,
47:23
go
47:24
to
47:24
selfpublishing.com.
47:25
it
47:25
really
47:26
is
47:26
a
47:26
great
47:26
resource.
47:27
And
47:28
you
47:28
can,
47:29
there's
47:29
like,
47:29
you
47:30
know,
47:30
different
47:30
tiers
47:31
of
47:32
service.
47:32
So
47:32
you
47:33
could
47:33
go
47:33
all
47:33
the
47:34
way
47:34
from
47:34
having
47:34
somebody
47:35
else
47:35
write
47:35
it,
47:35
from
47:35
it
47:36
for
47:36
you,
47:36
a
47:37
ghostwriter,
47:37
to
47:38
having
47:39
somebody
47:39
just
47:39
guide
47:40
you,
47:40
to
47:40
having
47:41
editing.
47:41
You
47:41
know,
47:42
there's
47:42
a,
47:43
there's
47:43
a
47:43
lot
47:43
of
47:43
different
47:44
options.
47:45
And
47:46
having
47:46
just
47:46
gone
47:47
through
47:47
the
47:47
journey
47:47
of
47:47
writing
47:48
a
47:48
book
47:48
myself,
47:49
and
47:50
I
47:50
did
47:50
the
47:50
audio
47:51
last
47:51
week.
47:51
I
47:52
did.
47:52
Oh,
47:52
my
47:52
gosh.
47:52
Cool.
47:54
How
47:54
long
47:54
did
47:55
it
47:55
take
47:55
you?
47:56
It
47:56
was
47:56
three
47:57
solid
47:57
days.
47:58
I
47:58
have
47:58
a
47:58
75,000
47:59
word
48:00
book.
48:00
So
48:01
it's,
48:01
it's
48:01
a
48:01
pretty
48:01
hefty
48:02
book.
48:02
And,
48:03
um,
48:03
and
48:04
it
48:04
took
48:05
me
48:05
three
48:05
days
48:05
to
48:06
do
48:06
the
48:06
initial,
48:07
and
48:07
then
48:07
I
48:07
came
48:08
back
48:08
and
48:08
did
48:08
some
48:08
retakes
48:09
on
48:09
Friday.
48:10
It
48:10
was
48:11
magical.
48:12
Just,
48:12
I
48:12
can't
48:13
wait,
48:13
to.
48:14
What's
48:14
it
48:14
called?
48:15
It's
48:15
called
48:15
a
48:16
force
48:16
for
48:16
good.
48:17
Oh,
48:17
my
48:17
gosh.
48:18
I
48:18
would
48:18
love
48:19
to
48:19
get
48:19
it
48:19
once
48:19
it
48:19
comes
48:20
out.
48:20
Oh,
48:21
you
48:21
betcha.
48:22
You
48:22
betcha.
48:23
I'm
48:23
going
48:23
to
48:23
invite
48:23
you
48:23
to
48:24
be
48:24
on
48:24
my
48:24
launch
48:24
team,
48:24
girl,
48:25
I'd
48:25
love.
48:25
To
48:25
be
48:26
on
48:26
your
48:26
launch
48:26
team.
48:26
For
48:27
real?
48:27
Yes,
48:27
please.
48:28
Please
48:28
invite
48:29
me.
48:29
So
48:30
tell
48:30
us
48:30
about
48:31
being
48:31
unpretty,
48:33
returning
48:33
to
48:34
our
48:34
naturalness.
48:35
Your
48:36
book.
48:36
Tell
48:36
us
48:36
about
48:37
that.
48:38
So
48:38
it's
48:39
funny,
48:39
I
48:39
actually,
48:39
because
48:40
we're
48:40
on
48:40
the
48:40
topic
48:40
of
48:40
books,
48:41
I
48:41
wrote
48:42
the
48:42
book,
48:43
and
48:43
then
48:43
I've
48:43
almost
48:44
finished
48:44
it,
48:44
and
48:44
I
48:44
was
48:45
like,
48:45
this
48:45
is.
48:45
I
48:45
sat
48:45
with
48:46
Mitch,
48:46
and
48:47
I
48:47
was
48:47
like,
48:47
I
48:47
don't
48:47
think
48:47
I
48:48
wrote
48:48
the
48:48
right
48:48
book
48:48
for
48:49
what
48:49
this
48:49
is
48:49
supposed
48:49
to
48:49
be.
48:50
And
48:50
so
48:50
I
48:50
went
48:50
back
48:50
to
48:51
the
48:51
drawing
48:51
board
48:51
and
48:52
rewrote
48:52
the
48:52
book.
48:53
And
48:53
so
48:54
I
48:54
just
48:54
completed.
48:55
I'm
48:55
in
48:56
editing
48:56
right
48:56
now,
48:56
but
48:57
it's.
48:58
But
48:58
it's
48:58
really
48:59
a
48:59
lot
48:59
of.
48:59
I
48:59
mean,
49:00
a
49:00
lot
49:00
of
49:00
what
49:00
we
49:00
talked
49:00
about
49:01
today,
49:01
identity,
49:01
deconstruction.
49:02
How
49:03
can
49:03
we,
49:03
and
49:03
how
49:04
have
49:04
I.
49:05
What
49:05
is
49:05
the
49:05
actual
49:06
process
49:07
that
49:07
I've
49:07
been
49:07
through
49:08
of
49:08
deconstructing
49:09
an
49:09
identity?
49:10
How
49:10
do
49:10
we
49:10
do
49:10
it?
49:10
What
49:11
are
49:11
some
49:11
practices
49:11
we
49:12
can
49:12
use
49:12
along
49:12
the
49:12
way?
49:13
And
49:13
how
49:14
can
49:14
we,
49:14
as
49:14
a
49:15
culture,
49:15
as
49:15
an.
49:16
As
49:16
a
49:17
world,
49:18
return
49:18
to
49:19
our
49:19
naturalness,
49:19
which
49:20
can
49:20
be
49:20
not
49:20
just
49:21
the
49:21
way
49:21
we
49:21
look,
49:22
but
49:22
the
49:22
way
49:22
we
49:22
are
49:22
with
49:23
each
49:23
other,
49:23
the
49:24
way
49:24
we
49:24
treat
49:24
each
49:24
other,
49:25
the
49:25
way
49:25
we
49:25
treat
49:25
ourselves,
49:26
the
49:26
way
49:26
we
49:26
operate
49:26
in
49:27
the
49:27
world,
49:27
our
49:27
priorities,
49:30
the
49:30
way
49:30
we
49:30
interact
49:31
on
49:31
social
49:31
media,
49:31
like,
49:32
all
49:32
of
49:32
these
49:32
things,
49:33
right?
49:33
A
49:33
lot
49:33
of
49:33
it's
49:33
not
49:34
natural.
49:34
A
49:34
lot
49:34
of
49:35
it's
49:35
synthetic.
49:35
A
49:35
lot
49:35
of
49:36
it's
49:36
artificial.
49:36
A
49:37
lot
49:37
of
49:37
it's
49:37
our
49:38
highlight,
49:38
real.
49:39
How
49:39
can
49:39
we
49:40
return
49:40
to
49:40
our
49:40
true
49:41
essence
49:41
and
49:42
which
49:43
is
49:43
love,
49:43
quite
49:44
honestly?
49:45
And
49:45
how
49:45
can
49:46
we
49:46
do
49:46
it
49:47
together,
49:47
and
49:48
how
49:48
can
49:48
the
49:48
book
49:48
be
49:49
a
49:50
holding
49:51
of
49:51
hands,
49:51
if
49:51
you
49:52
will,
49:52
in
49:52
that
49:52
process?
49:53
Because
49:53
I
49:53
think
49:53
we
49:53
all
49:53
need
49:54
our
49:54
handheld
49:55
through
49:55
the
49:55
process.
49:56
We
49:56
all
49:57
do.
49:57
We
49:57
need
49:58
each
49:58
other.
49:58
You
49:59
know,
50:00
we
50:00
need
50:00
each
50:00
other
50:00
in
50:01
the
50:01
world.
50:01
And
50:02
it
50:03
is.
50:04
It's
50:05
such
50:05
an
50:05
important
50:06
part
50:06
of
50:06
our
50:06
journey
50:07
to
50:07
find
50:07
ways
50:08
to
50:08
connect
50:08
with
50:08
each
50:08
other,
50:09
with
50:10
truth
50:10
and
50:12
authenticity
50:13
and
50:15
love.
50:16
Business
50:17
leaves
50:17
love.
50:19
It
50:19
does.
50:19
I
50:19
think
50:20
that
50:20
there's
50:20
such
50:20
a
50:22
lack
50:23
of
50:23
commodity
50:24
of
50:24
love
50:25
and
50:25
business.
50:26
And
50:26
I
50:26
think
50:27
it's
50:27
something
50:27
that
50:27
it
50:28
is
50:28
our
50:28
job
50:28
as
50:28
women,
50:29
like,
50:29
going
50:29
full
50:30
circle
50:30
to
50:30
the
50:30
beginning
50:30
of
50:31
this
50:31
episode.
50:31
I
50:32
think,
50:32
if
50:32
anything,
50:32
we
50:33
have
50:33
the
50:33
job
50:33
of
50:33
bringing
50:34
more
50:34
care
50:34
and
50:34
compassion
50:35
and
50:35
love
50:35
into
50:36
the
50:36
workspace.
50:37
And
50:37
I'm
50:38
telling
50:38
you,
50:38
when
50:38
we
50:38
do,
50:39
I
50:40
got
50:40
firsthand
50:40
experience
50:41
of
50:41
the
50:41
men
50:41
appreciating
50:42
it,
50:42
feeling
50:42
like
50:42
they
50:42
need
50:43
more
50:43
of
50:43
it.
50:43
And
50:43
imagine
50:44
if
50:44
they
50:44
felt
50:45
respected
50:45
and
50:45
appreciated,
50:47
how
50:47
much
50:47
better
50:48
they
50:48
would
50:48
do
50:48
in
50:48
business,
50:48
how
50:49
much
50:49
better
50:49
we
50:49
would
50:49
do
50:49
in
50:49
business.
50:50
We'd
50:50
all
50:50
thrive.
50:51
But
50:51
it
50:51
comes
50:51
back
50:52
to
50:52
us
50:52
leading
50:52
the
50:52
way
50:53
and
50:54
spearheading
50:55
that,
50:55
I
50:55
think.
50:57
I
50:57
could
50:57
not
50:58
agree
50:58
with
50:58
you
50:58
more.
51:00
So
51:00
how
51:01
can
51:01
our
51:01
listeners
51:02
work
51:03
with
51:03
you?
51:04
How
51:04
can
51:04
they
51:05
be
51:05
in
51:05
touch
51:06
with
51:06
you?
51:13
Tell
51:13
us
51:13
about
51:13
your
51:13
services
51:14
and
51:14
what
51:14
you
51:14
would
51:14
like
51:14
us
51:15
to
51:15
do
51:15
next.
51:16
Yeah,
51:16
so,
51:16
I
51:17
mean,
51:17
there's
51:17
a
51:17
few
51:17
different
51:17
ways
51:18
you
51:18
can
51:18
find
51:18
me
51:18
under
51:18
Sidney
51:19
Riker,
51:19
on
51:19
any
51:19
platform,
51:20
on
51:20
social
51:20
media.
51:20
If
51:20
you
51:21
want
51:21
to
51:21
connect
51:22
and
51:22
get
51:22
connected
51:23
to
51:23
the
51:23
SP
51:23
selfpublishing.com
51:25
team,
51:25
reach
51:26
out
51:26
to
51:26
me
51:26
there.
51:26
I
51:26
can
51:27
get
51:27
you
51:27
connected
51:27
with
51:27
the
51:28
team.
51:29
If
51:29
you
51:29
are
51:30
needing
51:30
someone
51:30
to
51:30
speak
51:31
on
51:31
your
51:31
behalf
51:31
for
51:31
your
51:32
company,
51:32
I'm
51:32
here.
51:33
If
51:33
you
51:34
need
51:34
a
51:34
keynote
51:35
on
51:35
stage,
51:35
I'm
51:35
here
51:35
to
51:36
give
51:36
me
51:36
a
51:37
shout@sidneyreicher.com.
51:38
dot.
51:38
You
51:38
can
51:38
find
51:38
it
51:39
a
51:39
little
51:39
forum
51:40
on
51:40
my
51:40
website
51:40
under
51:41
the
51:41
speaking
51:41
tab.
51:42
And
51:42
then
51:43
if
51:43
you
51:43
want
51:43
to
51:43
pre
51:43
order
51:43
my
51:44
becoming
51:44
unpretty
51:44
book,
51:45
you
51:45
can
51:45
go
51:45
to
51:45
that
51:45
website
51:46
as
51:46
well.
51:46
And
51:46
it's
51:47
going
51:47
to
51:47
be
51:47
there
51:47
for
51:47
pre
51:47
order.
51:48
Yeah,
51:49
you
51:49
got
51:49
to
51:49
go
51:50
preorder
51:50
her
51:50
book.
51:51
Okay.
51:51
Go
51:51
to
51:52
sydneyreicher.com
51:53
and
51:53
you'll
51:53
see,
51:53
as
51:53
you
51:54
scroll
51:54
down
51:54
the
51:54
page,
51:55
you'll
51:55
see
51:55
you
51:56
can.
51:56
There's
51:56
like
51:56
a
51:57
click
51:57
to
51:57
pre
51:57
order.
51:58
And
51:59
the
51:59
other
51:59
thing
52:00
that's
52:00
right,
52:00
there
52:00
are
52:01
these
52:02
daily,
52:02
free
52:03
daily
52:03
practices.
52:04
Right?
52:05
Those
52:05
are,
52:05
those
52:06
are
52:06
recorded
52:06
by
52:07
my
52:07
mentor,
52:07
Mitch.
52:08
So
52:08
you
52:08
guys
52:08
can
52:08
get
52:09
access
52:09
to,
52:09
like,
52:10
what
52:10
it
52:10
would
52:10
be
52:10
like
52:11
to
52:11
have
52:12
a
52:12
meditation
52:13
session
52:13
with
52:13
Mitch,
52:14
which
52:14
is
52:14
so
52:15
special.
52:15
I
52:16
was
52:16
going
52:16
to
52:16
rerecord
52:16
them
52:16
in
52:17
my
52:17
own
52:17
voice,
52:17
but
52:17
I
52:17
was
52:17
like,
52:18
it's
52:18
so
52:18
special
52:18
to
52:18
have
52:19
it
52:19
from
52:19
his
52:19
because
52:19
he's
52:20
been
52:20
doing
52:20
them
52:20
for
52:20
30,
52:21
40
52:21
years.
52:22
So
52:22
if
52:23
you
52:23
guys
52:23
want
52:23
to
52:23
go
52:23
download
52:24
those,
52:24
those
52:24
will
52:24
always
52:24
be
52:25
free
52:25
for
52:26
anybody
52:26
who
52:26
wants
52:26
to
52:26
use
52:27
them.
52:28
Wonderful.
52:29
Unbelievable.
52:30
So
52:31
I
52:31
just
52:32
have
52:32
had
52:32
such
52:32
a
52:33
wonderful
52:33
experience
52:34
talking
52:34
to
52:34
you
52:35
today,
52:35
Sydney.
52:35
Your
52:36
heart
52:36
is
52:36
wide
52:37
open
52:37
and
52:37
golden
52:38
and
52:39
bringing
52:39
goodness
52:40
all
52:40
to
52:41
all
52:41
the
52:41
stages
52:41
that
52:42
you
52:42
fill.
52:42
And
52:43
as
52:44
you
52:44
travel
52:44
around
52:44
the
52:45
world,
52:45
because
52:45
I
52:45
know
52:46
you
52:47
move
52:47
around,
52:49
you
52:49
really
52:49
are
52:50
a
52:50
force
52:50
for
52:50
good.
52:51
You
52:51
really
52:51
are
52:51
making
52:51
the
52:52
world
52:52
a
52:52
better
52:52
place.
52:53
And,
52:54
you
52:54
know,
52:54
I'm
52:54
honored
52:55
to
52:55
know
52:55
you.
52:56
You
52:56
have
52:56
to
52:56
let
52:56
me
52:56
know
52:57
next
52:57
time
52:57
you're
52:57
in
52:57
New
52:57
York.
52:58
I
52:59
will.
53:00
I'll
53:00
let
53:00
you
53:00
know.
53:01
And
53:01
hopefully
53:01
I
53:01
have
53:01
a
53:01
place
53:01
there
53:02
soon.
53:02
I'm
53:02
so
53:03
excited
53:03
to
53:05
have
53:05
gotten
53:05
to
53:05
be
53:05
here
53:05
with
53:06
you
53:06
today.
53:06
You're
53:06
such
53:06
an
53:06
incredible
53:07
inspiration.
53:08
And
53:08
honestly,
53:09
I
53:09
feel
53:09
like
53:09
I
53:09
just
53:10
found
53:10
a
53:10
new
53:10
female
53:11
role
53:11
model.
53:11
So
53:12
thank
53:12
you
53:12
so
53:12
much
53:12
for
53:12
everything
53:13
you're
53:13
putting.
53:14
Oh,
53:15
well,
53:16
thank
53:16
you
53:16
so
53:16
much,
53:17
Sydney.
53:17
Thank
53:18
you
53:18
to
53:18
all
53:18
of
53:18
our
53:19
listeners.
53:20
Thank
53:20
you
53:20
for
53:20
being
53:20
here
53:21
on
53:21
the
53:21
wisdom
53:21
of
53:21
women
53:22
show
53:23
and
53:23
the
53:24
world
53:24
is
53:25
made
53:25
better
53:26
by
53:26
women
53:27
led
53:27
business
53:28
and
53:28
let's
53:29
all
53:29
go
53:29
make
53:29
the
53:29
world
53:30
a
53:30
better
53:31
place.
53:32
Yay.
53:34
Oh.
53:35
Is
53:36
your
53:36
business
53:37
ready
53:38
to
53:38
accelerate?
53:39
Take
53:39
the
53:39
business
53:40
acceleration
53:40
readiness
53:41
assessment
53:42
today
53:42
and
53:43
find
53:43
out
53:43
now
53:44
at
53:45
www.
53:46
Dot.
53:53
Take
53:53
the
53:53
five
53:54
minute
53:54
assessment
53:55
and
53:55
you
53:55
will
53:55
receive
53:56
an
53:56
instant
53:56
response
53:57
on
53:58
the
53:58
four
53:58
essential
53:59
areas
53:59
of
54:00
alignment
54:00
needed
54:01
for
54:01
business
54:01
growth.
54:03
You
54:03
will
54:03
also
54:04
receive
54:04
four
54:05
free
54:05
tools
54:06
specific
54:07
to
54:07
your
54:08
situation
54:08
to
54:09
help
54:09
you
54:10
and
54:10
your
54:10
team
54:11
accelerate
54:11
success
54:12
right
54:13
away.
54:14
Go
54:15
to
54:15
www.
54:17
Dot
54:18
aforceforgood
54:20
Dot
54:20
Biz
54:22
quiz
54:23
and
54:23
find
54:24
out
54:24
what
54:24
you
54:25
can
54:25
do
54:25
to
54:26
accelerate
54:27
impact,
54:28
scale
54:29
and
54:29
profit
54:30
today.